ecommerce director

Contact

714-***-**** (Mobile)

*********@*****.***

www.linkedin.com/in/john-

son-040012156 (LinkedIn)

Top Skills

Brand Strategy

Business Relationship Management

Brand Management

Languages

English (Native or Bilingual)

Korean (Native or Bilingual)

Spanish (Limited Working)

John Son

E-Commerce Account Manager Walmart, Amazon, Shopify, Home Depot, Wayfair

Brea, California, United States

Summary

Baby faced 32 year old with over 7 years experience in ecommerce, I manage(d) accounts on Amazon FBA Seller Central, Amazon Vendor Central, Walmart, Shopify, Home Depot, Wayfair, eBay. I assist companies in growing their online ecommerce presence. I have managed small to big accounts, both from a micro and macro SKU count. I have experience managing advertising monthly spend as low as $3000, up to $1,000,000+

Experience

Thunder Commerce

Vice President Business Strategy

June 2019 - February 2025 (5 years 9 months)

United States

• Managed Amazon Seller Central Account: Oversee daily operations, including sales, returns, and reimbursement processes, leveraging an in-depth understanding of the Amazon Seller Central platform and Fulfilled by Amazon

(FBA) program.

• Inventory & Profitability Analysis: Utilize InventoryLab for comprehensive inventory management, including product research, expense tracking, profitability analysis, and creation of Amazon FBA shipments.

• Logistics & Cost Efficiency: Optimize shipping logistics using Amazon's partnered UPS discount delivery service, ensuring cost-effective solutions for shipping.

• Customer Service Excellence: Deliver exceptional customer service by handling claims, refunds, returns, exchanges, and replacements with a focus on resolving issues efficiently.

• Inventory Reconciliation: Reconcile discrepancies related to missing, damaged, or lost inventory, maintaining accurate records and minimizing financial impact.

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• Fraud Monitoring: Proactively monitor and address fraudulent customer behavior to protect account integrity and maintain a trustworthy marketplace presence.

• PPC Campaign Management: Manage Pay-Per-Click (PPC) advertising with a monthly budget of $3,500, optimizing campaigns to maximize ROI and drive sales growth.

• Brand Collaboration: Partner with brands to enhance their presence on Amazon, implementing strategies to grow brand awareness and sales effectively.

• Ethical Business Practices: Conduct business in a transparent and honest manner, fostering long-term partnerships with companies and maintaining industry credibility.

• Trade Show Participation: Attend key industry trade shows, including Natural Products Expo West and Las Vegas ASD Market Week, to discover new vendors, brands, and suppliers, staying ahead of market trends and expanding business opportunities.

Contixo

Ecommerce Account Manager

August 2023 - January 2025 (1 year 6 months)

Chino, California, United States

Oversee Contixo's biggest sales channel, Walmart with annual gross sales of

$18 million+

Manage China team overseeing Amazon marketplace

• Inventory Management:

- Monitored inventory levels across WFS, company warehouse, and 3PL partners.

- Coordinated WFS and FBA shipments; tracked inbound containers.

- Maintained SKU data, including product and shipping dimensions.

• PPC (Pay-Per-Click) Advertising:

- Set up and manage Walmart PPC campaigns, focusing on keyword research, ad group creation, and bid management

- Managed Walmart PPC campaigns, optimizing keyword strategies, bids, and ad groups.

- Reduce ACoS and improved RoAS; managed budgets from $30K (off- season) to $500K+ (Q4).

- Consistently met company TACoS goals.

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• Product Listing Optimization:

- Optimize product titles, descriptions, and meta tags with relevant keywords to improve search rankings and visibility.

- Collaborate with graphics team to maintain & update old & new SKUs

- Continuously refine SEO strategies to ensure high product visibility in Walmart search results.

- Submit weekly Flash Deals, maintain coupons, and competitive pricing

- Adjust catalog pricing according to company goals and Walmart holiday promotion guidelines

- Create new SKU listings and bundle ideas using Walmart's search insights data

- Consistently change SKU prices to test best pricing and to follow Walmart's everyday low pricing

• Sales Data Analysis & Reporting:

- Analyze PPC campaign performance regularly, making adjustments to bids and targeting to enhance campaign effectiveness.

- Provide daily, weekly, monthly, quarterly, and annual sales data

- Maintain top selling SKUs' organic & sponsored rank/sales and grow sales velocity of new SKUs

- Conduct market trend analysis to adjust strategies for better product ranking and sales performance.

- Provide insights and recommendations based on data analysis to improve overall account performance.

- Provide daily recap before end of day to CEO

MetroPCS

Lead Manager

June 2014 - June 2024 (10 years 1 month)

Los Angeles CA

• Hired 10 employees throughout five-year period and maintained a positive working environment

• Weekly deposit and withdrawal from business account

• Staff scheduling, budgetary issues, and ensuring store openings and closing go by the book

• Restocked store with phones and accessories

• Met monthly KPI goals such as MRC, Insurance, & International calls

• Utilized Microsoft Excel to keep track of starting and end of day cash registry Red Oak Creation

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Ecommerce Sales Assistant

March 2021 - November 2021 (9 months)

Santa Ana, California, United States

• Manage fulfillment orders by creating shipping label, packing list and coordinate shipping schedule with our logistic partners using Shipping Easy and Excel

• Manage and inventory data, provide weekly & monthly analytics of online marketplace sales data, analyze for changes and accounts.

• Provide customer service by respond to routine online store customer’s enquiries via e-mail, telephone, and Zoho CRM

• Manage FBA and FBM, Brand registry and Seller central, as well as two Shopify stores.

• Provide daily, weekly, monthly analytics of sales data, analyze for changes and trends.

• Help create and maintain product listings for Walmart, Home Depot, Wayfair, eBay, Amazon, and Shopify sales channels

• Monitor listings and competitors for price matching to remain competitive; Contribute strategies to improve sales including content layout across all channels.

• Manage and optimize result for search and sponsor ads; Help developing strategies to improve product placements in searches.

• Work closely and collaborate with cross-functional teams including copywriters, marketing, as well as creative agency partners when necessary.

• Participate in creative briefings and make presentations to leadership, as needed.

• Assist and manage multiple projects and work collaboratively with team members to meet deadlines.

Incon Global LLC

E-commerce Operations Associate

September 2018 - March 2021 (2 years 7 months)

Tustin, CA

• On a daily basis, use the Amazon Fulfilled by Amazon seller central platform to manage 20+ client accounts overseeing their returns and reimbursements needs. Requires in depth understanding of the Amazon seller central platform. This involves, auditing and inspection of inventory, opening up support cases following a specific process, analyzing reports, and documenting all activity for accounts.

• Consistently exceed specific achievement and revenue goals set by management.

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• Organize and maintain client inventory for efficient processing

• Developed deep understanding of the Amazon back end and front end customer facing web property. This includes understanding studying price history, sales trends, SEO and PPC.

• List products ranging from but not limited to clothing and toys on Offerup,Mercari, and Poshmark

Phi Iota Alpha Fraternity, Inc.

CSULA Colony President

December 2018 - May 2019 (6 months)

Los Angeles, California

• Raised annual goal of $500 towards UNICEF & NHI

• Planned, scheduled, and hosted academic and cultural events on campus, including Latino American Trivia, Time Management Workshop, Financial Literacy Workshop, Jose de San Martin Strategy Game

• Community Service

o Compton Initiative: repainted local elementary school o Read Across America: read books to 1st graders

o St. Jude’s Hospital: created positive Valentine’s Day cards for children o 5k Bubble Run: volunteered to set up tents, tables, and chairs for tickets and merchandise pick up;

scanned runners’ QR codes for check in

MetroPCS

Sales Associate

June 2010 - May 2014 (4 years)

Los Angeles, CA

• Maintain knowledge of current sales and promotions, policies, payments, and product exchanges

• Meet monthly sales goal of 200 cellphones and $3000 accessories

• Troubleshoot technical errors and issues, such as network connectivity and email account(s) password recovery

• Open and close store three to four times a week

Machinima

Gaming Youtuber & Commentator

February 2011 - December 2013 (2 years 11 months)

• Uploaded gaming videos on YouTube with commentary

• Maintained and updated channel graphics and social media

• Obtained 25,000 Subscribers and 5.7 million total video views Page 5 of 6

• 3+ Years Sony Vegas Pro Experience

• Partnered with Machinima network

Education

California State University, Los Angeles - College of Business and Economics

Bachelor of Business Administration - BBA, Marketing · (2017 - 2019) Page 6 of 6

Contact this candidate