Account Manager Service Delivery
Resume:
Deborah Siudak
Melbourne, FL *****
*****************@*****.***
Work Experience
Account Manager
cK Development-Indialantic, FL
April 2007 to May 2013
• Developed and maintained strong relationships with clients, resulting in a client retention rate of XX%
• Provided regular updates on account performance and market trends to senior management
• Served as the main point of contact for all client inquiries and issue resolution
• Conducted product demonstrations and presentations to educate clients on new features or offerings
• Analyzed data from customer surveys to identify areas for improvement in service delivery or product offerings
• Instituted proactive communication protocols that reduced response time by 30% and improved overall customer satisfaction
• Developed customized account plans for each client, outlining objectives, strategies, and action steps to drive success
• Conducted regular business reviews with clients to assess their satisfaction levels and identify areas for growth or improvement
Account Manager
FDN Communications-Maitland, FL
April 2011 to 2013
• Developed and maintained strong relationships with clients, resulting in a client retention rate of XX%
• Identified upsell and cross-sell opportunities within existing accounts, leading to an increase in revenue by XX% annually
• Collaborated with the marketing team to create customized solutions for clients, resulting in a customer satisfaction rating of XX%
• Provided regular updates on account performance and market trends to senior management
• Negotiated contract renewals and pricing agreements with clients, achieving an average renewal rate of XX%
• Drove new business growth through prospecting and cold calling, resulting in a pipeline increase of XX% year-over-year
• Served as the main point of contact for all client inquiries and issue resolution
• Closely monitored competitors' activities and industry trends to identify potential threats or opportunities for growth
• Conducted product demonstrations and presentations to educate clients on new features or offerings
• Analyzed data from customer surveys to identify areas for improvement in service delivery or product offerings
• Pioneered the development of a comprehensive account management playbook used company-wide as a training resource
• Collaborated with the finance team to resolve billing discrepancies and ensure timely payment collection
• Conducted regular business reviews with clients to assess their satisfaction levels and identify areas for growth or improvement
Market Manager
Siemens Healthineers-Bridgewater Township, NJ
January 1997 to 2002
• Developed and executed comprehensive marketing strategies to drive brand awareness, increase customer acquisition, and generate leads
• Led a team of XX marketing professionals in the successful implementation of integrated marketing campaigns across multiple channels
• Managed a budget of $XX million, allocating resources effectively to maximize ROI and achieve business objectives
• Analyzed market trends and consumer insights to identify new opportunities for product development and innovation
• Developed compelling content for various marketing collateral including websites, brochures, social media posts, email campaigns, etc
• Conducted market research studies to evaluate competitor strategies, identify industry trends, and assess customer preferences
• Managed relationships with external vendors such as advertising agencies or PR firms to ensure effective execution of marketing activities
• Created targeted email campaigns that achieved an open rate of XX% above industry average
• Identified key metrics for measuring campaign success and regularly provided reports on performance indicators such as conversion rates or ROI
• Collaborated with sales team to develop effective sales enablement materials and tools
• Managed the development and execution of trade show events, resulting in XX% increase in booth traffic
• Led market research studies that informed product positioning strategies and identified new target markets
Marketing Manager
AT&T-Bridgewater, NJ
March 1982 to 2001
• Developed and executed comprehensive marketing strategies to drive brand awareness, increase customer acquisition, and generate leads
• Managed a team of XX marketing professionals, providing guidance, training, and performance evaluations
• Analyzed market trends and competitor activities to identify opportunities for growth and adjust marketing strategies accordingly
• Collaborated with cross-functional teams such as sales, product development, and design to ensure alignment of messaging and branding initiatives
• Conducted market research to identify target audience demographics, preferences, and behaviors in order to optimize campaign targeting
• Utilized data analytics tools to track campaign performance metrics such as click-through rates (CTR), conversion rates (CVR), return on ad spend (ROAS), etc
• Developed compelling content for various marketing collateral including websites, blogs/articles, whitepapers/eBooks that effectively communicated key messages to the target audience
• Led the planning and execution of trade shows/events by coordinating logistics such as booth setup/ designs/materials ensuring maximum exposure for the company's products/services
• Implemented lead generation strategies using landing pages/forms/email nurturing programs resulting in an increase of qualified leads by XX%
• Developed partnerships with influencers/bloggers within the industry leading to successful collaborations resulting in increased brand awareness among target audience
• Identified new market segments/opportunities through thorough analysis which led to expansion into untapped markets increasing revenue by XX%
• Managed the creation and distribution of marketing materials such as brochures, flyers, and promotional items ensuring brand consistency
• Conducted customer surveys and feedback analysis to gain insights into customer satisfaction levels and preferences for product/service enhancements
• Drove successful product launches through strategic planning, market research, competitive analysis resulting in XX% increase in sales within the first month Education
Master's degree in Business Marketing
Fairleigh Dickinson University-Metropolitan Campus - Madison, NJ March 1988 to May 1991
BA in English
Hofstra University - Hempstead, NY
January 1977 to 1981
Skills
• Business Development
• Product Demos
• Presentation Skills
• Data Analysis
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