Marketing Event Manager

LOS ANGELES, CALIFORNIA, ***** •

***************@*****.*** • 561-***-****

GENGIL RODRIGUEZ

Marketing Event Manager

PROFESSIONAL SUMMARY

Marketing Event Manager with over 5 years of experience in orchestrating transformative event strategies and optimizing budget efficiencies to enhance brand visibility and engagement. Demonstrates expertise in content development, cross-department coordination, and vendor management to deliver high-impact, results-oriented events. Committed to leveraging innovative solutions and strategic insights to drive continuous improvement and elevate organizational success.

EMPLOYMENT HISTORY

MARKETING EVENT & ADMINISTRATIVE ASSISTANT Apr 2021 - Present Optum

MARKETING MANAGER Jun 2019 - 2023

Damaris Cosmetics LLC

EXECUTIVE ASSISTANT Sep 2018 - 2022

4Life Research Inc.

Facilitated high-level meetings with international stakeholders, fostering alignment on key initiatives and enhancing cross-functional communication.

EDUCATION

ASSOCIATES DEGREE

Broward College Davie, FL

COURSES

DIGITAL MARKETING COURSE

Emeritus: Columbia Business School

Coordinate high-profile events, achieving seamless execution and 10% cost savings. Align event strategies with business goals, enhancing attendee engagement. Optimize logistics and cost structures, solving complex challenges. Foster vendor and team relationships for smooth event delivery. Develop executive reports, providing insights for continuous improvement. Led marketing initiatives, boosting brand visibility and engagement across digital platforms. Created sales tools for product launches, enhancing communication with target audiences. Analyzed metrics and feedback to inform strategic decisions, improving profitability. Collaborated with leadership to optimize strategies, maximizing productivity and sales. Managed budgets for marketing, ensuring cost-effectiveness and achieving project goals. Orchestrated CEO's complex schedule, optimizing time and efficiency while maintaining utmost discretion in handling sensitive executive communications.

Oversaw executive communication, including handling incoming calls, responding to emails, and managing correspondence, while maintaining a high level of professionalism and discretion. Moderated social media content across various platforms to enhance company engagement and effectively communicate the organization’s mission and goals.

Maintained strict confidentiality in all communications and documentation, safeguarding sensitive information and upholding the integrity of the executive office. EVENT MANAGEMENT ESSENTIALS: PLANNING AND BUDGETING UCLA Extensions

SKILLS

Event Planning (Experienced), Marketing, Project Management, Budget Management, Vendor Management, Client Relationship, Content Development, Cross-Department Coordination, Google Workspace, Asana, Microsoft Office.

LANGUAGES

English (Native), Spanish (Native).

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