Passionate and creatively open-minded individual
Resume:
KENDRA P. TODD ***********@*****.***
Qualifications Profile
Passionate and creatively open-minded individual motivated to work hard. Several years of administration, customer service, design, digital media, marketing, account, and project management experience; highly skilled in design, marketing, and technology. Well organized, with the ability to gather accurate and detailed information. Exceptional interpersonal skills, accustomed to performing well in deadline driven environments with well-developed written and verbal communication abilities.
Experience Highlights
Freelance, Digital Media & Marketing Consultant//Web & Graphic Designer Sept 2013 – Present
- Advise individuals and small businesses and execute digital media and marketing projects and strategies to build the brand they envision; including but not limited to mobile app, graphic, and website design, branding, social media, landing pages, email marketing, SEO, and ad campaigns.
Carmichael Lynch, Account Manager Dec 2021 – July 2024
- Responsible for facilitating the execution of updates and maintenance of Subaru.com, including but not limited to Subaru.com SEO, Editorial Calendar, Awards & Accolades, new model year releases and updates, auto shows, promotional events, special offers and community initiatives, working collaboratively with Subaru stakeholders as well as the Carmichael Lynch digital, project management, production, and creative teams, and vendors.
Steinman Communications / Forever Media Inc, Digital Marketing Analyst/Website Designer Jan 2019 – Nov 2019
- Auditing and maintenance of digital ad campaigns to evaluate and maximize performance; including requesting campaigns to be paused, optimized, and/or updated via Pitch and Facebook Ad Manager. Website design and maintenance for nearly 50 clients on WordPress platform as well as landing pages/microsites on our internal web server. Primary Get It Half Off administration, including creation and management of offers, responding to sales rep requests, providing certificate samples and certificate IDs, entering revenue into Marketron, and creating monthly payout reports. Analytics reporting for all monthly, biweekly, and weekly basis for all 3 FMDi locations including web and streaming stats. Daily Receptionist coverage; including but not limited to greeting visitors, answering phone calls and routing them to the appropriate individuals, distributing radio contest prizes, collecting and distributing mail, mailing Get It Half Off certificates, etc.
Faith Harvest Worship Center & Harvest Christian Academy, Media Director Oct 2015 – July 2017
- Produce and manage all digital media and maintain technical equipment of the church and school; including but not limited to graphic design, audio and video production, equipment updates and inventory as well as website and mobile app design and content management: along with managing a team of 4, scheduling and recruiting, in addition to troubleshooting technical issues.
hibu, Campaign Coordinator Oct 2014 – Oct 2015
- Research, develop, manage, and optimize over 50 Pay-Per-Click campaigns on Google and Bing/MSN as well as design and manage over 100 campaigns on Google Display Network and Facebook for a variety of small businesses and individuals. Along with providing clients with SEM strategies to exceed ROI goals, with custom reports through Google Analytics via phone and email.
hibu, Website Editor Jan 2014 – June 2014
- Responsible for all aspects of quality assurance, in relation to hibu standards for small and medium businesses website fulfillment; including but not limited to writing, reviewing, and editing content, copy, and metadata for SEO; along with updating website design, such as graphics, images, widgets and sending clients proofs as well as managing writing and design projects for websites via online freelance portal.
EventPro Strategies Inc., Team Lead July 2010 – June 2014
- Distribute and/or promote products for various companies by assuming the brand’s identity and leaving a positive impression on consumers at social and promotional events or through guerrilla marketing as well as assist and manage 1-8 brand ambassadors.
Art Fitness LLC, Executive Assistant Mar 2013 – Sept 2013
- Responsible for all administrative tasks and office management including by not limited to; data entry, ordering supplies, inventory management, promotional events, proofreading, scheduling, invoicing, processing payments, networking, follow-up, internet research, recruiting and hiring, designing all marketing materials, such as coupons, email campaigns, flyers and newsletters as well as managing social media networks; along with website content management and improving website design and SEO.
QC Communications – WJKS KISS 101.7, Traffic Coordinator Assistant Intern Jun 2011 – Aug 2011
- Assisted manager with network controls and processing of commercials and/or vendor invoices, including but not limited to; maintaining commercial library, preparing weekly broadcast logs, data entry, scheduling, proofreading, billing, filling and copying commercial logs, contracts and scripts as well as periodic video production of guest interviews, website and social network management; along with helping with promotional events, contests, intern hiring and assisting other staff, answering phones and greeting clients.
Education
Full Sail University, Master of Science in Internet Marketing
July 2013 – Dec 2014
Wilmington University, Bachelor of Science in Multimedia Design
Aug 2008 – Jan 2012
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