Digital Marketing Sales Executives

KYLER POST

**** ******* *** ** *****.****@*****.***

Lilburn, GA 30047 (Cell) 770-***-****

EDUCATION: Bachelor of Arts in Communication, December 2010 Berry College, Rome, Georgia

Communication major with a concentration in Journalism Government minor

EXPERIENCE: Regional Sales Director, PooPrints, April 2024 to present

● Lead a team of five sales executives across the Sun Belt (Georgia, Alabama, Mississippi, Louisiana and Texas).

● Responsible for driving revenue in my region, motivating and maximizing the potential of the SEs on my team

● Report directly to National Director of Sales

● Grew revenue 36% year over year.

Regional Solutions Manager, Rent., January 2023 to January 2024

● Lead a team of 10 sales executives (inside and outside sales) pitching multifamily digital marketing and advertising solutions, as well as internet listing services (ILS) to C-suite executives.

● Managed a top performing team among 25 districts at the company across the country, including managing three SEs in the top 25 in revenue generated for the company of more than 200 sales executives.

● Grew total revenue of my team 28% year over year. Sr. Brand Partnerships Manager, iHeartMedia, August 2021 to January 2023

● Managed a team of 6-10 brand partnership account executives from onboarding and training through building books of business.

● Prospected, evaluated and delivered marketing and advertising solutions for clients primarily in, but also outside the Atlanta territory.

● Maximized iHeart’s suite of broadcast and digital tools, as well as in-person events to meet clients’ KPIs and recommend new opportunities for growth.

● Grew campaigns from a test phase through the go-to-market phase. Sr. Digital Media Consultant, Vivial Media, November 2020 to August 2021

● Managed entire sales cycle, prospecting, presenting and closing small business owners, delivering Vivial’s digital marketing solutions

● Utilized CRM and other SaaS tools to manage client/prospect interaction

● Worked with account managers to evaluate and recommend new solutions for existing clients

VP, Business Development, Welcomemat Services, November 2019 to November 2020

● Solely responsible for the digital sales efforts within WMS

● Oversaw direct, partner and channel sales for WMS martech SaaS platform

● Implemented revenue and pipeline forecasting through CRM and other tools

● Partnered with national and regional brands to deliver print and digital new mover marketing strategies to drive growth

● Recruited, hired, trained and developed account executives Business Development Executive, Vehicle Media, February to November 2019

● Prospected clients from personal network, cold leads, warm leads etc.

● Utilized CRM and other SaaS tools to manage client/prospect interaction

● Sold VM’s services—web design, branding, graphic design, print production, SEO, social media content management, etc.

● Worked closely with VP of Sales and company principals to develop new streams of revenue and explore new service options

Advertising Sales Executive, Exponation, August 2015 to January 2019

● Individually responsible for the sale of all advertising on all platforms for Exponation’s six annual trade shows, along with its two multimedia sites and numerous weekly, bi-weekly and monthly newsletters

● Met annual personal revenue growth goals of 20% in sales volume

● Prospected, researched and consulted with clients on best advertising practices to meet their goals and fit their budget

● Utilized CRM to manage clients, leads and prospects

● Developed innovative revenue streams across all platforms to better meet client needs and company goals

Marketing & Communication Manager, Hencar Productions, March 2015 to February 2017

● Managed, created, and distributed all marketing and communication materials for Atlanta-based startup video production company

● Built and designed company image from the ground up (graphics, colors, tone, etc.)

● Handled all aspects of social media for the company (Facebook, Twitter, Instagram, LinkedIn, Google+, etc.)

● Strategized, created and executed social media campaigns for multiple clients

● Developed integrated communication campaigns (public relations, social media, email and

content marketing, etc.)

Communications Technician, Cobb County School District, September 2014 to March 2015

● Actively involved in all aspects of media relations for the second largest school district in Georgia and 24th largest in the U.S. (114 schools, 110,000+ students)

● Created, managed and distributed graphic branding elements for the district and its individual schools

● Managed district social media accounts (Facebook, Twitter, District Blog, etc.)

● Recruited and trained school PR reps to assist in media and public relations at the local school level

Video Journalist, Cable News Network, April 2011 to February 2014

● Coordinated with talent, producers, studio operators and technical staff to produce daily live television broadcasts

● Researched, pitched and helped produce stories and packages through the Inside Pitch program

● Oversaw writing, layout and design of weekly newspaper

● Served as fill-in Associate Producer on HLN’s Morning Express and Nancy Grace, writing and producing content, as well as managing social media accounts Editor-in-Chief, Campus Carrier, Berry College, December 2009 to December 2010

● Hired campus newspaper editorial board and general staff

● Managed weekly editorial board (15 members) and general staff meetings

● Oversaw writing, layout and design of weekly newspaper

● Acted as liaison between the student body and college administration SKILLS:

● Proficiency in multiple CRMs (Salesforce, Hubspot, etc.)

● B2B Sales

● Lead Generation

● Outbound Sales

● Data Analysis

● Full Sales Cycle Management

● Sales Forecasting

● Challenger Sales Methodology

● Sales Team Development

● Sales Training

HONORS: ● Dean’s List in 2010

● Selected for Who’s Who Among America’s College Students in 2009 and 2010

● President’s Club Award Winner (Rent.) 2023

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