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Public Relations Social Media

Location:
Kennesaw, GA
Posted:
January 28, 2025

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Resume:

EXPERTISE

PR

Writing

Blogs

Social Media Platforms

Media Strategies

Marketing Management

EDUCATION

MASTER OF ARTS

Political Science

University of Akron

BACHELOR OF ARTS

English

Allegheny College

o 770-***-****

m 770-***-****

********@*****.***

https://www.linkedin.com/i

n/ericacottrillprconsultant/

4236 Sheffield Ct. NW

Kennesaw, GA 30144

PROFESSIONAL PROFILE

I am a seasoned professional with extensive experience in writing, public relations, and marketing management, adept at creating compelling content and innovative media strategies to enhance market awareness. My expertise includes developing marketing materials, managing projects under tight deadlines, and leveraging social media to solve business issues. I am proficient in Microsoft Office, social media applications, blogging tools, and have a strong foundation in graphic design principles.

PROFESSIONAL EXPERIENCE

FREELANCE WRITER

Church Design Magazine / 2015 - 2023

Researched and wrote articles targeting the A/E industry, demonstrating my ability to understand and communicate complex subjects.

Developed creative stories and marketing materials, showcasing my skills in content creation and design.

Managed multiple projects within tight deadlines, highlighting my project management and organizational skills.

DIRECTOR OF PUBLIC RELATIONS/CONSULTANT

Freebairn & Company / 2012 - 2014

Created Freebairn’s Public Relations department

Developed strategies and programs for market awareness, emphasizing my expertise in marketing management.

Managed staff and extended client base, highlighting my leadership and client relationship skills.

Created press material and developed media relationships, showcasing my ability to enhance client offerings through effective communication.

(Continued on next page)

ERICA COTTRILL

PUBLIC RELATIONS WRITER STRATEGIST

TECHNICAL

SKILLS

Microsoft Office 360

Basecamp

PROFESSIONAL EXPERIENCE CONTINUED

OWNER PR CONSULTANT/WRITER/STRATEGIST

Front Page Communications / 2002 - Present

Developed strategies and programs for market awareness, emphasizing my expertise in marketing management.

Managed staff and extended client base, highlighting my leadership and client relationship skills.

Created press material and developed media relationships, showcasing my ability to enhance client offerings through effective communication.

PUBLIC RELATIONS ACCOUNT EXECUTIVE

Edelman / 2000 - 2002

Managed a team of junior executives, demonstrating my leadership and mentoring skills.

Created presentations and press material for new product launches, showcasing my skills in marketing and content creation.

Established the Home & Lifestyle division, highlighting my ability to innovate and expand company offerings.

PUBLIC RELATIONS DIRECTOR

Van Fossan & Associates / 1998 - 2000

Generated press material and provided marketing strategies, showcasing my expertise in public relations and marketing.

Crafted a program for Fiestaware to generate national exposure, demonstrating my skills in creating impactful marketing campaigns. MARKETING MANAGER

The Akron Beacon Journal / 1996 -1998

Marketed a high-circulation newspaper, highlighting my ability to create awareness and generate advertising revenue.

Collaborated with the publisher to develop marketing initiatives, showcasing my skills in strategic planning and execution. ERICA COTTRILL

PUBLIC RELATIONS WRITER STRATEGIST



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