BRIAN PAULOWICZ

Graphic & Web Designer, Branding, Marketing, UI/UX

734-***-****

adzsa5@r.postjobfree.com

www.behance.net/pauloworks

PROFILE

Highly passionate and creative designer with 25+ years of experience in Graphic & Web Design, Branding, Marketing, and UI/UX Design. A Proactive problem-solver with attention to detail, strong communication skills, and the ability to balance multiple projects and deadlines in fast-paced environments. Expert knowledge of the Adobe Creative Suite, HTML/CSS, and user-centered design practices. SKILLS/SOFTWARE EXPERTISE

Adobe Creative Cloud, Photoshop, Illustrator, InDesign, Premiere, Figma, Balsamiq, HTML, CSS, WordPress WORK EXPERIENCE

E-Commerce Graphic Designer & Social Media Coordinator, Finao Albums Saline, MI (06/21–current)

• Responsible for all in-house branding, graphic design, social media, and marketing projects in a fast- paced, e-commerce environment.

• Created all designs needed for the company website, digital and printed advertising, product catalogs, videos, trade show graphics, and clothing designs.

• Leveraged Hootsuite and MailChimp platforms to create and manage all outgoing social media posts and e-news communications.

• Responsible for making all updates to the main InDesign product catalog, material swatch catalogs, and customer help guides.

• Created monthly full-page magazine ads for a national high-visibility photography magazine.

• Helped shoot and edit product photography and video using Lightroom, Premiere, and After Effects. Graphic Designer, SCS Image Group (now UIG Image Group) Ann Arbor, MI (02/20–06/21)

• Worked as a part of a large team of Graphic Designers in a fast-paced, deadline-driven, local sign shop

• Created many visually stunning designs for large-format wall wraps, vinyl vehicle wraps, clothing, logos, promotional products, cut-vinyl signage, and more.

• Converted and improved existing client artwork by creating vectors and production-ready artwork.

• Created and optimized designs within strict and complex guidelines for custom sizes, resolutions, color matching/separations, bleed areas, and various substrates.

• Applied significant problem-solving skills to help clients and Salespeople find the best possible solutions to a variety of design challenges.

• Ensured that all projects stayed on track through heavy utilization of project tracking software, spreadsheets, and email communication.

Billboard Designer, Adams Outdoor Advertising

Ann Arbor, MI (10/18–5/19)

• Responsible for conceptualizing and designing advertisements for high-visibility billboards and online digital ads.

• Created award-winning designs primarily using Adobe Photoshop and Illustrator for both printed billboards and digital displays.

• Supported 30+ Account Executives in 3 different markets throughout South-Eastern Michigan.

• Responsible for creating and presenting multiple ad concepts using InDesign proof books.

• Produced a variety of static and animated online ads using industry-standard sizes and animation specs.

• Responsible for various artwork production tasks including checking and resizing artwork, uploading and proofing artwork with print vendors, managing artwork files using OneDrive cloud storage, and handling change orders for existing artwork.

• Balanced multiple projects at a time in an extremely fast-paced sales environment with very quick turn- around times.

Lead UI/UX Designer, Beaumont Health

Dearborn, MI (08/17–10/18)

• Responsible for creating wireframes and high-fidelity design comps for the main public Beaumont websites including Beaumont.org and Beaumont.edu.

• Leveraged user feedback and analytics through services such as Foresee and Siteimprove to inform design decisions and improve user experience.

• Created a variety of conceptual designs to show options for new functionality and features on the main Beaumont websites.

• Leveraged the Beaumont style guides to produce many brand-compliant design comps for high-visibility internal and external websites.

• Assisted the Digital Marketing Team with ongoing website updates by helping to add and format content on the main websites through the SiteFinity CMS system.

• Worked closely with vendors and third-party agencies to implement approved designs and functionality.

• Created several annotated style guides as a reference for developers to translate design comps into functional products and websites.

Lead Visual/Interaction Designer, Element Vehicle Management Van Buren TWP, MI (08/15–01/17)

• Responsible for creating wireframes, rapid prototypes, and high-fidelity UI designs for many of the company's highest visibility web applications, websites, and mobile apps.

• Supported the marketing team by creating visual designs for the company's public website, email blast campaigns, and print designs.

• Created infographics and data visualizations to display large amounts of complex data through user- friendly and visually appealing graphics and dashboards.

• Helped develop the corporate branding system by creating graphic assets, style guides, and annotated designs to be used for reference.

• Leveraged user research and user personas to analyze current designs and make informed improvements to address many of the issues with current visual designs. Web/UX Design Lead, General Electric, Van Buren TWP, MI (07/11–08/15)

• Responsible for creating high-fidelity, brand-compliant designs for various GE Capital websites, portals, mobile apps, logo/icon designs, email blasts, and print media.

• Translated wireframes into finalized design comps, helped Developers implement mockups into functional sites and apps, and participated in user testing sessions to ensure optimal functionality.

• Provided an expert branding resource for design projects by learning and applying all versions of the corporate branding system and style guides.

• Helped to streamline business processes by promoting the use of agile and user-centered design.

• Promoted the growth and overall culture of the Capital UX team by conducting interviews, driving collaboration, and mentoring interns and other coworkers. Web/Graphic Designer, Creative Data Inc., Canton, MI (01/10–07/11) Web/Graphic Designer, Ideas Plus, Canton, MI (11/05–1/10) Digital Artist and Animator, Mindworks Learning, Ann Arbor, MI (07/04–08/05) EDUCATION

Certified UX Designer – Springboard Online

Completed 11/2019

Schoolcraft College – Livonia, MI 08/99–05/03

Associate in Applied Science

Computer Graphics Technology curriculum

Completed 15+ Lynda.com certifications for courses such as Photoshop, Illustrator, InDesign, UX/UI Design, Axure, Sketch, Bootstrap, JavaScript and WordPress TRAINING/CAREER PATH

Currently expanding my expertise in the following areas:

• Advanced Photoshop and Illustrator

• Video/Motion Graphics/Animation

• UI/UX Design

• Interaction Design/Rapid Prototyping

• Lean/Agile/UX strategy

• Custom WordPress Development

• Digital Photography

• Sound/Music Production

Personal and professional references available upon request.

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