Public Relations Account Executive

Versatile and accomplished public relations professional with a strong background in campaign

development, media relations, and strategic research. Skilled in utilizing various software and platforms, including Microsoft Office, G-Suite, and social media, to execute successful global PR campaigns. Experienced in content creation, client engagement, and coordinating advance screenings and events. Media Relations

Event Planning

Content Creation

Report Writing and Presenting

Brand Integration

Strategic Communication

Research and Analysis

Budget Management

Administrative Expertise

Wachsman

HBO

PR Account Executive

Campus Brand Manager

Craft compelling press releases, bylined articles, media pitches, and other content to secure high-profile media placements

Monitor media coverage, industry trends, providing regular reports and recommendations to clients Coordinate and oversee the execution of PR campaigns, including media relations and digital content distribution

Serve as the primary liaison between HBO and the North Carolina A&T State University campus community, fostering strong relationships with student organizations, campus leadership, and the broader student body

Prepared and served a variety of beverages with precision and creativity, consistently meeting or exceeding quality standards, and receiving compliments for latte art and presentation. Coordinate on-campus events, activations, and promotions that showcase HBO's brand, content, and value proposition to students, securing necessary approvals and managing budgets effectively Trozzolo

Bachelor of Science, North Carolina A&T State

Univeristy

Chapter President, Public Relations Student

Society of America

PR Account Executive

Major: Journalism and Mass Communications

Coordinate and oversee the implementation of PR campaigns, events, product launches, and community engagement initiatives for the McDonald’s Big South and Atlantic Coast Owner-Operator Association Mentor and provide guidance to more junior members of the PR team Monitor competitor activities and manage crisis and issues that impact our McDonald's clients Feb 2024 - August 2024

June 2022 - Feb 2024

August 2021 - May 2022

COMMUNICATIONS & PUBLIC RELATIONS

980-***-**** · ******.*******@*****.***

1009 Plaza Walk Drive, Charlotte, NC 28215

Kaylah Kelty

PROFESSIONAL EXPERIENCE

EDUCATION & CERTIFICATIONS EXTRACURRICULAR ACTIVITIES KEY COMPETENCIES

Concentration: Public Relations

Young Professionals of Ronald McDonald House

Charities of Greater Charlotte

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