Marketing

John Jennings

************@*****.*** www.linkedin.com/in/sgtjennings 214-***-**** Canyon, TX

Objective

Self-motivated and creative critical thinker. A Marine Corps veteran turned college football player, with

experience in social media management, digital marketing, and team leadership. Over 4 years

learning about digital and technologies resulting in over a million impressions on social media.

Seeking to bring leadership, critical thinking, and creative marketing skills to an outstanding company.

Education

West Texas A&M University

Canyon, TX

Bachelor of General Business – GPA: 3.9/4.0 Dec 2024

Minor: Marketing

Professional Skills

• Proven ability to lead and mentor diverse teams in high-pressure environments, developed as

a Marine Corps Sergeant and collegiate athlete

• Expertise in identifying and implementing creative solutions to complex challenges, honed

through military operations and business coursework

• Strong foundation in consumer behavior and digital marketing strategies, with a keen ability to

translate data into actionable marketing plans

• Skilled in overseeing projects from concept to execution, ensuring timely delivery and resource

optimization

• Adept at conveying complex ideas clearly and fostering a collaborative environment, both on

the football field and in business settings

• Thrives in dynamic environments, quickly adapting to new challenges and maintaining high

performance under pressure

• Balances academic, athletic, and professional commitments with exceptional time

management and organizational skills

Relevant Experience: Canyon, TX

Simple Disciplines Coaching LLC Dec 2022 – Dec 2023

Self Employed Business Consultant

• Developed and executed targeted Facebook and Instagram advertising campaigns on

platforms such as Facebook and Instagram to attract and engage potential clients reaching

over 500,000 impressions, an increase of 150%

• Created and curated content that communicated the value of personal discipline coaching and

business consulting, driving client acquisition and brand visibility driving sales over $15,000 in

sales in Q2 of 2023

• Managed Facebook, Instagram, and YouTube accounts, optimizing posts for engagement and

conversions while analyzing campaign performance using tools like Facebook Ads Manager

and Google Analytics to increase traffic 50%

• Collaborated with clients to define their business goals and leveraged Facebook and

Instagram insights to tailor strategies for increased productivity and operational success

Work Experience

Meta Platforms, INC. San Clemente, CA

Contracted Content Creator & Streamer Mar 2020 – Jan 2021

• Produced and streamed live video game content on Facebook, building an engaged

community of viewers and followers accumulating to over a 2 million views on Facebook

• Managed all aspects of stream production, including content planning, audience interaction,

and technical setup (streaming software, video, and audio) to improve content quality

• Created promotional content to increase viewership, utilizing social media platforms to boost

engagement and follower growth by 20% each month

• Engaged with viewers during live streams, fostering a loyal audience and encouraging viewer

participation and subscriptions resulting in over 1,000 paid subscribers resulting in over $1000

in recurring monthly revenue

Contract Personal Trainer San Clemente, CA

Self Employed Dec 2018 – Mar 2020

• Sourced and secured personal training clients through networking, referrals, and targeted

digital marketing, gaining 5 new clients per month

• Designed and implemented individualized fitness programs tailored to each client’s goals,

abilities, and fitness levels

• Conducted one-on-one training sessions, providing motivation, support, and education on

exercise techniques and proper form

• Monitored client progress through regular assessments, adjusting programs as needed to

ensure continual improvement

• Maintained client relationships through effective communication, ensuring client retention and

satisfaction

Squad Leader (E-5 Sergeant) Camp Pendleton, CA

United States Marine Corps Dec 2014 – Dec 2019

• Led and managed an infantry squad of 13 Marines during combat and training operations,

ensuring mission success and team safety

• Planned and executed tactical operations during two overseas deployments, including security

missions, patrols, and reconnaissance

• Provided mentorship and leadership to junior Marines, focusing on skill development,

discipline, and morale

• Coordinated with higher command to relay vital information and ensure operational

effectiveness in dynamic and high-pressure environments

• Developed and implemented training programs to enhance unit readiness, covering weapons

proficiency, tactics, and physical fitness

Technical Skills

• Microsoft Office

• Facebook Ads Manager

• Social Media Marketing

• Google Analytics

• Social Media Advertisement

• E-Business

Activities and Honors

• Non-Commissioned Officer Leadership Development Course, 2018

• College Football Player, 2020-2024

• CCCAA All-Conference Scholar Athlete, 2021

• National Collegiate Honor Society, 2022

• Betta Gama Sigma Honor Society, 2023

• Engler Business Scholarship, 2023

• Stanley Schaeffer Excellence in Business Scholarship, 2024

• Dean’s List, 2020-2024

• President’s List, 2022, 2023

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