Social Media Marketing Campaigns

POE OU SHWE SIN

Arlington, VA. 703-***-**** . *****.**********@*****.***. https://www.linkedin.com/in/poe-ou-shwe-sin PROFESSIONAL SUMMARY

Marketing Specialist with 3 years of proven expertise in innovative marketing strategies, marketing communications, marketing analytics, brand marketing, and campaign management.,. Hands-on experience in various industries covering corporate, technology, construction, tourism and hospitality. EXPERIENCE

Marketing Intern, Atmos Solutions, Washington, D.C., May 2024 - August 2024

● Delivered social media marketing campaigns and initiatives.

● Utilized content management systems and web development tools to build and maintain engaging websites.

● Created visual assets and content for marketing collateral and digital media by using graphic design tools.

● Supported cross-functional teams with marketing materials to engage with client and customer relationships.

● Attended industry-specialized networking events to build stronger relationships with partners and clients. Marketing Coordinator/ Grab/ Yangon, Myanmar/ December 2020- July 2023

● Developed and executed strategic marketing plans, leveraging social media platforms, and optimizing digital marketing initiatives.

● Drove successful marketing campaigns across diverse channels, including day-to-day promotions, seasonal campaigns, and monthly marketing campaigns.

● Accomplished SEA campaigns with the support of the regional teams: CSR Initiatives, new product launches, and special marketing campaigns.

● Collaborated with cross-functional teams and stakeholders to align marketing efforts with business objectives.

● Created compelling design assets, conducted email marketing campaigns, and analyzed performance metrics to continually refine marketing strategies.

● Crafted innovative marketing ideas to enhance brand visibility and customer engagement. Internship & Volunteer Experience

● Marketing Officer: Pleasure Moment Travels & Tours (Nov 2019 - June 2020)

● SM Tours & Transport: Inbound Tour Operation Internship (Apr - May 2019)

● Eastward Travels & Tour: Outbound & Domestic Tour Operation Internship (Oct - Nov 2018)

● Melia Hotels International, Yangon: Food & Beverage Operation Internship (Apr - May 2018)

● HR Coordinator at Tourism Student Association, NMDC (2018 - 2019)

● Marketing Associate at NMDC Broadcasting TV (2019)

● Volunteer at Presentation and Public Speaking Club, NMDC (2019)

● Representative Speaker at NMDC Open Campus (2019) EDUCATION

The George Washington University, School of Business Washington, DC Master of Science, Marketing, GPA - 3.52 May 2025

United States Department of State, University of Connecticut Storrs, CT Certificate, Social Entrepreneurship and Economic Development October 2023 University of Yangon, National Management Degree College Yangon, MM Bachelor of Arts, Tourism, GPA - 4.86 December 2019 ADDITIONAL INFORMATION

Leadership: Co-founding member of Non Profit Tourism Organization, My Voice My Tourism Technical: Proficient in Microsoft office, Omega, Oracle, Power BI, Tableau, Wordpress, Squarespace Language: Burmese (Native), English (Fluent), Korean (Fluent) Community: University Charity Team Member, Co-founding member of Local Bag Brand, Awards: U.S Department of State - Young Southeast Asian Leaders Initiative Scholarship, GWSB Merit Based Scholarship, Grabber Of the Half, Commercial Functions (Grab Myanmar Country Awards H1 2023), Above and Beyond the Call of Duty (Grab Myanmar Country Awards H2 2021), Involvement: Social entrepreneurship, community development, women empowerment

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