Corporate Communications Media Relations

Gene King

** **** ***** ******, *******, NJ *****

Mobile: 973-***-**** / email:*******@*******.***

Website: genekinglive.com

https://www.linkedin.com/in/genekingnj

G2 Communications Co., Clifton, NJ

October, 2024 – Currently, Owner

Created interim consulting and services practice providing advisory and creative services for corporate communications, public and media relations, executive communications, branding, and writing.

Current projects include ghostwriting/editing for critically acclaimed author, creating sales, marketing, and branding materials for an IPO-pending SaaS and AI organization, and providing communications services, including press releases, media coordination, and speech writing for two executives of a well-established marketing leader in cloud computing consulting and a leading private financial advisory services firm. Also created www.genekinglive.com and "Mediums, Messages, and More" - a G2 related website, podcast, YouTube channel, and Substack channel. Solix, Inc., Parsippany, NJ, (BPO, B2B, B2C, Government & Commercial) March 2010 to June 2024, Director, Corporate Comms & Public Affairs Department leader reporting directly to the CEO and responsible for extensive corporate communications, public relations, sales/marketing, and brand reputation/representation duties for $100M+ private company. Responsibilities included execution and management from concept to completion myriad communication strategies, external and internal, that represented, promoted, and protected the brand, its messaging, and services. Worked extensively with executive leadership for corporate activity ranging from financial reports and investor relations to advertising, event sponsorships, and creating sales support documents.

Created, executed, and managed media relations and external communications program that greatly expanded brand visibility and exposure to target audiences. Progressed from local media and chamber events to regional and national media and events that greatly increased Company brand reach to target audiences and general public including first national advertising campaign. Led executive communications creation and support for CEO, COO and senior management team that earned major media and expanded visibility in the business community. Played key role in assisting newly created Sales & Marketing department including providing support, both creative and written, for two new websites as well as major rebranding initiatives.

E.W. King Communications, North Arlington, NJ

April 2008 – March 2010, Owner

(FinTech, SaaS, Banking, Manufacturing, & B2B Tech) Created E.W. King Communications, an interim private corporate communications practice with a broad portfolio of services. Served as trusted adviser and speechwriter for c-level executives. Provided creative, strategic and tactical support from concept to completion for a diverse set of projects including ghostwriting executive speeches, letters, or bylines; creating marketing documents, media relations and assisting sales support.

Keating & Company, Florham Park, NJ /New York City January 2003 – February 2008, General Manager, Account Director

(Technology, SaaS, FinTech, Financial Advisory, Banking, & Consumer Goods) Built general practice division to become the largest group at the agency with clients including Nikon, WS+B, and Investors Savings Bank. Directed, budgeted and mentored a staff while and effectively secured trade and major media for clients including obtaining national media exposure such as Wall Street Journal, New York Times an USA Today. Served as trusted advisor to c-level executives and business unit leaders for formation, enhancement and execution of corporate communications programs. TSI Communications Worldwide, Madison Avenue, New York City January 2000 – September 2001, Senior Account Executive

(IBM Hardware & Software, Gartner, & 1-800-Flowers) Served as key player in developing and executing media relations strategies to increase and diversify exposure of IBM Server Division managers and thought leadership campaigns for Gartner analysts at Golin-Harris/Interpublic subsidiary. Expanded duties to assist other IBM products/managers at IBM Software and IBM Consulting Services. Successfully expanded media coverage and marketing communications for IBM, Gartner, and 1-800 Flowers that resulted in more diverse and frequent coverage by effectively broadening audiences. Additional responsibilities included writing various documents including speeches and bylines for IBM as well as Gartner executives for internal and external audiences.

Saint Peter’s University, Jersey City, NJ

March 1994 – January 2000, Associate Director of Public Affairs Served critical role in the creation and management of a new Office of Public Affairs and Communications to serve the various internal and external needs of the university. Expanded media relations program and served critical role in creating, integrating and executing plans and procedures for a new internal communications program that unified messaging. Successfully obtained major media coverage for college events including CBS News, C-SPAN, New York Times and ABC News. Additional Background

NBC News, NYC

November 1989 - November 1991

Exit Pollster/Research Assistant for local, state and national elections. The Star-Ledger, Newark, NJ

Jan 1990 – Mar 1992

General assignment correspondent. Political Reporter. The Jersey Journal, Jersey City, NJ

September 1989 through May 1992

General Assignment Correspondent. Political reporter. Education

Rutgers University “Mini-MBA” Business Essentials Curriculum graduate Leadership Morris Program graduate

New Jersey City University, Jersey City, NJ (BA, English/Communications/Pol.Sci) Skills & Tools Experience Include

Corporate Communications, Executive Communications, Crisis Communications, Internal Communications, Shareholder Relations, Community Relations, External Relations, Spokesperson, Public Affairs, Public Relations, Media Relations, Writer and Editor, Speechwriting, Ghostwriter, Copywriter, Social Media Management, Advertising, Marketing, Branding, Research, Website Manager, Content Creation, Events Coordinator, Sales Support, Executive Support, Reputation Management, Vendor Relations/Coordination, Supervisor and Compliance Support. HTML, WordPress, WIX, Adobe Suite, Office Suite, InDesign, Microsoft Teams, Zoho, Google Workspace, Slack, Salesforce/Chatter, Acast, Podcastle, and Trello.

Contact this candidate