Social Media Digital Marketing
Resume:
Jillian Rosen
**** ********* *****, ******, *****, 75254
Marketing analytics expert with a business development and sales operations background. Creative, adaptable, agile, and flexible to changing, fast-paced conditions. Demonstrated leader and team player with efficient priority management. Excellent, detail-oriented oral and written communication. Quick paced flexibility and work speed. Skillful researcher who provides clear, concise, and attractive analysis of findings. Employment History
Galderma Senior Data Analyst Dallas, Texas
Mar 2021 - Oct 2024
• Specialized in aesthetics market research, guiding team on competitive launches and market events.
• Supported Restylane, Sculptra, Dysport, and ASPIRE teams with digital insights for growth
• Supported sales team with quotas, territory alignment, sample distribution, and invoice issues
• Gained certification in General Assembly Digital Marketing
• Leveraged Talkwalker to extract digital insights to drive brand growth and share of voice
• Developed and maintained dashboards for market share analysis, leveraging Tableau, SQL, Excel, and Snowflake to extract key insights for product sales optimization.
• Partnered with global teams and vendors on pricing strategies, market research, and special projects to enhance product positioning and sales effectiveness.
• Leveraged EMR data and advanced analytics to extract actionable insights on HCP purchasing behavior and consumer trends, driving informed marketing strategies.
• Spearheaded cross-functional initiatives, fostering teamwork between analytics and marketing teams to promote continuous improvement and innovation.
• Lead integration of Alastin Skincare into Galderma, significantly enhancing operational efficiency and streamlining processes.
• Guided team on competitive launches and market events, providing strategic insights to maintain Galderma's position as an industry leader in aesthetics.
HEB Central Market Senior Business Analyst Dallas, Texas Aug 2019 - Mar 2021
• Fostered cross-functional team relationships, improving collaboration and productivity.
• Managed pricing for non-perishables, increasing financial returns and gross profit.
• Conducted comprehensive market analysis to refine product strategies, resulting in measurable improvements in customer satisfaction and sales performance.
Jack Link’s Protein Snacks Senior Sales Analyst Bentonville, AR Nov 2018 - Aug 2019
• Led BI support for Walmart team, identifying key risks and opportunities for brand growth.
• Developed sales stories and forecasts, driving significant improvements in distribution.
• Built reporting tools using Retail Link and Power BI, achieving measurable growth.
• Created insightful presentations for buyer meetings, highlighting market trends.
• Pioneered cutting-edge sales analytics techniques, revolutionizing forecasting methodologies and elevating overall sales strategy effectiveness.
• Partnered with cross-functional teams to implement robust sales models, fostering data-informed decision making and enhancing operational efficiency.
Professional S ummary
**********@*****.***
Core Nutrition, LLC Senior Sales Analyst Fayetteville, AR May 2018 - Nov 2018
• Drove sales strategies, boosting revenue and market share in nutrition sector.
• Supported Walmart & Sam's Club, ensuring stock levels and sales momentum.
• Generated detailed reports for Walmart Buyer using Retail Link, IRI, and POS.
• Prepared insights and PowerPoint presentations for buyer meetings.
• Resolved item file issues, coordinating with Walmart support and field team. PepsiCo Sales Analyst Rogers, AR
Oct 2015 - May 2018
• Supported 8 beverage categories for Walmart, driving market analysis and trend insights.
• Influenced profitable growth through new store validation, innovation, and promotional analysis.
• Collaborated with sales leadership and bottling network to execute pricing and promotional events.
• Organized Walmart Collaborative Order Project, successfully implementing modular-driven replenishment.
• Managed Pepsi franchise bottling network and improved team processes for faster issue resolution.
• Partnered with cross-functional teams to translate data-driven insights into effective sales strategies, enhancing performance across multiple retail channels. JB Hunt Transport, Inc. Pricing Manager Lowell, Arkansas Jun 2014 - Sep 2015
• Achieved measurable cost savings for dedicated contracts through strategic asset management for key clients in Western US, including Costco, Amazon, Tesla, and Safeway.
• Optimized pricing strategies for dedicated contract customers, enhancing profitability and reducing operational costs across Western US markets.
JB Hunt Transport, Inc. Business Development Representative Lowell, Arkansas Aug 2013 - Jun 2014
• Cold called customers utilizing Salesforce to create a network of clients.
• Drove client acquisition, securing top refrigerated account for the company in 2013.
• Recognized with ACT Award for exceptional performance and teamwork. Education
Bachelor of Arts, Biology University of Arkansas Fayetteville, AR Skills
Sales Support • Salesforce • Mainsail • Tableau • Excel • SQL • Snowflake • PowerPoint • Analytics • Market Research
• Data Analysis • Business Development • Sales Operations • Customer Service • Digital Marketing • Project Management • Social Media • Communication • Teamwork • Collaboration • Multitasking • Price Management • Marketing Communications • Power BI
Volunteer Experience and Hobbies
Volunteer Experience
Dallas Animal Services • Habitat for Humanity • American Heart Association • Big Brothers Big Sisters • Kendrick Fincher Hydration for Life
Hobbies
Running • Weightlifting • Traveling • Visiting Art Museums • Hiking • Sports
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