Brand Manager Social Media
Resume:
Mee Middleton
SUMMARY
Seeking a career opportunity that is a people oriented organization and will allow me to maximize my skills, grow my knowledge of the industry and company and allows me to provide the upmost service to all.
EXPERIENCE
Kentucky Education Television Studios - Freelancer
Louisville, KY • 08/2024 - Current
Prepare host and guests on Inside Kentucky to be camera ready
Prepare host and guests of Kentucky Health to be camera ready
Provide makeup services for any events such as The Author's Forum
Dillards Department Store - Brand Manager, Christian Dior
Louisville, KY • 06/2024 - Current
Monitored performance of all marketing and provided regular reports to senior management.
Directed team focused on bolstering client communications, campaign effectiveness, and LY, MTD, WTD and YTD sales.
Marketed products and services at fashion shows and promotional events.
Maintained a consistent message across all channels by ensuring compliance with corporate guidelines.
Planned and facilitated meetings to share marketing plans and explain future business goals.
Worked closely with senior leadership team in order to identify new opportunities for growth and expansion of the Christian Dior brand.
Strengthened branding initiatives by coordinating annual events to maximize outreach.
Developed and implemented marketing strategies to increase brand awareness and sales.
Coordinated marketing events for showcasing product and service offerings.
Collaborated with other departments to coordinate strategic marketing activities.
Dillards Department Store - MAC Cosmetics Brand Manager
Louisville, KY • 07/2022 - 06/2024
Created content for social media campaigns, website copy, brochures, press releases and other marketing materials.
Assessed performance of current campaigns against goals set at beginning of projects; adjusted strategy if needed.
Established metrics to measure the success of each marketing activity or campaign.
Created launch plans that included strategic objectives, tactics for execution, timelines for completion and budget allocation.
Developed and implemented successful marketing strategies for brand.
Marketed products and services at fashion shows and promotional events.
Leveraged customer and industry trends to shape successful solutions and approaches.
Organized outsourcing events to grow the brand
Worked closely with customers to determine appropriate marketing offerings and strategies for their needs.
Dillards Department Store - Beauty Advisor
Lexington, Kentucky • 01/2016 - 07/2022
Performed sales activities such as cashiering, stocking shelves, inventory management and customer service.
Capitalized on upselling opportunities for additional products and services to increase sales numbers.
Greeted customers to determine wants or needs.
Followed company policies related to returns, exchanges and refunds according to guidelines.
Answered store and merchandise questions and led customers to wanted items.
Finalized purchases and processed payments.
Sanitized areas and maintained stock, meeting store cleanliness and visual merchandising standards.
Unboxed new merchandise and restocked shelves in appealing and organized arrangements to promote items.
Dillards Department Store - Jewelry and James Avery Specialist
Lexington, KY • 01/2014 - 01/2016
Implemented strategies to take advantage of new opportunities.
Analyzed customer needs and recommended appropriate products or services.
Identified needs of customers promptly and efficiently.
Monitored operations and reviewed records and metrics to understand brand performance.
Maintained accurate records of customer interactions and feedback.
Determined consumer needs to provide products and services appealing to larger market.
Maintained positive working relationship with fellow staff and management.
Participated in ongoing training and compliance activities.
University Of Louisville Women's Center - Administrative Assistant and Events Coordinator
Louisville, KY • 01/2008 - 01/2010
Facilitated communication between different departments within the organization.
Handled incoming calls and directed callers to appropriate department or employee.
Scheduled appointments between clients and customers and internal staff members.
Entered data into spreadsheets using Microsoft Excel or other similar programs.
Handled incoming and outgoing correspondence, including email, mail, and package deliveries, ensuring timely distribution.
Organized and maintained filing systems for physical and electronic documents, ensuring accuracy and confidentiality of records.
Updated contact lists regularly when changes occur in employee status or contact information.
Answered questions from customers regarding products and services offered by the company.
Answered phone calls and emails to provide information, resulting in effective business correspondence.
Directed customer inquiries to appropriate department personnel
Developed and implemented filing systems, both digital and physical, improving document organization and retrieval efficiency.
Managed incoming calls while providing information or transferring callers to appropriate personnel.
CONTACT
**********@*****.***
Louisville, KY 40228
WWW: Bold Profile
SKILLS
Client experience management
Brand positioning
Promotion development
Growth tracking
Marketing and Advertising
Sales monitoring
Sales strategy
Brand-building strategies
Target audience identification
Communications strategy
Sales support
Performance monitoring
Social media strategy
Customer service
Complaint handling
High-energy attitude
Call center procedures
Hospitality and accommodation
Call management
Team development
Product sales
EDUCATION AND TRAINING
Some College (No Degree): Biochemistry
University of Louisville
Louisville, KY
.
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