Account Manager Strategic

Elizabeth Robinson

*** * ********* ***, **********, IN • 812-***-**** • *************@******.*** •

linkedin.com/in/erobinsonsolutions

Channel Partnership Account Manager

Experienced strategic account manager and marketer with over 11 years of experience.

Skilled at driving revenue growth, exceeding quotas, and implementing successful client

retention strategies. Successfully increased strategic account revenue by 114% within 12

months and drove a 310% boost in project and service sales over 5 years.

WORK EXPERIENCE

The AME Group• Evansville, IN• 07/2019 - Present

Strategic Account Manager & Marketer

•

Utilized a consultative approach to discovery meetings and client management with C-

Suite business leaders

•

Presidents Club member: 114% increase to revenue over 12 months through sales initiatives

•

Implemented successful client retention strategies leading to reducing attrition rates by

80% over 5 years.

•

Led strategic quarterly meetings with clients - and coordinated resulting quotes, projects

or next steps based on conversation

•

Negotiated all new service agreements, renewals, and all project and equipment quotes

to clients and prospects

•

Developed webinars and events with government-funded institutions and target

organizations, resulted in a 150% boost in organic inbound leads compared to the

previous year.

•

Drove revenue growth by creating partner referrals and vendor relationships, resulting in

over $1.5m in projects and recurring revenue.

•

Established and planned thought leadership events, contributing to a boost in brand

visibility, inbound leads and regional market share.

•

Created content for blogs and digital newsletters, crafted targeted email campaigns,

client-facing materials and internal documents

•

Attended key trade shows and conferences - plus deployed post-attendance strategies

for drip campaigns

Smith & Butterfield• Evansville, IN• 05/2017 - 07/2019

Account Executive

•

17 New Accounts in first 12 months, and maintained an average GPM of 28%•

Drove significant new revenue growth through fresh strategic industry partnerships within

a short timeframe

•

Established Revenue and Sales Enablement solutions resulting in notable growth of in-

bound leads and market share

•

Led weekly client site visits to identify process gaps and provide tailored solutions for

improved operational efficiency and stakeholder satisfaction

•

Developed and executed successful Social Selling Campaigns, resulting in a significant

increase in lead generation and client acquisition.

•

Collaborated with office design team to refine proposals, leading to an improvement in

client perception of the brand and increase to RFP opportunities

•

Responsible for creating, writing and closing proposals for large office design projects,

promotional apparel and custom marketing items and office supply contracts with

regional accounts

ResourceMFG• Evansville, IN• 04/2016 - 03/2017

Business Development Manager

•

Added More New Accounts in 8 Months than the previous 2 BDM'

s over 4 years

•

Expanded referal network and channel partnerships with area colleges & organizations,

driving exponential growth in talent acquisition and brand visibility.

•

Prospected High Volume of New Business - via digital research and tools, cold calling,

community organization involvement, strategic partnerships, and continuous research of

area companies & industries

•

Drafted social media campaigns to drive brand presence and expand online visibility

through strategic content development.

•

Led the expansion of client base within 6 months by implementing a consultative selling

approach, resulting in enhanced customer satisfaction and long-term partnerships.

•

Developed workforce development partnerships with local Women

'

s shelters resulted in

free training of OSHA 10 requirements and the hiring of 15 women to local manufacturing

positions.

The EXTEND Group• Evansville, IN• 02/2015 - 04/2016

New Business Development Manager

•

Led successful sales management for five industry-specific conferences per year,

resulting in significant revenue growth within 9 months

•

Drove new business growth through strategic blogging and social networking, resulting in

expanded market reach and increased brand visibility

•

Conducted Sales Presentations (Teleconference and In-person) & Created Customized

Business Proposals

•

Developed Marketing campaigns for clients, Strategic Initiatives, Marketing Materials,

Sales Presentations, and Advertising Campaigns

•

Conducted Market Research, Provided Statistical Analysis, and Shared Industry Trends to

Support Sales Efforts - added value and insight to our prospects and partners

/ /

Midwest Communications• Evansville, IN• 02/2013 - 02/2015

Marketing Sales Coordinator

•

Coordinated ad placements within tight deadlines, ensuring on-time delivery of

campaigns

•

Created and Managed All Marketing Materials, Sales Presentations, Tracked Team

Financial Projections & Sales Goals for Upper Management

•

Special Events: Managed all aspects of marketing, scheduling, rate negotiations, planning,

catering, and location for an annual sales event - this event generated a quarter of

yearly revenue for the sales department

•

Responsible for Scheduling of Radio Campaigns, Traffic Management, CRM management,

and Client Support Duties

EDUCATION

Baccalaureate in Business Marketing

University of Southern Indiana

CERTIFICATIONS

Consultative Sales Certification• 09/2016 - Present

The Barron Group

Hubspot Sales • 01/2024 - 01/2025

Hubspot

AWARDS & SCHOLARSHIPS

Presidents Club• 05/2023

The AME Group

Presidents Club• 05/2022

The AME Group

Top Sales in Store History• 11/2012

VOLUNTEERING & LEADERSHIP

The Mill's Cybersecurity Exchange Council Advisory Board Member

Habitat for Humanity of Evansville HYPE Board Member

Planning committee for annual fundraising gala

Southwestern Indiana Chamber and Economic Development Corp

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