Digital Marketing

DHEERAJ RAWAL

*********************@*****.***

https://www.drazrwl.com/

https://www.linkedin.com/in/dheerajkumarrawal/

ABOUT ME

A professional focused on driving personal, team, and organizational success through continuous

learning and innovation. My versatile background in marketing, advertising, social media, sales and

data analytics enables me to adapt to dynamic environments and make impactful, data-informed decisions. My experience in diverse sectors has honed my ability to synthesize insights, communicate effectively, and deliver scalable solutions. Success is a relentless improvement mindset that fuels my dedication to elevating teams, strategies, and organizational goals every day.

EXPERIENCE

STAPLES- Consultant, Wireless (Toronto, Aug 2023-Present)

- Analyzed sales trends and customer behaviour to recommend targeted marketing

tactics, resulting in growth in foot traffic during promotional periods.

- Designed in-store promotional materials and signage, increasing product visibility

and contributing to a rise in sales conversions.

FREELANCE

Digital Media Manager/Designer (Toronto, Sep 2024-Present)

- Created visually compelling social media assets and newsletters for the education-sector

clients, improving click-through rates and client retention.

- Promoted to lead designer & manager within 1 month for delivering innovative

content strategies that aligned with client branding and audience preferences.

Tools: Adobe Creative Suite, Canva, MailChimp, Hubspot.

MONK SHADOW

Digital Marketing Coordinator (Surat, Jul 2020-Feb 2023)

Achievement/Promotions: < Social Media Assistant < Intern(Content Designer)

- Worked with multiple clients on handling and managing their Advertising, Social Media,

Websites, Analytics and data-based operations.

- Designed and executed multiple social media and digital ad campaigns.

- Collaborated with cross-functional teams to align marketing strategies with business

Objectives, ensuring cohesive brand messaging and customer journey optimization.

EDUCATION

YORK UNIVERSITY

Post-Bachelor’s in Digital & Content Marketing

Post-Bachelor’s in Public Relations

MAYA ACADEMY OF ADVANCED CREATIVITY

Diploma in Advertising (Graphic/Print Design & Video Editing Film making)

MOHANLAL SUKHADIA UNIVERSITY

Bachelor of Commerce (Major in Marketing)

CERTIFICATIONS

HubSpot Digital Marketing Certification

HubSpot Marketing Software Certification

Social Media Marketing Certification

Google search ad certificate

Apple Search Ads Certification

TOOLS/SKILLS

• MailChimp

• CorelDRAW

• AI Programs

• Wix

• Shopify

• SEMrush

• Microsoft 365Tools

• Hootsuite

• Hubspot

• Canva

• Adobe Products

(Photoshop, illust rator,

Premiere Pro, After Effects)

• Hotjar

• Google Analytics

• Google Ads

• Meta Ads

• Amazon Ads

• Google search console

• SEO/SEM Strategy & Optimization

• Data-Driven Campaign Optimization & CRO

• Web Analytics & Performance Reporting

• Content Strategy & Compelling Copywriting

• Social Media Marketing & Management

• Proficiency in Key Digital Marketing Platforms

• Strategic Thinking & Problem-Solving

• Effective Communication & Collaboration

VALUES

• Collaboration

• Integrity

• Results-Driven

• Passion for Grow & Learn

• Customer-Centric Approach

• Innovation

• Accountability

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