Sales Cloud Service

Avinash Pilli

Certified Salesforce Developer

**************@*****.***

Salesforce Certifications

Credential ID

Platform Developer 1

1206763

Service Cloud Consultant

4059908

Sales Cloud Consultant

4085957

Administrator

4057710

OmniStudio Developer

2256942

Contact: +1-908-***-****

PROFESSIONAL SUMMARY:

Certified Salesforce Administrator, Developer and Cloud with around 6 years of IT experience in designing, modeling, analysis, testing, release management and maintenance of CRM systems using Sales cloud, Service cloud and force.com platform..com

Working on Sales cloud where my responsibilities are annual planning, order management, sales team collaboration and engaging with sales cloud rollout strategy and org development.

Experience with SDLC process in agile methodology. Strong implementation and rollout experience with salesforce.com CRM (Sales cloud, Service Cloud, Community Cloud, Marketing cloud), Communities, Sites and Force.com platform.

Ability to setup, customize and deploy to Salesforce.com from the ground up for large user groups, perform hands on customizations using Apex, Visual force, custom reports Salesforce.com Web services API and train sales users.

Extensive experience with Data Raptors, Integration Procedures, Vlocity Omni scripts, Vlocity cards.

Strong understanding of digital marketing KPIs, such as email marketing, PPC and other marketing conversion metrics.

Knowledge in developing web applications on Salesforce Commerce Cloud and cloudcraze B2B applications.

Enabled Aura framework by adding Aura attributes, Aura Handlers for events to focus on logic and interactions in Lightning Applications.

Proficient in Data Migration from Traditional Applications to Salesforce Using Data Loader Utility.

Strong Experience in creating, managing Applications, Custom Objects, Custom tabs, Fields, Relationships, Page Layouts, Record Types, Validation Rules, Email Templates, Report Types, Workflow Rules, and Approval Process, SOQL, SOSL and Governor Limits.

Developed and customized OmniStudio applications to streamline business processes and enhance user experience.

Designed and implemented OmniScripts, Flows, and DataRaptors to automate complex workflows and data manipulations within Salesforce.

Integrated external systems and data sources using OmniStudio DataRaptors and API integrations, ensuring data consistency and accuracy.

Created dynamic UI components and templates using OmniStudio's Lightning components, CSS, and JavaScript.

Experienced in web technologies – HTML5, CSS, XML, JSP, JavaScript, WSDL and SOAP.

Experience on integration, integrated Salesforce with different external system, performed both inbound and outbound integration using SOAP as well as REST API. Experience on managing the Communities.

Hands on experience in developing and configuring Dashboards, Reports and Report Folders for different user profiles based on the need in the organization.

Advanced knowledge of APEX, including but not limited to scheduling, web services API, triggers, custom controllers, Design Patterns, Dynamic Apex, and Batch Apex. Sound Understanding of Data migration using Import wizards, and Data Loader.

Implemented data migration strategies, including data mapping, transformation, and validation, ensuring smooth transition and data integrity during migration projects.

Configured Communication Cloud to segment customer data and deliver targeted, personalized messaging.

Utilized AI and machine learning features within Communication Cloud to predict customer behavior and tailor communications accordingly.

Collaborated with data analysts and business stakeholders to design and implement data visualization solutions using tools like Salesforce Einstein Analytics or Tableau.

Contributed to the development of data governance policies and procedures, including data retention, privacy, and security measures, ensuring compliance with regulatory requirements.

Participated in code reviews, mentoring junior developers, and providing technical guidance and best practices to the development team.

Stayed updated with industry trends and emerging technologies in Salesforce development, data management, and API integration, continuously enhancing skills and knowledge through self-learning and training programs.

Strong knowledge on SFDC Functional areas – Accounts and Contacts, Opportunities, Leads, Campaigns, Dashboards and Reports.

Strong knowledge in the creation of Custom objects, Triggers, Apex Classes, Force.com API, Standard and Custom Controllers, Controller Extensions.

Strong knowledge of Salesforce configuration, data migration, system integration and familiarity with Visualforce (Pages, Components, Controllers) MVC architecture and Apex (Classes, Controllers & Triggers). Experience working with Force.com IDE and SFDC Sandbox environments.

Experience in implementing security and sharing rules at object, field, and record level for different users at different levels of organization. Also created various profiles, roles, and configured the permissions based on the organizational hierarchy.

Good understanding of Salesforce.com Governor Limits with an ability to optimize code to respect those limits.

Experience in developing web interfaces for clients both through Force.com Sites and standard web technologies including but not limited to Angular, HTML, CSS, Bootstrap, XML, JavaScript and jQuery. Experience with databases such as Oracle, My SQL and SQL.

Upgraded Some Apps from Salesforce Classic to Lightning Experience to develop rich user interface and better interaction pages.

TECHNICAL SKILLS:

Platform

Salesforce CRM

Salesforce CRM Platform

Sales/Service/Community Clouds, Users, Profiles, Permission Sets, Email Functionalities Templates, List Views, Queues, Workflows, Validations, Approvals, Builders and Chatter,

Force.Com

APEX, Classes, Triggers, Visualforce, Controllers, Lightning Components, Lightning App Builder, APEX Testing, SOQL, SOSL, DML, Workbench and Lightning Application, Aura framework, Custom Objects, Apex Web Services,

Salesforce Tools

VS code, Force.com IDE Plugin, Data Loader, Force.com Platform (Sandbox and Production), Workbench, Eclipse.

Programming Languages

Angular, Java, Apex, HTML, CSS, Bootstrap, JavaScript, jQuery, SQL, XML.

Operating System

Windows 7, Windows 8, Windows 10, Win11

Database

MySQL, MongoDB, SOQL, SOSL.

Documentation

Documentation MS Office (Word, PowerPoint, Excel, Access).

PROFESSIONAL EXPERIENCE:

Certification Planner, Salt Lake City, Utah

Salesforce Trainer/Developer April 2024 – Till Date

Responsibilities:

Configured and customized Salesforce CRM to align with business processes and requirements.

Managed user roles, profiles, and permissions to ensure data security and access control.

Created and maintained custom objects, fields, formulas, validation rules, and workflows to automate business processes and improve data accuracy.

Implemented and optimized Salesforce reports and dashboards to provide actionable insights and support data-driven decision-making.

Administered Salesforce integrations with third-party applications, such as email marketing tools and payment gateways, to enhance functionality and streamline workflows.

Managed and maintained communication preferences and opt-in/opt-out settings to ensure compliance with regulatory requirements.

Designed and implemented A/B testing strategies within Communication Cloud to identify the most effective communication methods and content.

Integrated third-party communication tools and platforms with Salesforce Communication Cloud to expand outreach capabilities.

Developed and monitored real-time communication dashboards to provide insights into customer engagement and response rates.

Implemented Salesforce Health Cloud to manage patient profiles and health records, integrating with the client’s CRM for a unified view of data.

Developed custom care plans to manage chronic conditions and streamline communication between care teams for personalized and timely care.

Integrated Health Cloud with wearable devices to capture real-time patient data, enabling proactive monitoring and early intervention.

Enhanced customer support by providing telecom service representatives with detailed patient information for personalized and efficient service.

Ensured compliance with healthcare standards and integrated security measures to protect sensitive patient data.

Leveraged Health Cloud’s analytics capabilities to generate insights on patient outcomes and care efficiency, optimizing healthcare-related offerings for the telecom client.

Utilized Java, JavaScript, and XML technologies to develop custom solutions on Salesforce, including Lightning components, Apex triggers, and Visualforce pages, to meet business requirements and enhance user experience.

Conducted regular system audits and implemented best practices to optimize system performance and compliance.

Stayed updated with Salesforce releases, new features, and best practices to drive continuous improvement and innovation in Salesforce administration.

Prodapt Solutions Pvt ltd, Bengaluru, KA, India

Salesforce Developer Nov 2021 – Aug 2022

Responsibilities:

Integrated UI frameworks like Aura and Visualforce for better UI experience and easy to develop UI interfaces.

Built reusable UI/UX components with Lightning component framework.

Experienced health cloud limitations like Display limitations, Platform Encryption limitations, Behavior and access limitations and Localization limitations.

Proficient in Salesforce Data Cloud architecture and data model setup, specializing in integrating third-party products seamlessly.

Experienced in API Development (SOAP/REST) for data ingestion, integration, streaming, and batch technologies with Salesforce.

Writing Apex classes for generating envelope Id in DocuSign for making Customers to make the deal fast.

Develop Apex classes, triggers, controllers to support custom sales logic and integrate with backend systems.

Migrate legacy customer and opportunity data into Salesforce using APIs and data integration tools.

Implemented release strategies such as blue-green deployments and canary releases to enhance deployment efficiency and reduce impact on operations.

Proficient in Java, JavaScript, and XML development for CRM solutions, ensuring scalable and maintainable code practices.

Implemented and customized Salesforce Communication Cloud to enhance customer communication and engagement strategies.

Developed automated communication workflows and templates for various channels, including email, SMS, and social media.

Integrated Communication Cloud with CRM systems to streamline customer interactions and ensure a unified communication experience.

Utilized data analytics and reporting tools within Communication Cloud to track the effectiveness of communication campaigns and optimize strategies.

Provided training and support to end-users on leveraging Communication Cloud features for improved customer communication. Proficient in using Salesforce REST API to access and manipulate Salesforce data using HTTP methods like GET, POST, PUT, PATCH, and DELETE, enabling seamless integration with web and mobile applications.

Led Agile implementations, coached teams on agile best practices, facilitated ceremonies like sprint planning, reviews and retrospectives.

Customized Jira boards for teams, mapped workflows to agile ceremonies and team cadence.

Providing production support on events assessment, debugging, code fixing prior to delivery to user acceptance testing.

Environment: Saleforce.com platform, Apex Language, Visual Force, Integrations, API services, Health Cloud, DocuSign, SAP, Work Bench, Data Loader, HTML, Java Script, Workflow & Approvals, Reports, Git, Jenkins, Dashboards, Custom Objects, Custom Tabs, Email Services, Security Controls, Sandbox data loading, Eclipse IDE Plug-in, API, Oracle, Windows XP.

Return Trucks, Visakhapatnam, AP, India

Salesforce Developer Nov 2020 – Sep 2021

Responsibilities:

Configured Salesforce objects, fields, layouts, workflows for managing logistics operations like freight tracking, shipment management, route optimization.

Automated processes like invoicing, billing, notifications using Process Builder and Flows. Developed integrations with transportation management systems (TMS), warehouse management systems (WMS), GPS tracking solutions.

Implemented real-time data synchronization between Salesforce and external logistics systems.

Leverage APIs and middleware tools for seamless data exchange.

Created custom reports, dashboards for logistics KPIs (on-time delivery, shipment volumes, carrier performance).

Implemented Einstein Analytics for advanced data visualization and predictive insights in logistics.

Built analytics applications tailored to logistics operations and supply chain management.

Developed custom mobile apps using Salesforce Mobile SDK for field operations (delivery tracking, proof of delivery).

Ensure mobile app integration with core Salesforce data and processes.

Experience in implementing Vlocity Industry Cloud Apps on the Salesforce platform to customize and optimize industry-specific processes and workflows.

Proficient in configuring Vlocity OmniScripts, DataRaptors, and Integration Procedures to create tailored user interfaces and automate data integration tasks.

Knowledgeable about Vlocity's industry-specific data models, rules engines, and templates to design and deploy scalable solutions for various industries.

Collaborated with cross-functional teams to gather requirements, design solutions, and deliver Vlocity-based applications that meet business objectives.

Implemented Vlocity CPQ (Configure, Price, Quote) solutions to streamline quoting processes, product configurations, and pricing strategies for sales teams.

Conducted testing, debugging, and performance tuning of Vlocity components to ensure system stability, data accuracy, and optimal user experience.

Stayed updated with Vlocity's latest releases, features, and best practices to leverage new functionalities and improve development processes.

Configured custom solutions using Nintex forms and workflows within Salesforce to enhance user experience and productivity.

Utilized Salesforce APIs and SDKs to integrate Nintex and DocuSign functionalities seamlessly with Salesforce CRM, ensuring data consistency and workflow efficiency.

Designed data models and schemas for logistics data (shipments, orders, routes, carriers).

Implemented data security, access controls for sensitive logistics information.

Created training materials, documentation for logistics users (sales reps, dispatchers, customer service).

Provided ongoing technical support, addressed user issues and requirements.

Collaborated with logistics stakeholders to identify process inefficiencies and areas for optimization.

Implemented new Salesforce features and solutions to improve logistics operations.

Mylas Technologies, Visakhapatnam, AP, India

Salesforce Developer Jul 2019 – Nov 2020

Responsibilities:

I worked on a CRM product named Amplify.

Configured and customized Salesforce objects, fields, page layouts, and workflows to support Amplify's CRM requirements.

Developed custom Apex classes, triggers, and Visualforce/Lightning components for Amplify's business logic.

Integrated Salesforce with third-party systems (e.g., marketing automation, billing, support) using APIs and middleware.

Built custom reports, dashboards, and Einstein Analytics applications for Amplify's sales, marketing, and customer service analytics.

Implemented data management strategies, including data migration, backup, and archiving processes.

Designed and implemented security controls, sharing rules, and access permissions for Amplify's Salesforce org.

Developed and maintained test suites for Apex code and customizations to ensure quality and stability.

Collaborated with Amplify's business analysts, solution architects, and stakeholders to gather requirements and translate them into Salesforce solutions.

Troubleshoot and resolve technical issues, providing ongoing support and maintenance for Amplify's Salesforce org.

Contribute to the development of Amplify's CRM roadmap, recommending new features, enhancements, and strategies for better customer relationship management.

Seneca Global, Hyderabad, TS, India Sep 2018 - Jul 2019

Salesforce Developer (UI Developer)

Responsibilities:

Proficient knowledge of web markup, including HTML5, CSS3, Angular, Bootstrap, MongoDB, Node.

Strong understanding of front-end coding and development technologies.

Basic understanding of server-side CSS pre-processing platforms, such as LESS and SASS.

Proficient understanding of client-side scripting and JavaScript frameworks, including jQuery.

Proficient understanding of cross-browser compatibility issues and ways to work around them.

Good understanding of SEO principles.

In-depth understanding of the entire web development process (design, development, and deployment).

Familiarity with software like Visual Studio Code, Adobe Suite, Photoshop, and content management systems.

Excellent analytical and multitasking skills.

Designed and developed custom Visualforce pages to meet specific business requirements.

Implemented Visualforce controllers and extensions to add dynamic functionality to user interfaces.

Integrated Visualforce pages with Apex code to access and manipulate Salesforce data.

Customized Visualforce components and templates for consistent branding and user experience.

Utilized JavaScript, HTML, and CSS to enhance the functionality and appearance of Visualforce pages.

Implemented client-side validation and error handling to improve data accuracy and user experience.

Collaborated with stakeholders to gather requirements, design solutions, and deliver high-quality Visualforce solutions.

Conducted unit testing and user acceptance testing (UAT) to ensure the functionality and reliability of Visualforce pages.

Provided ongoing maintenance and support for existing Visualforce pages, troubleshooting issues and implementing enhancements as needed.

Stayed updated with Salesforce best practices, new features, and industry trends related to Visualforce development.

Concentrix, India May 2017 – Feb 2018

Salesforce Administrator

Responsibilities:

Skilled in managing Salesforce user accounts, roles, and permissions.

Able to create and customize easy-to-understand reports and dashboards.

Experienced in handling data, including importing, cleaning, and checking data quality.

Knowledgeable about setting up automated processes to make work easier.

Understands how to keep data secure and follow privacy rules like GDPR and HIPAA.

Familiar with making Salesforce look and work better for users.

Knows about adding extra features to Salesforce from other apps.

Good at working with different teams and talking about problems and solutions.

Has completed training and may have certifications in Salesforce.

Can help fix issues, support users, and suggest ways to make Salesforce even better.

EDUCATION

M.S. in Computer Science(Data Analytics ), Dec 2023

Concordia University- Saint Paul, MN

Bachelor of Technology, Computer Science and Engineering, 2016

Raghu Engineering College (Autonomous), Visakhapatnam- India

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