Business Development Manager

Virginia Beach, VA ***** 757-***-**** ********@*****.*** WWW: Bold Profile

CHAD MCPHATTER

A strategic, creative leader with a track record of empowering teams to exceed revenue targets. Know for innovative problem-solving, strong customer relationships, and personal approach. Confident and smooth communicator when delivering presentations and maintaining client relationships. Focused when analyzing competitors and target market to determine unique selling proposition and maximize revenue. PROFESSIONAL

SUMMARY

SKILLS ● Sales coaching ● Pricing strategy

● Sales presentations ● Partnership development

● Data-driven decision making ● Competitor analysis

● Sales pipeline management ● CRM software proficiency

● Channel management ● Trade show management

● Merchandising strategy ● Demand generation

● Marketing analytics ● Competitive analysis

● Sales training ● Marketing automation

DIRECTOR OF SALES AND MARKETING 01/2024 to Current Magazine Jukebox Inc., Norfolk, VA

DIRECTOR OF SALES & MARKETING 10/2021 to 03/2024

New Day Office, Suffolk, VA

WORK HISTORY

● Managed a staff of Marketing, Sales, and Customer Service employees Developed comprehensive sales plans for go-to-market and business growth, resulting in a 533% increase in MQLs and a 450% increase in SQLs.

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● Increased Hubspot CRM pipeline by 1M within first 7 months. Spearheaded trade show participation to showcase products and services, generating valuable leads and networking opportunities.

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Analyzed sales and marketing data for improved strategies, increasing sales activity by 275%.

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Implemented efficient Hubspot CRM systems to track leads, manage customer interactions, and streamline sales and create targeted campaigns.

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● Secured key industry partnerships to accelerate sales growth.

● Closed 3.2 Million in 1 month.

● Handled complex customer issues, improving satisfaction.

● Reduced risks and enhanced data-driven forecasting through Hubspot CRM.

● Expanded business into new markets with targeted inbound and out bound strategies & ACCOUNT EXECUTIVE & NEW BUSINESS DEVELOPMENT 09/2020 to 10/2021 MSP DESIGN GROUP, Virginia Beach

TECHNOLOGY & BUSINESS DEVELOPMENT MANAGER 11/2019 to 08/2020 CREATIVE TECHNOLOGIES & OFFICE, Chesapeake, VA

REGIONAL ACCOUNT MANAGER 12/2016 to 11/2019

MYTHICS, Virginia Beach

campaigns.

● Successfully negotiated and closed high-value deals. Developed high-performing teams by providing mentorship, guidance, and opportunities for professional growth.

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Enhanced team collaboration through regular communication, goal setting, and performance evaluations.

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Secured 135 new clients in 9 months designing custom swag and gifting options for their company equaling approx 800K in first year from net new logos.

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● Closed business through presenting compelling custom pitch deck.

● Boosted lead generation via collaboration with marketing through trade shows and events. Enhanced record-keeping and customer feedback loops and cross-collaborated to improve marketing strategies.

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● Identified opportunities to upsell and cross-sell our offerings. Led a team of technicians, designers, and project managers through the entire sales cycle, from acquisition to installation.

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● Increased customer engagement by 100% with a new inbound sales strategy.

● Established two networking groups for lead generation.

● Fostered relationships with key decision-makers, reinforcing the company's reputation.

● Focused on State & Local Government and DoD sales.

● Exceeded sales quotas by 35% annually.

● Boosted lead generation by 250% through cross-team collaboration. Achieved regional sales targets by developing strategic plans, cross-team collaboration, and executing effective account management practices.

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Old Dominion University, Norfolk, VA

Bachelor of Science, Human Resources And Counseling, 04/1997 EDUCATION

● Awarded Sales Person of The Year

● Awarded All-American Wrestler

● Full Athletic Scholarship Recipient

● Awarded USA Wrestling Honorable Mention

● Professional Development:

● 2 Year Leadership Development Cohort

● InBound & Outbound Sales Certification (Hubspot)

● Sales Enablement Certification (Hubspot)

● Integrity in Supplier Relationships Certification (IBM)

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