Social Media Copywriter Intern

Sydney Parker

Education

Boston University Boston, MA

Bachelor of Science in

Advertising

GPA: 3.74

Cum Laude

LinkedIn

Phone

Email

Portfolio

Hobbies

● Podcaster

● Black Belt

● Bookworm

Skills

● Microsoft Office

● Canva

● Final Cut Pro

● Adobe Premiere Pro

● Adobe Photoshop

● Hootsuite

● Creative writing

EXPERIENCE

JUNE 2024-PRESENT

Copywriter Intern (Contract), Allen & Gerritsen, Boston MA

● Write client-focused content for social media, OOH, emails, and websites, enhancing brand alignment.

● Collaborate on creative concepts to elevate client engagement and foster brand loyalty.

● Boost A&G's social media with engaging captions and innovative ideas for increased interaction.

JAN 2024-MAY 2024

Copywriter Intern, Vue Health, Boston MA

● Concepted and created compelling copy for pharma marketing materials: website redesigns, IVA, banner ads, emails, native ads

MAY 2023-AUGUST 2023

Copywriter Intern, COMM, Framingham, MA

● Boosted campaign performance by developing engaging and persuasive copy for print, digital, and social media platforms.

● Improved customer engagement with personalized direct mail campaigns targeting specific demographics.

JAN 2023-MAY 2023

Assistant Creative Director of Copy, AdLab, Boston, MA

● Oversaw four creative teams to build campaigns for clients: Sallie Mae, Celebrity Cruises, Boston University Office of Provost and CommCreative

● Provided overall critiques to improve copy and artwork to match the Scope of Work and Creative Brief

SEPT 2022-DEC 2022

Copywriter, AdLab, Boston MA

● Developed a campaign for Dunkin’ Donuts to promote their Frozen Coffee drink

● Conceptualized, wrote copy, created product innovation ideas and customizations for the campaign

JUNE 2022-AUGUST 2022

Copywriter Intern, Lumanity Medical Strategy & Communication, Parsippany, NJ

● Composed copy for a campaign titled “Stick with Me” being utilized by Momcology, encouraging the maintaining of communication between pediatric cancer patients and their friends

● Researched references for learning modules

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