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Social Media Business Development

Location:
Washington, DC
Posted:
September 21, 2023

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Resume:

Jeff Majka

**** **** ** **, #***, Washington DC *0009

202-***-**** • adzu18@r.postjobfree.com

http://www.linkedin.com/in/jeffmajka

Highly accomplished and results-driven business executive and marketing professional with a proven track record in developing and executing successful marketing strategies across diverse industries. Seeking a challenging role as a Marketing Director, where I can leverage my expertise to drive brand awareness, increase market share, and exceed organizational goals. Experienced marketing leader with over 20 years of progressive experience in developing and implementing innovative marketing campaigns.

Demonstrated ability to analyze market trends, identify growth opportunities, and create effective strategies to maximize ROI.

Proven expertise in leading cross-functional teams, driving collaboration, and delivering exceptional results.

A visionary leader with excellent communication skills and a passion for creating impactful brand experiences.

CAREER EXPERIENCE

The Security Bulldog, Founder and CEO, 2021-present

• Founded artificial intelligence powered cybersecurity intelligence platform

• Built and led team of co-founders, engineering, marketing and sales executives.

• Developed and executed product development and marketing plan to launch cybersecurity SaaS product generating 50 enterprise customers in 12 months. Honeycomb Consulting Corp., CEO, 2011-present

• Founded virtual agency that delivers content marketing services to networking, satellite, security, software, telecom, wireless, and professional services companies targeting the B2B and B2G markets.

• Developed and executed corporate content marketing plans that generated thousands of qualified leads, increased social media platform traffic, raised SEO results, and grew revenue. Alvarez & Marsal, Marketing Manager, Public Sector Services, 2010-2011

• Marketed financial, operational and restructuring consulting services to senior government executives.

• Created marketing strategy for the launch of Public Sector Services, a new division of the world’s largest privately held restructuring and performance improvement consulting firm.

• Developed marketing plan to raise awareness, establish thought leadership, and support contract capture, proposal development, business development and channel ecosystem efforts.

• Lead a team of marketers in content development efforts, creating monthly email newsletter and writing a set of collateral pieces and white papers.

• Built web-based database of over 500 past performance documents and case studies to support business development, proposal management and contract capture.

• Wrote social media, public relations and industry influencer plans.

• Created website traffic, share of voice tracking and media reporting efforts. Strategic Communications Group, Director of Marketing and Business Development, 2004-2010

• Marketed and sold public relations and social media marketing services to networking, satellite, security, software, telecom, wireless, and professional services companies targeting the B2B and B2G markets.

• Developed and executed corporate integrated marketing plans (PR, advertising and social media) that generated thousands of qualified leads and 18 new clients.

• Managed internal and external resources to produce three new corporate websites, four social media sites, new web copy, online and offline advertisements, white papers, by-lined articles, press releases and media placements.

• Wrote the company’s first web 2.0 social media policy.

• Launched professional blog (majka.blogspot.com) and held internal and external seminars/webinars to evangelize benefits of social media marketing.

• Developed the “Straight to the Point” podcast and webinar series on blogtalkradio.com to showcase thought leadership qualifications to prospects, clients and staff.

• Organized promotional events (webinars, podcasts, seminars, happy hours) to support the sales process, while partnering with the AeA, Software and Information Industry Association, Government Electronics Industry Association, and American Marketing Association. Defenseweb Technologies, Federal Sales Director 2003

• Sold Content Management Software and professional services solutions to Federal agencies, associations and web design firms in Washington, DC.

• Utilized established personal network and cold calling to generate leads and qualify prospects.

• Developed and gave software demonstrations to qualified prospects. Congressional Quarterly, Accounts Manager 2001-2003

• Managed online and print accounts by developing promotional training, relationship building and sales program targeting senior legislative affairs staff (career and political appointees) at government agencies including US Department of Agriculture, US Department of Health and Human Services, US Department of Housing and Urban Development, US Department of Justice, US Department of Transportation, US Supreme Court, several of the leading government contracting, law and lobbying firms, and others.

• Grew renewal income to over $1 million.

• Exceeded maximum bonus by surpassing renewal goal by 113%, number one in the company.

• Teamed with marketing staff to assist with planning new product launches, redesigning the CQ.com website and developing online content (FAQs, users guides, etc) IMPACT Strategies Inc., Owner/Director of Online Services 1999-2001

• Directed all aspects of online activities such as company web site development, client site design and implementation, opt-in direct email campaigns and site and email log analysis.

• Established operational procedures, compiled financial statements, and managed outside legal, human resources and accounting vendors.

• Developed corporate marketing plan to target early stage, VC-backed technology companies

• Oversaw sales process and cold-called, networked, prospected, qualified and closed complicated long-term consulting contracts accounting for 59% of annual sales. Sandler-Innocenzi, Production Manager/Production Coordinator 1998-2000

• Produced $3,960,000 worth of TV and radio advertisements for 24 political campaigns meeting deadlines and operating within budget, resulting in 21 electoral victories.

• Executed and monitored media traffic instructions and changes for 191 radio stations, 162 TV stations and 58 cable systems in 16 states on a daily basis, without error, allowing campaigns to quickly respond to changing competitive ad placements.

• Provided strategic counsel and guidance for media planning and buys, offering adjustments for evolving campaign messaging.

EDUCATION

American University, BA Economic Theory, 1998

Y Combinator Start Up School, 2022

NewChip Pre-Seed Accelerator, 2023



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