OLALEYE OLUWAFISAYOMI MARY
**** ********** **** *******, ******* P3A 6B9 CANADA
adzp51@r.postjobfree.com
Professional Summary
A Certified Social Media Manager with over 4 years of experience in Content Creation, Social media strategy, Copywriting and Analyzing data social media metrics with a passion for building brands and increasing their engagements and revenue on social media. Excellent track record of growing social media account following and increasing publicity and brand awareness to drive growth.
Skills
Community Management
Content Creation
Video Editing
Content Marketing
Graphics Design
Blogging
Events Management
Verbal and written communications
Copy and Content Writing
Interpersonal
Strategic planning
Leadership
Team Work
Ads Campaign and Research
Experience
Social Media Blogger and Influencer Jul 2020 Current
Gistspill Social Media Blogger and Influencer
Create engaging and entertaining posts on social media channels daily
Increase visibility and awareness on profile
BE up to date on industry trends, and news and update them on social media platforms
Created Advert Campaigns for brands on particular projects and for PR events {Tecno smartphone] and other reputable brands
Built and established a strong base of media outlets and PR Analyst
Social Media Marketing Executive Dec 2022 Aug 2023
AMAGETSTORE Ikeja, Lagos, Nigeria
Responsible for social media management, creating engaging content, analyzing metrics, and developing effective strategies to generate measurable sales
Increased sales by creating engaging user generated contents and product reviews
Created end of the year social media campaigns. ads
Attending to calls, messages, customer inquiries on website and social media channels then documenting them on a CRM platform (Monday)
Increased brand reach by Identifying opportunities for partnerships and collaborations
Assisted in uploading products on the website to increase SEO rankings
Create an engaging blog post
Content & Social Media Manager Mar 2022 Nov 2022
SEHEMBZ TRAVELS Lekki, Lagos, Nigeria
Responsible for creating and curating social media accounts across (Instagram, and Twitter) focused on increasing engagements and generating revenue Responsible for community management which includes; replying to comments, direct messages, and engaging with travel brands and personal pages to ensure visibility on social media
Research on current industry news, updates on travel bans and restrictions, new airport or country regulations, and news concerning immigration.
Worked with the graphics designer to create a great representation of flight deals and tour packages.
Solely responsible for Planning and implementing digital campaigns to build communities online.
Create a social media strategy and calendar that drives engagement across multiple platforms
Developed content focused on increasing both brand engagement and revenue.
Assistant Communications Manager Mar 2022 Aug 2022
Invaders Management Lagos, Nigeria
Responsible for managing client's accounts, developing PR strategies and executing all PR activities
Responsible for managing all media inquiries and interview requests for the Agency's talent
Carry out periodic PR research for the agency, analyze and communicate the benefit of the research.
Maintain a keen understanding of industry trends affecting talents and make appropriate recommendations regarding communications strategy surrounding them.
Social Media Specialist May 2021 Feb 2022
FREELANCE Lagos, Nigeria
Worked with clients across various industries (Beauty, Clothing, Signage, Packaging and Printing, Logistics and Baby Store)
Carried out page audits and page revamp
Curated and developed content for social media posts and stories.
Created user-generated content and branded content across platforms
Established KPI targets for social media channels and carried out a SWOT analysis
Managed social media calendar to align strategy with overall marketing goals and campaigns.
Social Media Manager Jun 2019 Apr 2021
ACEPROMOTIONS Lagos, Nigeria
Managed clients and brands to run effective social media Ads
Developed social media and content creation strategies that increased their customers and increased sales
Created effective ads that increased client sales by 15% monthly
Created practical contents that increased client customer base by 1000 followers in a month
Developed social media strategies that increased customer engagement by 100% over 7 months
Assist clients and brands in managing and developing social media strategies, running effective social media Ads
Developed content that would increase their customer base, sales, and revenue while also increasing brand popularity
Managed 5 Brands for the agency
Developed social media marketing strategies that increased client’s sale by 30-45% in the first year
Communications and Social Media Manager Jul 2020 Sep 2020
KIDDWAYA ENTERTAINMENT Lagos, Nigeria
Community Management {Replying to comments, DMS, engaging follower's posts and building a community]
Assisted client in managing social media accounts, developing social media publicity campaigns, developing engaging content including infographics and videos, and developing strategies that increased social media followers
Created an effective social media strategy that increased social media followers by 700%
Ran PR media campaigns that reached more than 10,000,000 people on social media {Instagram, Facebook and Twitter]
Increased client's popularity and social media page by more than 700,000 followers
Social Director, Department of International Relations and Political Science Sep 2018 May 2019
Landmark University International Relations Department Lagos, Nigeria
Event management of yearly school event [Music Arts and Fashion Festival, Landmark University]
Community Management of Departmental activities on social media
Creating awareness and publicity of the university and the department on social media
Creating engaging and interactive content on social media
Organizing and planning events for the department
SECRETARY May 2018 Aug 2018
BOHALEE NIGERIA
Direct report to the Senior Manager, while assisting with day-to-day administrative tasks
Collaborate with supervisors, to carry out research and reports
Also develop PowerPoint
Presentations and manage records of board meeting minutes
Also taking calls and maintaining secrecy of sensitive client data and information
In a short while I was able to develop my Microsoft
Packages skills by 50%
Increased Admin department productivity
Education
Introduction to Public Relations Mar 2023
PR Academy Lagos, Nigeria
Social Media Management May 2021
SOCIAL MEDIA ACADEMY LAGOS
Bachelor of Science: INTERNATIONAL RELATIONS Jul 2019
Landmark University, Kwara, Nigeria
RELATIONS – SECOND CLASS UPPER
High School Diploma Jul 2015
Methodist Girls High School Lagos
Maryland Convent Private School Lagos, Maryland, Nigeria Jul 2009
Interests
Research
Reading
Writing
Creating Contents
Entertaining audience