Sales Assistant Real Estate

Patty Hellrigel

Ridgefield, CT

203-***-**** *****@**************.***

Summary

Highly skilled and versatile professional with expertise in marketing strategy, branding, administrative operations, and residential real estate. Proven ability to deliver creative solutions that enhance brand visibility, optimize workflows, and drive business growth. Known for exceptional client relationship management and a collaborative approach to achieving organizational objectives.

Core Competencies

Real Estate Sales and Market Analysis

Client Relationship Management

Marketing Strategy & Campaign Development

Community Event Planning & Implementation

Administrative Operations & Office Management

Branding & Graphic Design

Digital and Social Media Marketing

Professional Experience

Freelance Marketing/Sales Specialist

Remote October 2024 – Present

Collaborate with clients to develop customized marketing strategies, ensuring alignment with business goals.

Design branded content, promotional materials, and digital assets to enhance client visibility and engagement.

Execute targeted email and social media campaigns, leveraging analytics to improve performance and ROI.

Oversee project timelines, vendor relations, and budgets to ensure successful campaign delivery.

Marketing/Administrative Manager

Compass – Ridgefield, CT March 2023 – October 2024

Designed and implemented branding materials, brochures, and digital assets to solidify the team's market presence.

Directed promotional campaigns with cross-functional teams, resulting in increased client engagement.

Streamlined office operations, vendor coordination, and event planning for optimal efficiency.

Produced marketing materials for print and digital platforms, enhancing brand reach and visibility.

Licensed Residential Real Estate Agent

Ridgefield, CT January 2005 – March 2023

Assisted clients in buying, selling, and leasing properties with a consistent record of client satisfaction.

Conducted comprehensive market analyses to provide strategic pricing insights and actionable recommendations.

Crafted and executed marketing plans for property listings, utilizing innovative digital and traditional techniques.

Negotiated contracts to maximize client value and secure successful outcomes, building lasting relationships.

Education

Bachelor of Arts in Marketing – Regis University, Denver, CO

Associate of Arts in Graphic Design – Art Institute of Colorado, Denver, CO

Licenses

Real Estate License (Active) – State Licensing Board, CT Renewed: May 2024

Professional Summary

Accomplished and results-oriented Director of Community Relations with extensive expertise in sales, outreach, and community engagement within the senior living industry. Passionate about elevating the quality of life for seniors through innovative programs, meaningful relationships, and a dedication to excellence. Demonstrated success in exceeding occupancy goals, building trust, and guiding families through the aging process to ensure a seamless transition for new residents. Skilled in fostering strategic partnerships, executing marketing initiatives, and maintaining the highest industry standards.

Professional Experience

Director of Community Relations

[Previous Company Name] [Dates of Employment]

Led all sales and outreach efforts to exceed occupancy goals, enhancing community engagement and visibility.

Cultivated relationships with residents, families, and local organizations to establish the community as a leader in assisted living and memory care.

Delivered impactful presentations to educate the public on senior care, the aging process, and dementia-related support services.

Guided prospective residents and their families through the entire sales and move-in process, ensuring a seamless transition.

Fostered a team culture focused on professionalism, collaboration, and customer service excellence to uphold industry standards.

Applied extensive knowledge of Alzheimer’s Disease and dementia-related behaviors to support families in making informed senior living decisions.

Leveraged technology for effective communication, data management, and strategic marketing efforts.

Community Outreach and Sales Manager

[Previous Company Name] [Dates of Employment]

Developed and executed outreach programs to enhance community awareness and engagement.

Designed marketing strategies to attract potential residents, resulting in increased occupancy and retention.

Built strong partnerships with healthcare professionals, organizations, and community leaders to drive referrals and expand support services.

Conducted educational sessions on memory care and assisted living, equipping families with critical knowledge and resources.

Managed lead tracking and CRM systems to optimize follow-up strategies and conversion rates.

Core Competencies

Sales & Marketing Strategies

Community & Public Relations

Senior Living & Memory Care Expertise

Relationship Building & Networking

Team Leadership & Collaboration

Alzheimer’s & Dementia Support

Resident Quality of Life Advocacy

Effective Communication & Presentation

CRM & Technology Utilization

Education & Certifications

[Degree] in [Field of Study] – [University Name]

Certified Dementia Practitioner (CDP) – [Issuing Organization] (if applicable)

Sales & Marketing Training – [Relevant Institution] (if applicable)

Professional Associations

Alzheimer’s Association Volunteer & Advocate

Senior Living Industry Networking Groups

Local Chamber of Commerce Member

Right Values & Personal Commitment

Committed to upholding the ethical principles and values that drive excellence in senior care, fostering an environment built on trust, respect, and compassion. Dedicated to making a meaningful impact in the lives of residents and their families through innovative programs and quality services. Strives to maintain Ridgefield Station’s reputation as a leader in assisted living and memory support, continuously setting the standard for quality care and community engagement.

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