Sales Director

JODY CAMPBELL

Newtown, ***** USA

***********@*****.*** / 609-***-****

PERSONAL SUMMARY

Results-driven sales and marketing leader with 15+ years of experience driving revenue growth, expanding market share, and exceeding sales targets by 20-40% annually. Skilled in client relationship management, contract negotiation, and market analysis, securing multimillion-dollar deals and managing 100+ key accounts. Adept at leveraging data-driven strategies to optimize sales performance and boost regional growth by 35%. Proven ability to lead teams, streamline processes, and maximize profitability. SKILLS

Strategic Sales & Business Development

Market Analysis & Competitive Intelligence

CRM & Salesforce Proficiency

Contract Negotiation & Deal Closing

Financial Acumen & Performance Analysis

Trade Show & Conference Marketing

Client Relationship Management (B2B & B2C)

Leadership & Team Development

Relationship Building & Networking

Persuasive Communication

Problem-Solving & Critical Thinking

Adaptability & Resilience

Time Management & Multitasking

Customer-Centric Mindset

EXPERIENCE

Regional Sales Director / Minnesota Lawyers Mutual Insurance Company - Minneapolis, MN 11/2021 - 02/2025 Increased regional sales volume by 27% within the first year by implementing targeted marketing strategies and client engagement programs.

Developed and maintained 100+ key client relationships, resulting in a 20% increase in customer retention. Successful retention rate year over year of 98%, leveraging data-driven market analysis, and competitive positioning. Organized and presented at 10+ industry conferences to enhance brand visibility and expand market reach. Senior Client Service Executive / NJ Pure - Princeton, NJ 07/2019 - 05/2021 Spearheaded lead generation strategies that resulted in $250,000 in new premiums within the first quarter. Conducted market research and competitor analysis to refine sales approach, increasing conversion rates by 30%. Delivered high-impact presentations and client consultations, securing multiple six-figure deals. Strengthened customer relationships, achieving a 90%+ client retention rate through proactive service and engagement. Senior Director / Stream Energy - Dallas, TX 11/2011 - 05/2019 Managed a sales team that contributed to the company's $8 billion revenue growth, increasing personal sales by 40% annually. Awarded the Rising Star Award for exceptional sales performance and market expansion. Led direct sales initiatives that increased customer base by 25% through targeted outreach and partnerships. Developed and executed training programs for new sales associates, improving team efficiency by 30%. Regional Sales Manager / Stealth Air Corp. - Shirley, NY 06/2017 - 03/2018 Expanded client base by 15% within six months through proactive outreach and strategic relationship-building. Managed and mentored a sales team, increasing sales productivity by 25% through training and leadership initiatives. Secured two major accounts immediately upon joining, contributing significantly to regional revenue growth. JC

Conducted weekly sales meetings to align strategies and drive continuous improvement. National Business Development Director / GB Collects - Voorhees, NJ 01/2013 - 01/2017 Secured the largest account in company history, increasing annual revenue by $2 million. Expanded national market presence through trade shows, presentations, and targeted outreach, growing client base by 30%. Developed and executed sales strategies that increased lead conversion by 20%. Provided financial solutions and consulting to clients, enhancing business partnerships and service offerings. Franchise Owner / Rapid Refill Ink and Toner - Voorhees, NJ 01/2008 - 02/2013 Launched and operated New Jersey's first and only Rapid Refill store, generating six-figure annual revenue. Recognized as Franchisee of the Year for outstanding business performance. Negotiated and secured partnerships with 50+ suppliers and distributors, optimizing product offerings and pricing. Led marketing campaigns that increased customer engagement and repeat business by 35%. Franchise Owner / Blockbuster - Marlton, NJ 06/1992 - 03/2010 Owned and managed 16 successful Blockbuster franchises, generating multi-million-dollar revenue annually. Increased regional market share by 25%, implementing innovative marketing and promotional strategies. Supervised and trained 100+ employees, enhancing operational efficiency and customer service. Awarded Blockbuster Franchisee of the Year for exceptional business growth and leadership. WEBSITES

linkedin.com/in/jodycampbell

CERTIFICATIONS

P & C Licenses - PA, CT, MA

EDUCATION AND TRAINING

Business Associates Degree

The Golf Academy of the South - Orlando, FL

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