Digital Marketing Data Entry

SARAH EVANS CARTER

CELL: 713-***-**** EMAIL: ****************@*****.***

Experienced and skilled professional driving success and increasing sales through

dynamic internal and market communications initiatives and relationship building.

CORE COMPETENCIES

Administrative

Digital Marketing

Relationship Building

Content Writing, Editing, Proposals

CRM

MS Word, Excel, Power Point

B2B and B2C Coordination

Events / Promotions

WordPress, HTML

Mail Chimp

Adobe Creative Suite

PROFESSIONAL EXPERIENCE

REDNews, LLC, Commercial Real Estate Marketing

Digital Marketing Director, 2/2019-12/2022

Accomplishments:

Built up e-marketing business to record levels for three years

Brought in new commercial real estate and municipal clients

Wrote fresh content for marketing collateral and media kit

Internal communications

Responsibilities

Managed the daily operations of digital marketing including design, selling, customer service, managing CRM; created and maintained two newsletters each week

Contract / Freelance Content Writer, 3/2018

Responsibilities

Drove sales by writing fresh content based on research and SEO for websites, Google AdWords Express, LinkedIn, Facebook, Amazon.com and company blog

Meriplex Communications; B2B Telecom

Marketing Coordinator, 2/2017 to 12/2017

Accomplishments:

Set a new Meriplex standard for proposal documents by writing, editing, and creating graphics for two customer proposal responses resulting in a substantial monthly recurring sales revenue, and becoming a company standard for responses

Set the course for Meriplex creating a comprehensive 2018 Marketing Plan utilizing partner funds

Edited a PowerPoint sales proposal presentation that resulted in a new inside sales department

Increased Meriplex profile by creating new customer-facing opportunities

Reduced 2017 marketing expenses by securing $21,000 in partner funds

Accelerated marketing and sales by rebranded marketing collateral with clean design and content

Built successful collaborative relationships with sales, procurement, engineering, project management, and senior company management

Responsibilities

External communications, press releases, print and website content and design, proposal coordination, presentations emails, analytics, Social Media updates, trade show coordination, and CRM maintenance

Compressor Engineering Corporation, Houston, TX; B2B Gas Compressor Parts

Marketing Coordinator 12/2015 to 11/2016

Accomplishments:

Generated immediate calls for quotes through e-blasts

Designed two dynamic suites of banners for Trade Shows

Rebranded literature to achieve dynamic graphics and simplified content

Dramatically reduced B2B email unsubscribes by segmenting database

Responsibilities:

External and Internal communications, e-blasts, website marketing collateral content and design, social media updates, trade show coordination, reporting, CRM data maintenance

Society of Piping Engineers and Designers, Houston, TX; B2B / B2C Piping Design training and certification

Operations Manager, 6/2008 to 1/2015

Accomplishments:

Achieved 33% increase in Corporate and individual memberships by creating value through brand promotion and providing tailored training and certification plans for engineering firms and individuals

Secured global and national EPC sales writing detailed proposals

Drove recurring and new sales setting new standard of detailed proposals, quick sales fulfillment and problem resolution

Successfully solicited The Dow Chemical Company to participate on the board of directors

Developed relationship with Houston Community College to augment piping design training, and secure student members and volunteers for Houston chapter events

Raised brand awareness through four successful annual conferences

Rebranded marketing collateral with uniform look and messaging

Responsibilities:

Website and print content, social media updates, sales, management, budget control, email and newsletters, presentations and reports, event coordination, and staff development

EDUCATION

Louisiana State University, Baton Rouge, LA

Bachelor of Fine Art, Major: Advertising Design

Houston Community College, Houston, TX

HTML and Digital Design

Contact this candidate