VICE PRESIDENT OF CULINARY INNOVATION & BRAND EXECUTIVE CHEF
SENIOR DIRECTOR OF CULINARY & CORPORATE EXECUTIVE CHEF DIRECTOR OF CULINARY & CORPORATE EXECUTIVE CHEF
MANAGER OF PRODUCT INNOVATION & CORPORATE EXECUTIVE CHEF Arby’s Restaurant Group / Atlanta, GA / 2004 – 2022
• Spearheaded culinary development of new and improved menu items and processes, driving creative concepts from ideation through development, commercialization and system roll out
• Doubled average store sales from $800K AUV to $1.9M AUV
• Developed and refined identity standards for new and/or improved products and established prototype parameters at processor and vendor level
• Verified timely completion of all line items, including prototype development, product build, financials, product specification, consumer testing preparation, media support, operations integration materials distributed, and product to market
• Managed $10M annual culinary product development budget
• Aided in development of instrumental product categories for 7 brands under Inspire umbrella, including Dunkin’ Brands, Buffalo Wild Wings, Sonic, and Jimmy Johns
• Supervised up to 7 team members, including product development managers, chefs, food scientists, and test kitchen supervisors
•, establishing Arby’s as first restaurant to introduce technique to market with later adoption by other major chains
• Oversaw $20M Culinary Innovation Center built for Inspire test kitchen collaboration with vendors to support 7 brands, including Buffalo Wild Wings
• Supervised and developed R&D Chef and Test Kitchen Supervisor at Culinary Innovation Center
• Managed, planned, and directed culinary execution for 7 annual $3M Franchise Conventions with 1.2K+ attendees from 3.3K franchise locations, including creating menu, logistics development plan, facilities production, and foodservice layout
• Recruited, trained, and supervised teams of 8 master chefs for Franchise Conventions
• Created monthly training videos for 3.3K locations
• Participated in No Kid Hunger Campaign as key fundraiser, riding bike 300 miles in 3 days with top chefs from around the world and contributing to $5M in donations
• Recognized by Business Insider in “Top 20 Innovators in the Country” rankings CORPORATE CHEF / PRODUCT DEVELOPMENT
Gold Kist / Atlanta, GA / 2002 – 2004
• Created new poultry products for all lines of business, including Costco Rotisserie Chicken, and managed all culinary aspects of product development with team of 5
• Designed and coordinated establishment of $1M state-of-the-art product development kitchen, enabling development of hundreds of new products sold to restaurant chains, suppliers, and Neville has 25+ years of restaurant experience. Neville been a dishwasher, server, expo, bar back, bartender, prep cook, line cook, sous chef, chef, brand exec chef / vice president of culinary innovation during his tenure. Neville is willing to work any position you may have. He is extremely flexible, knowledgeable with a strong work ethic and positive energy. NEVILLE CRAW
P R O F E S S I O N A L E X P E R I E N C E
ASSOCIATE IN OCCUPATIONAL
SCIENCE IN CULINARY ARTS
California Culinary Academy
San Francisco, CA
BACHELOR OF SCIENCE IN MASS
COMMUNICATIONS
Boston University
Boston, MA
E D U C A T I O N
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E x p e r i e n c e d R e s t a u r a n t E m p l o y e e Neville’s LinkedIn A W A R D S
Research Chef Association
Member
International Corporate Chef Association
Member
A F F I L I A T I O N S
Menu Masters Award x 2
Manager of the Year
Go Getter Award x 2
Top 20 Innovators in the Country
Business Insider
private label businesses
CORPORATE EXECUTIVE CHEF / RESEARCH AND DEVELOPMENT MANAGER Grecian Delight Foods / Elk Grove Village, IL / 1998 – 2001
• Drove all new product development and reformulations from conception through manufacturing and conducted all in-house and field culinary presentations
• Developed customized menus and procedure manuals for QSRs, family dining and foodservice management companies
A D D I T I O N A L E X P E R I E N C E
CHEF D’CUISINE
Harvey’s / Boston, MA
SOUS CHEF
Paragon / San Francisco, CA
P R O F E S S I O N A L E X P E R I E N C E ( c o n t i n u e d ) A R E A S O F
E X P E R T I S E
Advertising
Banquet operations
Brand development
Business development
Casual dining
Catering
Consumer taste tests
Culinary arts
Culinary management
Culinary operations
Fine dining
Food cost analysis
Food manufacturing
Food preparation
Food processing
Food purchasing
Food safety
Food science
HACCP
Hospitality management
Manufacturing R&D
Marketing strategy
Menu development
Menu execution
Menu implementation
Operations integration
Process improvement
Product development
Project management
Quick service restaurants (QSR)
Recipe development
Recipe testing
Restaurant management
Restaurant operations