Social Media Special Projects
Resume:
Vladislav Tyutyunikov
New York, NY, US
******@*****.***
LinkedIn: https://www.linkedin.com/in/tutson/
Portfolio: https://www.behance.net/MrTutson
Professional Summary
Designer with experience in generating ideas, developing creative concepts and creating visual solutions (key visuals, layouts, design systems). Engaged in graphic and interactive design of digital/offline projects (promo sites, landing pages, SMM, POSM, etc.), media (special projects and infographics) and user interfaces. Creates presentations and defends visual solutions to the client.
Expertise
Visual communications, Marketing/Advertising Campaigns, Digital Designs, Branding and Brand Development, Media Design, Social Media Marketing, Product Design
Skills
Graphic Design, UI Design, Web Design, Brand Identity, Visual Concepts, Visual Storytelling, Presentation Design, Design Thinking, Creativity and Innovation, Ability to Meet Deadlines and Perfect Teamwork
Work experience
Senior Designer
imaga May 2024 – now
Creating ideas and implementing digital visual communications.
• Created more than 10 promotional design projects for national markets.
• Launched visual brand communications in the new MENA market, which increased customer inflow by 27%.
• Implemented continuous production of marketing materials through AI networks, which reduced production time by 13%.
Senior Designer
Rambler&Co May 2015 – March 2023
Creating visual marketing communications, developing product designs and communications for media brands.
• Thanks to the design projects created (promotional campaigns and special projects), the audience of media platforms grew by 67% to 60 million people per month, and daily use reached 40 minutes per day (+ 12%).
• All advertising projects met the set KPIs and achieved average results in conversion – 0.7, average CTR – 0.97, unique users – 100 thousand.
• The developed design methodology, applied to the projects, increased the average viewing time of media content to 8 minutes, which increased the response to advertising in these materials by 11%.
Senior Designer
Progression August 2010 – May 2015
Creating creative ideas, developing the design of integrated (digital, BTL, ATL) projects in the field of marketing communications.
• The created design projects on average exceeded the initial KPI by 31% and improved the tender’s winrate to 24%.
• Transformed the agency's design services from BTL specialization to omnichannel (Digital, BTL, ATL), which increased the agency's client portfolio by 63%.
• Increased the number of victories in professional competitions in the field of marketing communications to 11.
Victories in competitions
Golden Site 2021, 2020, 2019, 2018, 2015, 2008, 2007
Silver Mercury 2020, 2014, 2013
ADCE Awards 2008
Runet Rating Awards 2020, 2019, 2018
Tagline Awards 2020, 2019
Red Apple 2006
Key brands
Nescafe, Lays, Durex, Gaviscon, Mastercard, Nissan, Porsche, Landrover, Panasonic, Toyota, Cayala, HALO
Design/Manage Tools used
Adobe Photoshop, Adobe Illustrator, Adobe Premiere Rush, Figma, PowerPoint and Google Slides, Jira/Trello/Basecamp
Language skills
English (B2), Russian (Native)
Education
MIET, Information support of cybernetic systems 1990 – 1994
Incomplete higher education
Baki High School 1 1980-1990
High School Diploma
Authorized to work in the US for any employer.
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