Communications Coordinator

E X P E R I E N C E

Communications Coordinator Aug 2023 - Present

The Rapid

Boost social media engagement by 20% through targeted multimedia campaigns and content strategy development. Assist in revamping CRM system, streamlining processes to improve customer communication and retention. Manage and update the CMS, ensuring all website content is accurate and aligns with brand guidelines. Design and implement creative marketing assets for Active Commute Week, including bus wraps, billboards, banners, and online content, reaching a diverse audience.

Produce a comprehensive social media calendar, managing five external accounts, and consistently deliver engaging content across digital platforms.

Collaborated with various departments to create and distribute marketing materials for both internal and external communications. Utilized CRM system to organize and track customer feedback, enhancing communication strategies and improving customer engagement.

Created and edited content for digital platforms, ensuring brand consistency across all channels. Supported the management of social media campaigns, contributing to an increase in community interaction and brand awareness. S U M M A R Y

A dynamic and results-driven marketing strategist with expertise in content creation, social media management, and digital marketing. Proven success in increasing engagement, optimizing CRM systems, and driving brand visibility through innovative campaigns. Passionate about leveraging creative strategies to boost customer engagement and support overall business goals. T A M M Y D A N H

616-***-**** ***********@*****.*** Grand Rapids, MI C O M M U N I C A T I O N S P R O F E S S I O N A L Communications Intern Aug 2022 - Aug 2023

New City Kids

Communications Intern July 2021 - Oct 2021

Increased donor engagement by 25% through targeted email newsletters and personalized communication strategies. Managed social media accounts, driving engagement with creative content and consistent messaging. Organized over 2,000 photos and videos from multiple program locations, improving content accessibility for the team. Developed and distributed tailored email newsletters, effectively segmenting target audiences for higher impact. S K I L L S

Social Media Strategy & Content Management (Instagram, Facebook, Twitter, LinkedIn, etc.) CRM and CMS Systems Management

Email Marketing and Newsletter Campaigns (Mailchimp, Constant Contact) Graphic Design (Canva)

Copywriting & Content Creation (Press Releases, Blogs, Newsletters, etc.) Certified Google Ads Search

Certified Copywriting for Social Media

E D U C A T I O N

BS Advertising/Public Relations 21'

Grand Valley State University

Frederik Meijer Honors College

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