Marketing Team Lead
Resume:
Abigail Van Metre
Results-driven and versatile communications professional leveraging strong
problem-solving aptitude and management attributes, poised to succeed in challenging roles.
*** ******* Creek Rd
Marion, IA 52302
adzoq2@r.postjobfree.com
EXPERIENCE
Alluriam Healthcare, Scottsdale AZ — Marketing Team Lead June 2022 - PRESENT
Responsibilities included leading the development and implementation of integrated marketing plans to support the goals and objectives of Alluriam Healthcare. Defining target audiences and positioning statements, selecting promotional tactics, monitoring results, and making strategic adjustments when needed.
Ascension 336, High Point, NC — Account Executive
Jan 2022 - Aug 2022
Served as an account executive of communications for the agency. Leveraged creative-minded aptitude of employees to create innovative advertising campaigns for a wide range of businesses in the local community. Administered all stages of campaign and presented robust ideas to clients. Managed fifteen different clients and received regular reporting from twenty-five employees. Aided employees in evolving solutions into creative, vivid visual stories and presentations for valued clients. North Carolina GOP, Raleigh, NC — Campaign Assistant Jun 2021 - Dec 2021
Steered all facets related to management of door knocking, phone banks, and college campus rallies in addition to other campaign events. Assisted in execution of weekly office duties in-person and virtually.Gained valuable experience and advice from some of the most powerful women in politics in 2021 by attending a "women in politics" luncheon in Charlotte, North Carolina. Knocked on over 1K doors, coordinated with six campuses, and supported to manage 15K+ phone calls.
Tiffany For Mayor Campaign, Cedar Rapids, IA —
Campaign Assistant
May 2021 - Sept 2021
Steered all facets related to management of door knocking, phone banks, and college campus rallies in addition to other campaign events. Assisted in execution of weekly office duties in-person and virtually.Gained valuable experience and advice from some of the most powerful women in politics in 2021 by attending a "women in politics" luncheon in Charlotte, North AWARDS AND
ACCOMPLISHMENTS
Pinnacle Award For Overall
Achievement Recipient 2022
High Point University, High Point,
NC
Attained the distinction in
success for graduate studies in
addition to excellence in public
service, while demonstrating
outstanding achievement and
leadership on a community,
state, national, and international
level.
Presidential Scholars Recipient
High Point University, High Point,
NC
Gained approval for tuition-free
acceptance to Masters in
Communication and Business
Leadership program by
showcasing outstanding
achievement, good citizenship,
and strong leadership skills.
Recruitment Chair
High Point University Board of
Stewards, High Point, NC
Nominated as recruitment chair
based on exemplary dedication
and commitment towards
Christian discipleship. Assisted
chapel office in developing
interactive and ecumenical
worship services, leading service
projects to inspire peers, and
stewarding weekly offerings into
the High Point community.
Carolina. Knocked on over 1K doors, coordinated with six campuses, and supported to manage 15K+ phone calls.
EDUCATION
High Point University, High Point, NC— Bachelors
August 2017- May 2021
Bachelor of Arts in Political Science and Religion High Point University, High Point, NC— Masters
May 2021- May 2022
Master of Arts Communication and Business Leadership INTERNSHIPS
Legislative Intern
Montgomery County Department of Transportation, Rockville, MD Dec 2019 – May 2020
Delivered assistance for execution of scooter pilot program and a variety of other administrative tasks. Assisted in management of the department's social media accounts and maximized engagement across all platforms. Aided in successful launch of a scooter pilot program throughout the district to determine impact of a new transportation service. Legislative Intern
City of Cedar Rapids City Manager’s Office, Cedar Rapids, IA June 2019 – Aug 2019
Built long-lasting relationships with the general public, City Council officials, and executive personnel. Provided professional-level staff assistance for completion of analytical and statistical research work. Investigated administrative and operational issues by coordinating with City employees and public officials.
Teaching Assistant
High Point University, High Point, NC
Aug 2021- May 2022
Worked as a teaching assistant for the 3000-level Campaigns and Lobbying courses for two semesters. During my tenure, I presented lectures three times a week, graded exams and homework, and led a student trip to Washington DC to lobby on Capitol Hill. I assisted students in formulating five different lobbying campaigns and organized meetings with various US representatives.
SKILLS
Proficient in MS Office Suite, Canva, and Adobe Creative Suite. Knowledge of social media platforms, content production workflows, digital marketing, and CRM systems. Culture in Southeast Asia –
Global Studies
High Point University Study
Abroad, High Point, NC
Authored a capstone essay on
how religion has affected
post-genocide cultures. Studied
regional differences in culture
and religion, as well as how
religion affects political climates.
Acquired the chance to research
the politics of the Khmer Rouge
government and the ensuing
massacre in Cambodia.
The Washington Center
University Study Abroad, High
Point, NC
The Washington Center provided
an immersive internship and
academic experience to students
from hundreds of colleges and
universities and young
professionals from across the
U.S. and more than twenty-five
countries. Work-Study in the
District of Columbia.
TERT & Decision Making and
Problem-Solving
Federal Emergency Management
Agency
Achieved official certification for
Telecommunicate Emergency
Response Taskforce.
Accomplished decision-making
and problem-solving certificate
from Federal Emergency
Management Agency.
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