David Cutler Boston, MA • *****@***********.*** • 617-***-****
Transforming Strategy, Technology, and Creativity into Revenue Growth
Sales and marketing technology executive with over 20 years of experience delivering end-to-endless solutions that drive digital transformation and revenue growth across enterprise clients. Demonstrated success integrating performance media, location intelligence, and digital experience platforms to deliver measurable results.
Track record of growing revenue from $2M to $4M, managing teams of 3-30 across international markets, and closing multi-million dollar deals with Fortune 5000 companies. Specialized expertise in consultative sales approach that builds sustainable partnerships through customer success metrics and data-driven solutions.
Achievements include 30% efficiency gains in digital presence management for AB InBev, $3M attributed sales from automotive marketing campaigns, and successful exits including SaaS platform acquisition by EMC/Dell
Sales Leader Digital Transformation Strategist Enterprise Client Engagement Expert
- Performance Media & Analytics Location Intelligence Digital Experience Platforms
- Enterprise Sales Leadership Revenue Growth Strategy Go-to-Market Strategy Execution
- International Team Management Client Solutions Digital Transformation
Business Development, Management Consultant, Community Engagement Jan 2015 - Present
DavidCutler.net – Sales Strategy, Tactics & Actions Boston, Global
Drive client success by aligning sales strategy with digital transformation goals, specializing in blockchain, AI, and analytics platforms.
Partner with enterprise clients, including NuArca and Circular Labs, to deliver tailored go-to-market strategies, achieving significant revenue growth in B2B sectors.
oDeveloped sales collateral and processes, reducing churn and increasing acquisition
oDesigned partner incentive models, resulting in expanded market reach and retention.
Publishing thought leadership on data strategy and market innovation at TruthRefinery.com.
Board Member of the 501c Boston Blockchain Association for Strategic Partnerships and events
Director of Sales and Marketing Partnerships, Project Management Nov 2016 – March 2020
Creative Chaos - Digital Transformation and technology development firm Boston, NYC, SF, Chicago
Spearheaded channel partner management, collaborating with global consulting firms and agencies to deliver transformative client solutions.
Exceeded annual revenue targets, driving $4M in sales by securing Fortune 5000 partnerships and mid-market growth projects.
oDelivered a $300K portal enabling C-suite at P&G to streamline research and GTM
oCreated dashboards for Anheuser-Busch to evaluate new ventures, boosting investment efficiency by 30%.
o $125k tech strategy assessment for Citibank. Evolved into a series of $75k-$150k multimedia presentations
Managed all channel partners: Management Consultants (McKinsey, etc.), Agencies, Startup Accelerators
Created community-supporting content, Social Networking, industry speaking, and events
Built and mentored a cross-functional sales of 5 and delivery team of 20, fostering a culture of collaboration and innovation.
David Cutler Boston, MA • *****@***********.*** • 617-***-****
Transforming Strategy, Technology, and Creativity into Revenue Growth
Co-founder & Business Development Dec 2019 - Present
Beacon Street Partners – Mobile Engagement and eCommerce Boston, NYC, Dublin
Designed and launched digital-first solutions for hybrid events and e-commerce, leveraging advanced data-driven insights to enhance client engagement.
oIncreased annual revenue by 20%, securing a $1M Verizon enterprise content deal and multiple six-figure partnerships.
oDelivered integrated mobile-to-screen platforms, growing new business by over 100%.
Managed strategy and Sales into new markets: Ad Agencies, Event Associations
oWith Ogilvy: $1.5 million Times Square activations for Kodak, Taco Bell, Abercrombie +
Targeted and closed: Campbell’s, Pepsi, Comcast, Hasbro, Fidelity Financial, Boston Mayor’s Office
General Manager, Transformation, Sales and US Operations Apr 2013 - Dec 2014
Sitour USA - International Resort Media Network & Hospitality/Event Agency NYC, Innsbruck
Transformed a traditional print media network into a dynamic blend of digital, mobile, and interactive events.
oAchieved multimillion-dollar deals with Audi, GoPro, and Chevrolet, combining corporate responsibility with brand activations and increased sales
oIntroduced "Save Our Snow" programs for Nestlé Water, enhancing brand credibility and driving market engagement for new brand launches for Retail deals and D2C growth
Spearheaded culture of change and training to 12 employees, 2 hires, a Sales team of 5, and dozens of partners
Managed and grew services with hundreds of destinations for integrated experiential media
Presented and sold six-figure deals with Audi, Pepsi, Citibank, GoPro, and a $1.5m Chevrolet series.
Activated corporate responsibility “Save Our Snow” programs for Nestle Water at multiple resorts.
Education: BA, Boston Univ. Major: Organizational Psychology & Brain Science Lab Minor: Communications
Community: 7000+ Connection Followers - Linkedin.com/in/cutler, Publisher & Presenter - TruthRefinery.com,
Board member- BostonBlockchainAssociation.com, Advisory Board - MIT Enterprise Forum,
Co-Founder - North Shore Tech Council, Producer - Rockport Music Festival, Artist - DavidCutlerPhotography