Social Media Digital Marketing

Tiger Nava

Marketing Director

Redlands, CA *****

************@*****.***

+1-909-***-****

Professional Summary

Passionate and motivated marketing professional with 20 years of experience. Willing to relocate: Anywhere

Work Experience

Director of Marketing

Expungement Assistance Program-Rancho Cucamonga, CA January 2022 to December 2024

• Strategically planned community outreach program to increase public awareness of low-cost program.

• Directed and executed quarterly campaigns.

• Drafted digital ads, social media announcements and email marketing campaigns.

• Coordinated with outside publications to invest $290,000 in traditional and digital marketing.

• Supervised, trained and mentored 7 creative team members.

• Excuted quarterly campaigns to enhance an online presence through social media via Tik Tok, Facebook, Instagram, X Google Ads and affiliate marketing.

• Monitored campaign through analytics to improve seach engine placements.

• Generated ROI and KPI reports weekly for lead attorneys. Digital Marketing Manager

Amazon-Rancho Cucamonga, CA

January 2019 to December 2022

• Directed the development of customer support messaging, value propositions, seller marketing content, and go-to-market strategies for sellers.

• Developed segmented campaigns for vendors/sellers utilizing multimedia videos, blogs, success stories, presentations, video graphics, and email marketing.

• Implemented weekly structured campaigns to focus on Amazons AWS priority solutions available to vendors/sellers.

• Lead role in producing original content and announcement layouts on all digital devices and approving executions.

• Optimized campaigns to confirm messages meet the AWS requirements and codes probably for a successful delivery.

• Supervised and directed a department of 25 data analysis and content creators. Sales and Marketing Analyst

Crossroads-Rancho Cucamonga, CA

January 2017 to December 2018

• Analyzed and optimized current marketing campaign targeting transportation financing.

• Developed marketing campaigns emphasizing in traditional marketing such as press releases, blogs, email marketing, print advertisements, social media and Google ads.

• Natured relationships with media publications to collaborate on quarterly partnership programs.

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Marketing Manager

Complete Coach Works-Riverside, CA

January 2016 to December 2017

• Redevopled company's branding online cooperate identity.

• Directed the production of original content, graphic design, photography, website, photography and traditional/digital advertisements.

• Lead meetings with Universities and City Transportation Departmentds to create community programs for students and senior citizens.

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• Coordinated trade show events/ sponsorships/ partnerships and created alliances with transit industry media outlets.

• Provided mentorship, direction, and support in order to achieve quarterly marketing goals. Creative Director Assistant

PWD Online Advertising Services-Montclair, CA

January 2010 to December 2015

• Drafted storyboards for online marketing campaigns for local clients.

• Selected themes, color scheme, custom content to structure the web site, printed brochures/flyers, and social media pages.

• Managed marketing annual budget to be distributed through traditional and digital marketing for local clients.

• Coordinated online campaigns on social media, Google Adwords and Email Marketing.

• Trained, supervised and directed 8 creative team members and 6 interns from Mt. Sac. Education

Bachelor of Arts in Mass Communications

California Baptist University - Riverside, CA

Associate's degree in Radio & Television Broadcasting Mt San Antonio College - Walnut, CA

Skills

• Google Analytics

• Branding

• Public relations

• Spanish

• Microsoft Excel

• Hubspot/Salesforce (8 years)

• Google AdWords

• SEO tools

• Graphic Design

• Smartsheet

• Print advertising

• Multichannel marketing

• Performance marketing

• MailChimp (10+ years)

• PPC Campaign Management

• A/B testing

• Lead generation

• Content Development

• CRM Software

• E-commerce

• CRM software

• WordPress

• WordPress

• B2B marketing

• Digital marketing

• Google AdWords

• Social Media Management

• A/B testing

• Events Management

• Social media management

• Market Research

• Blogging

• SEM

• HTML

• Facebook Advertising

• Web analytics (10+ years)

• Marketing Automation

• B2B Sales

• Public Relations

• SEO Tools

• Web Development

• Content Management

• B2B sales

• Pivot tables (10+ years)

• Branding

• E-Commerce

• Fluent

• Content marketing

• Writing skills

• Social Media Marketing

• Direct sales

• Budgeting

• Google Analytics Certifcation (10+ years)

• Microsoft Office

• Business development

• PPC Campaign Management

• SEO

• Adobe Creative Suite

• Digital Marketing

• User Interface (UI)

• Content development

• Web Design

• Facebook Advertising

• Sales

• Marketing automation

• Lead generation (10+ years)

• Email Marketing

• Team management

• SEO

• HTML5

• SaaS

• Data analytics

• Business Development

• Budgeting

• HubSpot

• Copywriting

• Adobe Photoshop

• Marketing

• Content Creation

• MailChimp

• Analysis skills

• Media planning

• B2B marketing

• Presentation skills

• Communication skills

• Salesforce

• Email marketing

• Google Analytics

• Project management

• MS Office

• Content marketing

• Marketing

• Analytics

• SEM

• Analytics

• Product management

Languages

• Spanish - Fluent

Links

https://LinkedIn.com/in/lillyperdomo

Awards

Best Transportation Marketing Segment

January 2017

Certifications and Licenses

Google AdWords Certification

Present

Salesforce Certification

Present

Google Analytics Certification

Present

Contact this candidate