Vice President Digital Marketing
Resume:
Carl B Black
Palm Beach, FL *****
*******.**@*****.***
I am a highly educated proven sales management executive who has a strong track record in building, developing and managing a sales and marketing team. I am extremely proficient in developing and executing all phases of developing business to the highest levels. Authorized to work in the US for any employer
Work Experience
Senior Vice President, Sales and Marketing
Laser RX - West Palm Beach, FL
October 2022 to Present
• I am responsible for managing, building and recruiting staff for the sales and marketing group.
• I work in all phases of the group to develop, close and increase sales.
• The company has tripled sales since I joined the company.
• Designed built and developed a very aggressive digital marketing platform to create brand awareness and enhance the companies name and business model. We have been a able to penetrate corporate America by using this platform. The company is now a strong force in the industry. Senior Vice President, Sales and Business Development AAC Auto finance - Palm Beach, FL
March 2019 to September 2022
• I was responsible for all sales and sales management within the company.
• Managed over 35 inside and outside sales staff.
• Managed all dealer relationships both franchised and independent dealerships.
• Sales grew over 50 percent annually
• Implemented an extremely successful digital marketing program to help brand awareness as well as build consistent sales.
Vice President, Sales and Marketing
Signal Auto Finance - Jupiter, FL
February 2015 to March 2019
• Responsibilities included all dealer sales and support for the south east region.
• Worked as a liaison between dealer and underwriting to insure the dealer was receiving the best and maximum approvals so the company would earn as much the of business as possible.
• Customized marketing programs to enhance dealer relations and have a differentiator to increase sales.
• More the doubled sales annually as well as productivity so that as much as sales increased the staff didn’t. Profits soared under this model.
Managing Partner
Eled Solutions Inc. - West Palm Beach, FL
February 2008 to March 2015
• Started company with partner and small staff.
• Developed sales and marketing system during recession and built a recession proof model to increase sales.
• Each year company more than doubled sales and staff grew to over 80 employees.
• Company grew to over 100 million in sales and was acquired by a competitor after 7 years. Vice President
Golden Hinde Financial Services - Palm Beach, FL
November 2001 to February 2008
• Worked as a sales partner with existing clients of the firm. Responsibilities included to help develop relationships with these clients in order to increase the firms sales.
• Developed relationships with new clients to introduce new products and financial services to broaden sales and expand productivity.
• Responsibilities included recruiting and training staff to the firms sales practices so help enhance selling the firms investment products.
Education
Master's in Finance and Economics
University of Miami - Miami, FL
August 1986 to June 1988
Bachelor's degree in Finance and Economics
University of Miami - Coral Gables, FL
August 1982 to June 1985
Skills
• Sales Management
• Financial Analysis
• Forecasting
• Team Management
• CRM Software
• Financial Report Writing
• Budgeting
• Financial Modeling
• Financial Planning
• Recruiting
• Pricing
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