MICHAEL FLAHERTY
Cranston, Rhode Island 02921
401-***-****/ 401-***-**** (cell)
***************@***.***
Senior Level Sales/Marketing Executive with proven experience in providing strategic guidance to maximize market place opportunities. Adept in developing and implementing sales/marketing strategies; increasing sales and bottom-line profitability; negotiating major contracts; developing and maintaining partnering relationships; forecasting sales; setting personal and team goals and ensuring attainment; implementing cost containment initiatives; improving procedures and business model; planning an administering budget. Strong business acumen, leadership, communication and team-building skills.
PROFESSIONAL EXPERIENCE
President M. Flaherty(dba Cork and Bottle Liquors} 2014-2022
As OWNER and Operator I was fully engaged in all aspects of managing my Family business. From negotiating supply agreement with suppliers to merchandising the store. I sold the liquor license separate from the building in 2023.
Gannon & Scott, Precious Metals Refiners Cranston, RI/Phoenix, AZ 2008-2013
Global Director-Sales, Marketing, & Customer Service
Reporting to the company CEO: responsible for the direction, motivation, and revenue generation for all matters relative to corporate growth and profitability. Manage daily activities to expand customer base while maintaining marketplace strength. Manage all sales and marketing activities to ensure market presence and expansion. Control all funding and revenue generation as it relates to company P & L objectives and accomplishment. Manage and motivate seven Regional Sales Manager and Customer Service Staff. Conceived, developed, and executed marketing initiatives to ensure channel specific diversification. Within the frame work of teamwork responsible for continuous coordination and communication with all senior managers to maximize internal and customer wide needs and corporate objectives.
Accomplishments:
Increased Volume and Profitability double digit for five consecutive years on a compounded basis.
Doubled staffing levels to ensure further marketplace growth and penetration.
Completely established and executed an overhaul of marketing strategies and spending.
Successfully negotiated contractual agreements with numerous global corporate clients.
COCA-COLA OF SOUTHEASTERN NEW ENGLAND, New London, Connecticut 2001-2007
VICE-PRESIDENT-SALES & MARKETING/COO
Developed and directed implementation of overall corporate strategy with annual sales in excess of $35 million. Duties included: creating and implementing annual sales/marketing plans to pursue channel-specific sales growth opportunities; providing leadership, directions and management to an 85 person sales/marketing staff; interviewing, hiring, training, evaluating and motivating area sales managers, national account managers and marketing support staff; overseeing design and sales process of all product lines, operational efficiencies, routing, brand/packaging introductions, training and administering budget; forecasting; implementing market spending initiatives and decisions relative to capital expenditures; developing and implementing marketing strategies.
Accomplishments;
Increased sales volume 8% annually.
Improved bottom-line profitability 10% annually.
Redesigned business model from sales/multiple categories to multi-business channel of distribution.
National Voting Officers for Coca-Cola’s national accounts and brand specific-programs; provided insight to proper brand strategies, national agreements and company initiatives.
CADBURY BEVERAGES NORTH AMERICA, Plano, Texas 1996-2001
REGIONAL SALES MANAGER
Managed sales/marketing efforts for Dr Pepper, 7-Up, Canada Dry, Sunkist, A&W and Hires brands. Additional duties included: establishing and meeting volume and growth objectives in a $14 million New England/New York markets; creating and implementing brand strategies; negotiating agreements with senior level executives; coordinating business activities on behalf of franchise Coca-Cola bottling partners; executing sales training for 60 sales representatives throughout all levels of sales structures; controlling $4 million marketing funds; managing profit & loss.
Accomplishments:
Consistently exceeded volume objectives
Controlled costs within operating budget.
Successfully launched numerous new products throughout market.
Created thematic programming to support brand-specific volume growth plans.
Negotiated and secured multi-year agreements with distributors and major accounts.
KIMBERLY CLARK CORPORATION, Atlanta, Georgia 1994-1995
REGIONAL ACCOUNT MANAGER-NEEHAH PAPER DIVISION
Established and achieved sales objectives in excess of $23 million within New England, New York and Canadian markets. Duties included: coordinating sales/marketing activities for franchised distributors in 24 locations within specific areas of trade; identifying and pursuing volume business opportunities in conjunction with franchised business partners; training sales force; ensuring proper selling techniques and product knowledge.
Accomplishments:
Recognized as top performing regional account manager worldwide, 1994.
Exceeded sales forecast by 22%.
PEPSI-COLA COMPANY, Cranston, Rhode Island 1989-1994
SALES DEVELOPMENT MANAGER
Conducted corporate-level buyer calls with regard to sales promotions, product advertisements, marketing programs and overall joint business objectives. Additional duties included: designing business strategies; increasing total market share and profitability; managing business activity through supervision of two sales managers and 14 sales representatives; overseeing publish relations and community affairs programs.
Accomplishments:
Began employment as district sales manager 1989 and promoted to sales development manager within one year.
EDUCATION
UNIVERSITY OF NORTHERN COLORADO
BACHELOR OF ARTS/SOCIOLOGY
MILITARY
UNITED STATES AIR FORCE/CAPTAIN
SHIFT COMMANDER/OPERATIONS OFFICER-SECURITY POLICE
Distinguished Graduate of United States Air Force ROTC