Account Manager Health Equity

YARTISH BULLOCK

Account Manager - Healthcare

347-***-**** *******.*******@*****.*** New York, NY LinkedIn PROFESSIONAL SUMMARY

Accomplished Account/Relationship executive bringing over 10+ years of experience in client engagement and strategic problem-solving. My proficiency encompasses the development of strategic recommendations to address complex business challenges, ensuring the delivery of high-quality work that exceeds client expectations. Dedicated to recognizing chances to foster productive alliances through identifying opportunities to enhance stakeholder value. SKILLS

● Account Management

● Content Creation

● Project Planning

● Pharma/Healthcare

● New Business Development

● Partnership/Sponsorship Management

● Google Suite

● Multicultural/Niche Marketing

● Time Management & Prioritization

● Public Relations & Advertising

● Salesforce

● Community Outreach

● Experiential Marketing

● Budget Oversight and Management

● Strategic Event Management

● Corporate Social Responsibility

WORK EXPERIENCE

Consultant Various, New York, NY 2014 – Present

• Support clients with a range of short-term projects related to events, and marketing initiatives. Accomplishments

o Executed press outreach and secured media coverage for a community health plan to promote their new Transgender Health and Gender Identity Support Team. o On behalf of Pfizer, managed event and logistical aspects of local community health fairs. o Managed content development and event logistics for Pfizer’s 2024 Health Equity in Action Summit- Charged with securing speakers, creating written materials, sourcing attendees, conducting speaker prep calls, on-site event management, and post-event messaging, along with additional tasks as needed. o Managed event logistics for CoachDiversity Institute’s DEI Symposium, by sourcing sponsors, speakers and attendees, drafting event materials and managing vendor logistics. Increased attendance by 5%. Manager, Social Responsibility – Partnerships and Events Prudential Financial, Newark, NJ 2022 – 2024

● Managed and led a portfolio of 30+ complex partnerships and engagements that leverage thought leadership opportunities to elevate Prudential’s purpose driven brand while nurturing relationships to fulfil initiatives. Accomplishments

o Managed all sponsorship agreements, which included negotiating and maintaining budgets, performing due diligence, obtaining required documentation, contract negotiations and prep, and payment processing. o Handled all partnership event logistics entailing sourcing and managing speakers, drafting communication materials, executive staff support, managing travel, ordering and maintaining branded materials, drafting and disseminating briefing documents and post event retrospectives and attending events as needed.

o Oversaw sponsorship deliverables such as coordinating logistics with vendors, organizing and conducting activation meetings, shipped/tracked materials, and ensured branding aligned with client standards.

• Orchestrated and managed strategic partnerships to advance Prudential’s new financial outreach strategy, Blueprints to Black Wealth, aimed at developing new inclusive wealth-building systems for underrepresented groups. o Partnered with The American Black Film Festival to manage a 3-part video series, Blueprints to Black Wealth Creator Series, where a Prudential Financial Advisor interviewed filmmakers on their paths to financial wellness. My responsibilities included drafting the script, approving talent, negotiating budget, ensuring compliance with legal guidelines, and collaborating with marketing and social media to promote the series. o Sought out and cultivated local and national partnerships aimed at informing the public about the new strategy, while also linking financial advisors with community members for possible client recruitment. o Managed event logistics for internal town hall highlighting financial inequities amongst Black Americans. Yartish Bullock *******.*******@*****.*** Page 2

Sr. Account Supervisor Arcos Communications, New York, NY 2019 - 2022

• Built and maintained strong relationships with key clients, acting as the primary point of contact, driving account growth by strategically planning and delivering projects that align with client needs. Accomplishments

o Successfully managed over 35 partnerships and organized more than 70 events for Pfizer's Multicultural Health Equity Collective (The Collective), with a focus on reaching diverse and underserved populations.

o Accountable for handling all elements of the annual budget reconciliation process. o Oversaw all logistics for Pfizer’s inaugural Health Equity in Action Summit. Duties included crafting comprehensive proposals, securing speakers, negotiating service costs with vendors, managing budgets, coordinating the event flow, as well as creating and distributing pre- and post-event reports. o Collaborated with local non-profits, FQHC’s and health centers on various projects including leading marketing and advertising campaigns, managing logistics for fundraisers and other in-person events, sourcing and booking speakers, overseeing vendor hiring, pitching and securing stories for media, and creating content such as press releases, promotional materials, annual reports, and social media posts. Director, Marketing & Fulfilment DiversityInc 2017 - 2018

● Researched and provided clients with information regarding best practices for implementing DEI strategies. Accomplishments

o Provided recommendations on increasing supplier diversity percentages, creating a more racial and gender-diverse pipeline, hiring and retention, participation in ERGs, and mentoring/sponsorship tools. o Drafted partnership proposals advising executives on the implementation of diversity strategies and goals, achieving a 90% renewal rate for existing customers. o Generated sales and operational support by preparing and processing customer renewals, and purchase orders, creating monthly fulfilment reports, and fulfilling other general administrative duties as assigned.

• Developed and implemented brand and marketing strategy for annual events. Increased attendee rate by over 10%.

ADDITIONAL WORK EXPERIENCE

Nucleus Marketing Solutions, New York, NY Publisher Relations Manager 2016 - 2017 Ethnic Technologies, South Hackensack, NJ Sr. Account Executive 2014-2016 Globecast N.A., New York, NY Marketing Manager – Social Media & Competitive Analysis 2013-2014 Multicultural Marketing Resources Inc., New York, NY PR & Sales Manager 2004-2013 EDUCATION

Master of Business Administration (MBA) in General Management Metropolitan College of New York Master of Arts (MA) in Public Relations & Advertising New York Institute of Technology Bachelor of Arts (BA) in English & Audio Production SUNY College at Fredonia

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