Social Media Creative Director

Mesha Thompson

*****************@*****.*** meshathompson.myportfolio.com/ 832-***-****

WORK EXPERIENCE

Freelance Dallas, TX

Videographer & Creative Director Jan 2020 - Present Optimized video content to meet platform-specific requirements, maximizing reach and effectiveness of marketing campaigns.

Created visually compelling content aligned with brand guidelines, increasing social media engagement and brand visibility.

Collaborated with cross-functional teams form local organizations to execute video projects, contributing creative input and ensuring alignment with brand messaging. Utilized Adobe Premiere Pro and Final Cut Pro to edit and assemble raw footage into cohesive final products that met project deadlines and technical requirements.

Production Coordinator & Assistant Jan 2021 - Present Supported video production processes, from pre-production to final editing, ensuring smooth workflow and timely delivery of content.

Collaborated with production teams to create visually stunning content for shows airing on major streaming platforms such as ABC, Hulu, Netflix, and Amazon Prime.

Supported production on large-scale video shoots, managing logistics and coordinating talent and resources. Supported directors and producers in achieving their creative vision, with a focus on detail and efficiency. Yitty Remote

Content Creator Apr 2023 - Present

Executed creative content showcasing Yitty clothes on Instagram, incorporating dance routines and original creations to increase engagement by 40%.

Crafted visually appealing posts following brand guidelines, resulting in a 25% increase in followers and a 30% boost in website traffic.

Utilized innovative storytelling techniques to highlight Yitty apparel on social media platforms, leading to a 50% increase in sales and revenue.

EDUCATION

University of North Texas Denton, Texas

Bachelor of Media Arts: Cinematography & Editing

SKILLS & INTERESTS

Skills :

Video Editing, Social Media Strategy, TikTok, Instagram, Content Creation, Collaboration, Caption Writing, Performance Metrics, Social Media Analytics, Content Strategy, Growth and Engagement, Production Coordination, Content Research, Concepting

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