Marketing Manager Strategic Planning
Resume:
***********@*****.***
Addis Ababa N/Lafto Subcity
Michael Assefa
Objective
To leverage my extensive experience in hospitality management, sales, marketing, and strategic planning to secure a competent job in Canada while pursuing postgraduate education. My aim is to enhance my professional expertise, contribute to the success of an organization, and further develop my knowledge and skills in management and sustainable practices through advanced studies. Professional Summary
Seasoned managerial professional with over 10 years of extensive experience across diverse industries. Demonstrated expertise in Hospitality Sales and Marketing:A results-driven sales and marketing professional with extensive experience in the hospitality industry. Began a career in sales at a tourist-standard hotel, successfully building client relationships and driving revenue growth for 3 years. Transitioned to a leadership role as Sales and Marketing Manager at the three-star Garden View Hotel in Addis Ababa, where key achievements included enhancing brand visibility, implementing strategic marketing plans, and optimizing sales performance. Proven expertise in market analysis, customer engagement, and developing result-oriented strategies to achieve business goals. Skilled in team leadership, customer relationship management, and delivering exceptional service in competitive market environments. Managing Eco Lodge: An accomplished General Manager with 5 years of experience leading an eco-lodge renowned for its breathtaking views, eco-friendly principles, and comprehensive hospitality services. Successfully managed operations to create a retreat favored by a diverse clientele, including individuals from all walks of life seeking relaxation and rejuvenation in a serene natural environment. Spearheaded initiatives to uphold sustainable practices, ensure exceptional guest satisfaction, and optimize operational efficiency. Demonstrated expertise in team leadership, strategic planning, and delivering personalized service, contributing to the eco-lodge's strong reputation and financial success. Trade Marketing: Led a trade marketing team for a transnational manufacturing company for 1 year, delivering impactful campaigns and market expansion. Business Consultancy: Provided consultancy services for 1 year to a newly established lodge, fostering operational efficiency and strategic growth. Technical Expertise: Leveraged an advanced diploma in electronics during 2 years as an office machine technician, ensuring equipment reliability and efficiency. Holds an MBA in General Management, a first degree in Management, and certifications in business leadership, marketing research, and hotel supervisory management. An expert in strategic management planning, result- oriented marketing strategies, and operational excellence, with a proven ability to deliver measurable outcomes and drive organizational success. Michael Assefa
Skill Highlights
SPSS, Microsoft Office, Google drive
Crux solver software and hardware maintenance plc, – Office Machine Preventive and corrective maintenance Languages & Other Interests
English and Amharic
Crux Solver Software and Hardware maintenance Plc, 09/2020 – 11/2022 Education
Diploma in Electronic Technician
Addis Ababa Tegebare-Id, Addis Ababa,
Ethiopia, 09/2005 – 10/2008
I have got advanced electronics Technician
diploma following over three years intensive
practical training specifically on office
machine equipment maintenance.
Degree in Management
Bahir Dar University, Bahir Dar, Ethiopia,
01/2010 – 03/2014
Comperhenise management Course that
awarded me B.A. in management minor
accounting.
Master of Bussiness Administation in
General Management
St.Mary's University, AddisAbaba, Ethiopia,
10/2017 – 10/2020
Certificate in Hotel Supervisory
Management
Catering and Tourism Training center, Addis
Ababa, Ethiopia, 06/2010 – 01/2011
Certificate in Marketing Research
Addis Chamber Training Institute, Addis
Ababa, Ethiopia, 01/2017 – 01/2017
Certificate in Business Leader Ship
Addis Ababa University, Addis Ababa,
Ethiopia, 06/2021 – 06/2021
Work Experience
Most Recent Title
Ethiopia Hotel, Addis Ababa, Ethiopia
01/2008 – 11/2010
Most Recent Title
Ankober Palace Lodge, Deberbrhan, Ethiopia
10/2010 – 04/2011
Most Recent Title
Ankober Palace Lodge, Deberbrhan, Ethiopia
04/2011 – 12/2015
Most Recent Title
Ghion Hotel, Addis Ababa, Ethiopia
11/2015 – 12/2017
Most Recent Title
New Generation Logistics and Human resource plc, Addis Ababa, Ethiopia
04/2019 – 06/2020
Most Recent Title
Ezm Trade and investment, Addis Ababa, Ethiopia
11/2023 – 07/2024
Most Recent Title
Crux Solver Software and Hardware Plc, Addis Ababa, Ethiopia 09/2020 – 11/2022
Most Recent Title
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