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Marketing Executive Strategic

Location:
Newbury Old Town, MA
Posted:
December 06, 2024

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Resume:

Daniel J. Duval

• Award-winning Marketing Executive with 15+ years of expertise in crafting and executing high impact marketing strategies that drive brand awareness, customer engagement, and revenue growth.

• Proven leader in guiding cross-functional teams and aligning marketing efforts with business goals to achieve measurable results.

• Skilled in market analysis, social listening, and data-driven strategy development.

• Adept in managing multi-channel campaigns, optimizing performance, and delivering KPIs and ROI through innovation.

• Strong background in leadership, mentorship, and team development.

• Specializes in driving brand differentiation through premium product/service innovation and audience-centric marketing programs.

Partner, Strategic Marketing Leader and Brand Development Expert McDougall & Duval Advertising, Inc. - Newburyport, MA 2006 -Present

• Develop and implement comprehensive marketing strategies across multiple channels to promote client products and services.

• Drive market expansion and boost brand recognition in both B2B and B2C markets.

• Lead cross-functional teams, collaborating with stakeholders to ensure alignment between marketing efforts and business goals.

• Increase brand awareness and foster customer loyalty through targeted marketing initiatives.

• Conduct thorough market research and analyze consumer trends to create data-driven marketing strategies that maximize client value.

• Plan, execute, and customize multi-channel campaigns to penetrate key markets and enhance brand visibility.

• Tailor marketing plans to resonate with target audiences and strengthen brand equity.

• Manage team projects by delegating, planning, and prioritizing tasks for timely and high-quality deliverables.

EXPERIENCE

SUMMARY

Think Outside The Box

Strategic Marketing Leader & Brand Development Expert

• Stay updated on social media trends, leveraging platforms to drive growth and client engagement.

• Negotiate contracts, manage budgets, and ensure marketing goals are met, delivering positive ROI for client.

• Conduct in-depth market research via “brand road mapping” and brand positioning plans and analyze consumer trends to create data-driven marketing strategies.

• Fully develop marketing strategies that maximize client value and align with their objectives.

• Plan, execute, and tailor multi-channel campaigns to penetrate markets and enhance brand visibility. Award Recognition: Honored with multiple "Best in Show" accolades for creative campaigns garnering extraordinary results, underscoring ability to develop and execute integrated marketing communication strategies that resonate with audiences.

Community Impact: Awarded the "Unsung Hero" Award by both the Local Chamber of Commerce and the Commonwealth of Massachusetts for my contributions to community-focused initiatives.

Fundraising Initiatives: Led impactful fundraising marketing campaigns for The Salvation Army Boston Kroc Center, demonstrating a commitment to social responsibility. Movie Promotions: Developed national promotional guides for DreamWorks Pictures that boosted nationwide theater attendance by 22%, showcasing my capability in high-stakes promotional campaigns.

Sports Marketing Catalog Production: Created and produced the national "Pepsi Gear" catalog, serving promotional managers in NASCAR, Major League Baseball, and Major League Soccer, significantly enhancing brand visibility in the sports arena. Package Design: Spearheaded the redesign of packaging for Elan Frozen Yogurt, enhancing its market competitiveness against national brands, illustrating my understanding of consumer preferences. Branding: Produced comprehensive branding materials for notable clients, including Brigham’s Ice Cream and Gorton’s, contributing to strengthened brand identity and consumer appeal. Additionally, I rebranded over 30 banks in New England, New York and Ohio.

• Southern NH University

• BA, Marketing

Daniel J. Duval

Marketing Executive

978-***-****

************@*****.***

https://www.linkedin.com/in/daniel-duval-9423077/

ACCOMPLISHMENTS

EDUCATION

Strategic Marketing Leader

& Brand Development Expert



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