Part-Time Social Media

STACIE WOLF

Park City, UT • 908-***-**** • *****.*****@*****.***

WORK EXPERIENCE

Vital Wolf Botanicals & Wellness, US

Creator, Energy Medicine, Herbalist 6/22 - Present, Part-Time Assembly Global, Remote, US

Manager, SEM 11/21 – 1/24

Vail Resorts, Vail, CO

Adaptive Ski Instructor 11/22 - 3/23

Peacock, The Pub, Austin, Texas

Server & Cocktail Server 5/21 - 9/21

Created herbal product line for nervous system healing and tension relief, have expanded into topicals for organic skincare and product development. Designed the logo, all product labels, secured packaging, raw materials sourcing, and website build.

Grassroots marketing through poster and flyer design, Farmer’s markets and Yoga Studios, provide herbal product education while introducing products to guests. Share herbal medicine knowledge and natural healing techniques digitally through social channels and email newsletters

Email marketing, copywriting, social media and digital marketing, measuring analytics and making improvements along the way measured through metric tracking. Teach & administer energy work, meditations and mindset techniques to optimize quality of life, health and abundance.

Have led mindset groups at recovery centers to intorduce alternative ways of healing. Digital product build including e-books and meditations. Created, executed & managed multi-channel marketing plans while working cross functionally to deliver optimal business results

Digital paid media implementation, buying & optimization to run lead generation campaigns that increase brand awareness & convert high quality prospects that meet or exceed client goals while lowering CPL, includes: Search, Display, & Remarketing Liaised with account, creative, technology, & business intelligence to proactively meet client objectives in line with the marketing budget

Verticals included higher education, F&B, national chains, and major non-profits, managing ~$30k daily to optimize ROI and ROAS based campaigns on Google Ads and Bing Ads. Selected to be an early member of the holding company’s start-up, Doner Media, same role, new team and clients.

Onboarded new team members by teaching process, team nuances & acted as a resource daily Was a part of the mentorship and mentee program simultaneously to stimulate growth Taught kids ages 3-6 how to ski for the first time, or how to improve their skills on the mountain Assisted kids with adaptive needs to be able to participate in skiing with their peers The Kitchen Next Door, Harpo’s Denver/Boulder, CO

Server 5/12 - 10/16

Education

Wildflower School of Botanical Medicine, Austin, TX, Class of 2022 Certificate to Practice in Clinical Western Herbalism The University of Colorado at Boulder, Class of 2015 Degree: Bachelor of Science in Journalism: Strategic Advertising, Communication & Digital Media Curated full-service table experience, making guests feel at home. Provided recommendations based on pallet and preferences. Engaged in conversation with people seated at the bar and tables, building up a regular customer base

Poured, created, and served cocktails

Provided friendly service and maintained a positive team atmosphere Provided timely service to guests & fielded questions about the menu as a server Welcomed guests once seated and introduced them to the concept of the restaurant Guided guests through a menu tour and offered recommendations, as well as complimentary pairings

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