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Client Communications & Marketing Expert

Location:
Philadelphia, PA
Posted:
September 16, 2023

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Resume:

BRIELLE LAWSON Philadelphia, PA

717-***-**** adzqsn@r.postjobfree.com www.linkedin.com/in/brielle-lawson-705a8012b Client

Communications, Marketing & Project Management Expert

Dynamic, creative, and dedicated professional with documented proven success in driving revenue, building strong rapport with clients, strategy execution, content creation, community engagement, and asset management.

CORE PROFICIENCIES

ProjectManagement Client Relations Integrated Digital Communication Administrative Leadership Project Management Social Media Strategy Client Services Strategic Consulting & Public Relations Content Creation KEY CAREER

HIGHLIGHTS

Optimized organization brand image and market presence by building trusted rapport, developing strong relationships, and effectively utilizing resources resulting in augmenting lease renewal rate by 3% in Southwest property regions

Streamlined company media platforms by evaluating and tracking KPIs while proactively responding to customer inquiries forwarded through social inboxes.

While simulatenously serving a portfolio of four Fortune 50 & Fortune 500 Clients, I served as an instrumental resource in performing against tight deadlines, successfully planning and directing concurrent projects, establishing clear lines of com- munication, and making business-focused decisions.

PROFESSIONAL EXPERIENCE

TCS Management, Philadelphia, PA April 2023 – Present Client Care Manager

Championed as the main point of contact to all tenants and property owners. My ability to effectively connect with cli- ents ensures continued customer satisfaction, increased lease renewals, boosted revenue, reputation, and profitability.

Mentors a team of three motivated virtual assistants by focusing on boosting collection efforts and improving the cus tomer experience

Spearheading maintenance and financial suitability for a portfolio of over 900 properties in the Philadelphia, PA market.

Operates out of highly advanced CRM systems to maintain a portfolio of over 1,000 tenants

Attends eviction hearings on behalf of landlords to successfully reach Judgement By Agreements with tenant’s council.

Macro, A Savills Company, Philadelphia, PA

May 2022 – March 2023

Project Management Consultant, Senior Associate

Provided valuable support as a Senior Project Associate for a best in class capital project management firm. Served on a team that successfully drove business development by providing white glove consultancy to industry leading clients. Contributed to the improvement of campaigns and assisted with the design structure of several data management tools. Maintained order of billable hours by strategically documenting all performed tasks and submitting them in the Bill4Time system.

Specialized in being a primary contact to key industry playersand stakeholders while tracking important action items, building instructional manuals, building budgets, logging data, and creating unique data driven deliverables in Excel and Smartsheet.

Evaluated weekly construction site development & built relationships with owners reps while simultaneously supporting project timelines, reviewing RFIs and bid lists.

Traveled to corporate client sites to lead change management initiatives, evaluate stakeholder feedback, gather data points, and positively usher in new change and company initiatives while promoting a positive company brand image.

Simultaneously managed four different Fortune 500 clients such as Comcast, Exxon Mobil, PECO Electric, and Greenberg Traurig on a weekly basis. Worked with relationship managers of various teams to ensure timely delivery of all items.

Assisted with the development of live entertainment and branded giveaway swag for Comcast's 2022 Xfinity Campus Tour.

Deployed the implementation of client deliverables and PowerPoint presentations which showcased client facing metrics.

Associate Real Estate Manager, Link Industrial Properties, (Remote) Fort Washington, PA

MAY 2020 – AUG 2021

Delivered high-quality real estate management, administrative duties, and B2B marketing services by regularly engaging with tenants, constructing tenant appreciation content, and managing Accounts Receivable. Played an integral role in streamlining day- to-day functions on over 300 tenant portfolio accounts across the Dallas/Fort-Worth market by building effective partnerships, implementing relationship management, and cross-functional collaboration on a high-performing team. Selected Accomplishments:

Displayed analytical and excellent numbering skills in calculating over 100 lease commission deals through Yardi.

Maximized client satisfaction and loyalty by identifying, addressing, and resolving client issues/concerns on priority.

Routinely communicated via email with B2B and B2C clients in the real estate industry in effort to built strong trusted rapport, resulting in increased on time rent payments and tenant lease renewal rates by 50% within 12 months.

Collaborated with the Marketing Team to orchestrate distribution of over 300 tenant appreciation care packages and in- formational branded emails to the tenants.

The Zach Behr Real Estate Team Of Keller Williams, Conshohocken, PA

DEC 2019 - MAR 2020

Real Estate Project Coordinator

Provided exceptional project coordination support to the Operations Manager by simultaneously spearheading 15 property portfolios and successfully closing five deals while acting as liaison to clients. Selected Accomplishments:

Promoted brand awareness by 10% while routinely curating 3 weekly marketing posts for residential listings.

Ensured accuracy and integrity of documentation and portfolio improvement processes by analyzing and compiling files with precision consisting of Agreement of Sales, Lease Agreements, and Mortgage Commitments.

Oversaw the timely and efficient management of 7 residential and investment Real Estate Transactions from start to finish.

Sep 2018 – Dec 2018

WatchBox Global, Govberg Jewelers Marketing Intern

Served as a Marketing intern for a luxury retail jewelry brand. Leveraged Microsoft Office, Canva, and account management expertise in compiling and retaining Excel information database of 700+ international clients regarding products inquiries and marketing swag.

Goldoller Real Estate Investments Jun 2018 – Aug 2018 Real Estate Social Media Intern

Played a pivotal role in the planning and execution of an annual social media marketing calendar in close collaboration with the Marketing Manager. Credited with creation and transformation of GoldOller community websites through deployment of creative social media expertise in designing promotional flyers and videos, as well as developing branded tenant event posters.

Selected Accomplishments:

Within 3 months, created and finalized an interactive tenant activity social media schedule calendar, which included over 20 uniquely curated community tenant events for the marketing department to utilize throughout the upcoming year.

EDUCATION & CREDENTIALS

Master Of Business Administration, GPA 3.6 ONLINE MBA, West Chester University Bachelor Of Business Administration

Saint Joseph’s University, Philadelphia, PA

Proficiencies: Yardi, Appfolio, Trello, Microsoft Suite, Google Suite, SmartSheets, Excel, Bill4Time, Mail Chimp, InDesign, Canva



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