Profile
Summary RESUME
Dynamic sales professional with over 30 years of experience in B2B and B2C
sales, specializing in strategic growth, network building, and bespoke sales execution. Proven track record of achieving substantial revenue increases, engaging diverse markets, and driving value through strategic partnerships. Recognized for leveraging cultural insights and direct communication to optimize sales results in underserved communities.
Executive Sales
Youngstown, OH
P: 480-***-****
E: *********@*****.***
PROFESSIONAL EXPERIENCE
Managing Partner - Gloria Jeans Coffee & Teas, OH Oct 2023 - May 2024
I managed all aspects of the franchise setup, including securing the license, handling legal paperwork, selecting and securing the lease, overseeing cosmetic enhancements, ordering equipment and products, hiring and training staff, and controlling inventory and payroll. CEO - Hemp Plus - CBD Cannabis Store, WI, MN, ND 2018 - 2023
In a unique startup environment, I built the entire operation from the ground up, overseeing both wholesale distribution and retail storefronts. Managed everything from hiring and sales training to product selection, inventory management, and marketing.
Managing Partner Sales - The Business Hatchery, FL & WI 2014 - 2019
Delivered strategic sales consulting for diverse businesses, with a focus on revenue growth and operational improvements.
o AFLAC KY: Focused on Hispanic factory workers.
o Combined Insurance: Primary focus was the SW region of Wisconsin’s farming community and Hispanic workers.
o Seminole Products Dist. FL: Worked with tribal leader and owner on several projects regarding his hotel and casino…from product procurement to loss mitigation and prevention services. Financial Planner - Northwestern Mutual, AZ 2010 - 2014
Held licenses in several states, selling insurance and financial products to families and professionals alike.
Regional Sales Manager - NPC/Nat. Processing Co., FL, NY 2003 - 2010
Directed regional sales efforts, consistently exceeding sales targets and expanding the company’s footprint in key markets.
KEY SKILLS
• Sales Team Leadership
• B2B & B2C Sales Expertise
• Strategic Sales Planning
• Market Expansion & Client
Engagement
• Lead Generation
• Networking & Relationship
Building
• Spanish Conversational
Intermediate
NOTED ACHIEVEMENTS
AFLAC: Quickly obtained my Kentucky insurance license, assembled my five-agent team, and secured over $20,000 in premiums in just four days by targeting underserved Hispanic workers in Louisville.
Combined Insurance: Leveraged my bilingual abilities to lead a team of two-agents in SW Wisconsin, working two to three days a week for nearly five months to add over 300 Hispanic farm and dairy workers to supplemental insurance policies for them and their families.
Hemp Plus: Built a million-dollar CBD business post-COVID, bootstrapping from wholesale to multi-state retail by capitalizing on non-cannabis laws, customer insights, focus groups and strategic locations to capture market share.
NPC: In the competitive sales landscape of South Florida, I implemented a guerrilla marketing strategy, launching my own call center to outsmart First Data and Heartland within six months in my region. (Ask me about the strategy I deployed—I’m sure it’ll impress!)
EDUCATION
University - Business Econ
St. John’s University, MN
1982 - 1984
Vocational -CompSci
Control Data Institute, VA
1984 - 1989
WO
William Outten