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Product Management Senior Director

Location:
Punxsutawney, PA
Posted:
February 09, 2025

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Resume:

Michelle Harper

614-***-**** **********.**@*****.*** Rossiter, Pennsylvania

Summary

Seasoned product lead with experience in AI product management and digital platform innovation, specializing in integrating AI technologies and transforming educational technology. Proven ability to bridge product needs with AI solutions, adept at promoting technological adoption through strategic insights. Skilled in leading cross-functional teams to prioritize monetization and enhance user engagement.

Work Experience

The Myers-Briggs Company Remote

Senior Director of Product Management and Design 2023 - 2024

●Cultivated a collaborative, customer-centric culture within a 5-member remote product team, leading to the successful launch of 3 major product features in 6 months

●Revolutionized 'Teams' digital learning platform by implementing personalized MBTI® assessments, driving $170K in D2C sales and reducing user churn by 30% in the first quarter

●Instituted a data-driven product improvement strategy, leveraging user feedback and analytics to boost customer satisfaction by 30% and increase user retention by 20%

●Led the transformation of 'Elevate,' implementing scalable architecture and flexible enrollment options, driving a 40% increase in revenue and expanding the user base by 10,000 within 6 months

●Pioneered the integration of AI into product offerings, resulting in a 60% increase in user engagement and a 40% boost in mobile app downloads

Pragmatic Institute Remote

Director of Product Management, New Verticals, Data and Design 2020 - 2023

●Led strategic initiative to diversify service offerings, introducing data and design verticals that captured new market segments and enhanced client engagement leading to 750K in first year.

●Initiated and facilitated advisory boards for data and design verticals, leveraging expert insights to inform strategic decisions and enhance course offerings

●Led cross-functional team to develop data-driven product strategy, collaborating with instructional designers to create SME-validated content optimized for mobile platforms

Nationwide Columbus, OH

Senior Consultant, Product Manager Innovation 2019 - 2020

●Conceptualized and executed the launch of Spire Insurance mobile app, revolutionizing the auto insurance industry by capturing a new market segment and reducing customer onboarding time by 40%

●Cultivated strong interdepartmental relationships to drive innovation and align company-wide objectives, resulting in more cohesive and impactful strategic planning

●Partnered with Columbus City Schools on a community project to support students during the COVID-19 pandemic.

Paycor Cincinnati, OH

Freelance Product Management and Consulting Roles (Contract) 2018 - 2019

●Spearheaded the development and deployment of mobile applications for time tracking and payment solutions, increasing user adoption by 45% within 6 months

●Spearheaded the development and launch of two groundbreaking mobile products, strengthening Paycor's competitive edge and expanding its customer base by 15,000 users

RevSpring Newark, OH

Freelance Product Management and Consulting Roles (Contract) 2017 - 2018

●Strategically led the expansion of Intelligent Workflow Solutions (IWS), enhancing mobile accessibility and driving a 30% increase in client satisfaction scores for healthcare B2B analytics

●Pioneered data-driven market analysis techniques, resulting in the successful launch of 2 new product features that captured 15% additional market share within 6 months

LexisNexis Risk Solutions Dayton, OH

Freelance Product Management and Consulting Roles (Contract) Dec 2016

●Spearheaded customer-centric market research, uncovering key insights that drove the development of 2 successful mobile products

●Executed win-loss analysis, increasing client retention by 15% through targeted outreach programs and mobile app enhancements.

McGraw Hill Education Columbus, OH

Senior Product Marketing Manager 2013 - 2015

●Led strategic initiatives for product lines generating $300M in annual revenue, driving a 40% increase in mobile learning solution adoption

●Orchestrated marketing initiatives that leveraged mobile platforms, driving a 200% revenue boost in Custom Publishing and expanding customer base by 75%

●Launched a new digital self-publishing and open access platform, driving significant engagement through mobile accessibility.

NewsBank Remote

Senior Director of Product 2011 - 2012

●Launched eight major digital newspaper products, generating over $850K in new revenue.

●Reduced customer issues by 50% through product quality improvements and enhanced communication, with an emphasis on mobile user experience.

Product Director, Readex 2006 - 2008

●Managed product lifecycle and launch of cross-searchable interface for 1,000+ digital newspapers.

●Exceeded revenue projections by 10% in Year 1; awarded Charleston Advisor Reader’s Choice Award.

OCLC Boulder, CO, and Columbus, OH

Director of Product Management, NetLibrary 2008 - 2010

●Led a new product management team, integrating NetLibrary offerings into OCLC’s Worldshare platform with mobile accessibility.

●Repositioned NetLibrary’s brand, revitalizing a $6.5M revenue stream through strategic partnerships and mobile integration.

●Increased the value of WorldCat by adding 17M+ records and expanding finding aids by 13% and adding Open Access Collections.

Education

Fisher College of Business, the Ohio State University

Certificate, General Management in Business

University of Michigan

Master of Arts, History

University of Virginia

Master of Arts, English

College of William and Mary

Bachelor of Arts, History and English

Certifications

Sequent Learning Certified

MBTI Certified

Pragmatic Marketing Certified (PMC-V)

Skills

• Mobile/App Development

• Strategic Planning and Execution

• Product Evangelism

• Cloud Services

• Integration

• Agile Product Development

• Large Language Models

• Industry Monitoring

• Machine Learning

• Computer Science

• AI Product Management

• Data Management

• AI Platforms

• Technical Skills

• Roadmap Ownership



Contact this candidate