Business Development Sales Manager

KRISTIN ASCHERMANN

Newnan, GA ***** • 770-***-**** • *************@*****.***

Professional Summary

Dedicated manager bringing in 20 years of progressive experience in industry. Expertise in business development and marketing. Collaborative team player excels in fast-paced environments. Dynamic and results-driven professional with strong leadership skills and a customer-centric approach. Motivated Sales Manager with excellent communication abilities and a strategic mindset. Skills

Business Development Marketing

Team Collaboration Leadership

Sales Management Communication

Strategic Mindset Operating Budget

Vendor Negotiations Employee Retention

Customer Loyalty Social Media Marketing

Client Management

Work History

Store Manager, 01/2025 to 04/2025

Fab'rik Boutique – Peachtree City, GA

• Managed inventory control, cash control, and store opening and closing procedures. Managed daily operations to ensure smooth functioning of the store, maintaining a clean, safe environment for customers and employees.

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Addressed customer complaints promptly and professionally, resolving issues to maintain positive relationships with clientele.

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Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.

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Optimized labor scheduling according to store needs while adhering to budget constraints, maximizing productivity without compromising service quality.

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• Assisted with hiring, training and mentoring new staff members.

• Maintained open lines of communication with corporate headquarters, sharing pertinent information about store performance and requesting support when needed. Retail Sales Manager, 02/2022 to 06/2024

Ulta Beauty – Peachtree City, Georgia

• Skilled in multitasking, problem-solving, and handling difficult customers with professionalism Proficient in taking orders, serving food and beverages, and maintaining a positive customer experience

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• Familiar with POS systems, handling cash transactions, and balancing receipts

• Strong communication and teamwork skills, and able to work in a fast-paced environment

• Managed a team of sales associates in achieving monthly sales targets

• Planned and executed marketing strategies to increase foot traffic and drive sales

• Developed and maintained relationships with key accounts to drive business growth

• Train and mentor new associates boosting customer service, sales, and skills

• Maintained inventory levels to prevent shortages, and maximize sales potential Virtual Salon Manager, 10/2022 to 12/2025

Disco Salon – Atlanta

• Scheduled employees and oversaw customer appointment calendar Trained and mentored team members to achieve optimal performance and meet challenging business targets

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• Placed inventory orders, monitored shelf stock and tracked expenses Worked with diverse customers to provide satisfactory cuts and styles appropriate to individual ages, tastes and style preferences

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Increased retail product revenue by demonstrating and recommending products to fulfill clients' hair needs

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• Supervised banking procedures, cash flow and accounting processes Opened salon to prepare for daily demands by setting up registers, counting totals and organizing all needed supplies

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Utilized successful strategies for sales, customer service and daily operations to continuously improve overall business and customer base

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• Addressed customer problems quickly and according to service standards Met and exceeded personal sales targets by applying excellent upselling skills and product knowledge to match each customer with optimal selections

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• Enforced safety procedures in accordance with facility policies and government regulations Increased customer loyalty and brought in new customers with targeted marketing and service strategies

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• Scheduled employees and made sure all shifts had adequate coverage

• Focused on retaining clients by keeping client report cards, which detailed personal services and purchases

• Resolved guest complaints

• Conducted regular meetings to brief employees about salon's success and announce sales goals Salon Manager, 01/2020 to 02/2023

Emily J Salon – Atlanta

• Oversaw salon employee performance, facility cleanliness and sales Worked to continuously increase salon business through effective sales, service and operations policies

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• Controlled inventory by tracking expenses, purchases and shelf stock

• Grew customer numbers and boosted loyalty with strategic engagement and marketing strategies

• Maintained general appointment calendar and set shift schedules

• Scheduled employees to maintain adequate coverage during business hours

• Set, enforced and optimized internal policies to maintain responsiveness to demands

• Managed cash flow, business transactions, banking and accounting processes Assistant Manager

Sirene Salon

• Monitored cash intake and deposit records, increasing accuracy and reducing discrepancies Helped with planning schedules and delegating assignments to meet coverage and service demands

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Offered hands-on assistance to customers, assessing needs and maintaining current knowledge of consumer preferences

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Completed regular inventory counts to verify stock levels, address discrepancies and forecast future needs

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Assistant Manager

Melrose & Mcqueen Salon

• Monitored cash intake and deposit records, increasing accuracy and reducing discrepancies Helped with planning schedules and delegating assignments to meet coverage and service demands

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Offered hands-on assistance to customers, assessing needs and maintaining current knowledge of consumer preferences

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Set and enforced policies focused on increasing team productivity and strengthening operational efficiency

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Assessed job applications and made hiring recommendations to bring in top candidates for key vacancies

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• Established and optimized schedules to keep coverage and service in line with forecasted demands Education

High School Diploma: 06/2001

Chattahoochee High School - Alpharetta, GA

Cosmetology License: 01/2003

Empire Beauty School - Dunwoody, GA

Additional Information

Skilled in multitasking, problem-solving, and handling difficult customers with professionalism., Proficient in taking orders, serving food and beverages, and maintaining a positive customer experience., Familiar with POS systems, handling cash transactions, and balancing receipts., Strong communication and teamwork skills, and able to work in a fast-paced environment., Managed a team of sales associates in achieving monthly sales targets., Planned and executed marketing strategies to increase foot traffic and drive sales., Developed and maintained relationships with key accounts to drive business growth., Train and mentor new associates boosting customer service, sales, and skills., Maintained inventory levels to prevent shortages, and maximize sales potential.

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