Marta Klymkevych

213-***-**** adzlqe@r.postjobfree.com Dana Point, CA

Portfolio: Behance, Dribbble, LinkedIn, upwork

PROFESSIONAL SUMMARY

With over 20 years of experience in free-hand drawing and 12 years in visual advertising and graphic design, I am a highly skilled and passionate designer who approaches every project with enthusiasm and creativity. As a user-centered design leader, I have excellent communication skills and experience managing a team, delivering results-driven solutions that align with a brand's vision and messaging.

My expertise includes creating visually appealing and engaging content for various media platforms, including print, digital, and social media. I have a talent for developing designs that capture a brand's identity and resonate with its target audience, particularly in the creation of logos.

In addition to my design skills, I am experienced in project management and finding solutions to complex challenges. I have a keen eye for detail and have designed features across desktop and mobile platforms to ensure a seamless user experience. My passion for content creation and dedication to exceptional design make me a valuable asset to any design team.

KEY SKILLS

-Free-hand drawing: Pencil, Ink, Pen, Acrylic, Pastel, Watercolor, Coa

-Ad Design & Creative / Social Media Design & Creative / Email Design / Landing Page Design / Presentation Design / Merch Design / Illustration Design / Branding Services / Concept Creation

-Tools: Figma / Procreate / Graphic tablet / Notion / Miro / Slack / CorelDRAW / Adobe /

Photoshop / Adobe illustrator / Adobe Acrobat / Microsoft PowerPoint / Microsoft Office Suite

PROFESSIONAL EXPERIENCE

Creative Visual Designer / Digital Content Designer Dec 2022 - Present

USOC ( Ukrainian School of Orange County) Dana Point, USA

-By combining creativity with problem-solving skills, successfully executed social media advertising and content creation strategies. Resulted in increased brand visibility, higher engagement rates, and improved customer interactions on platforms like Instagram and Facebook.

-Demonstrated the ability to integrate creativity and problem-solving in developing product designs for various digital platforms such as Instagram/Facebook and UX/UI web. Achieved visually appealing and user-friendly designs that effectively communicated brand messaging and led to enhanced user experiences.

-Utilized strong communication skills to excel both independently and as part of a team. Developed compelling page designs for presentations that seamlessly incorporated user-generated content, resulting in impactful visual storytelling and increased audience engagement.

Senior Digital Designer / Digital Illustrator

Genesis, Kyiv, Ukraine

Elision (Galas) Sept 2020 – Sept 2022

-Created original illustrations for podcast episode covers, elevating the brand image with visually captivating and consistent designs

-Designed creative visuals for Instagram and Facebook advertising campaigns, driving increased engagement rates and conversions for the promoted products/services

-Developed user-friendly product guides, resulting in reduced customer support queries and heightened customer satisfaction

https://www.behance.net/gallery/128220993/PODCAST-COVER-ART-for-Elision

A-Widgetarium Jan 2021 - May 2022

-Conducted in-depth UX research and competitor analysis to gain a comprehensive understanding of the product's current position and effectively enhance targeted advertising strategies

-Executed creative research activities and skillfully designed original graphics and user interface elements to elevate the visual appeal and user experience of future widget creatives

-Crafted engaging and visually appealing creatives for Facebook advertising campaigns and Instagram pages, resulting in a substantial increase of over 4,000 new active followers who converted into regular users of the product

-Developed and implemented meticulously designed A/B tests to optimize overall performance and user engagement, leading to significant improvements in the product's effectiveness

https://www.instagram.com/widgetarium.world/

Designer Manager July 2019 - June 2020

TVC Pivdennyi LLC / Shopping center, commerce, Ukraine

-compelling advertising and graphic presentations, aligning with their brand identity and marketing objectives

-Successfully generated a remarkable 20% increase in mall visitors by implementing effective advertising strategies and captivating graphic designs, thereby enhancing the overall footfall and creating a positive impact on business growth

-Oversaw and executed more than 40 design projects, including the window design of the central part of the main building, the creation of eye-catching 3-D advertising structures, and the adaptation of geodetic plans to develop an intuitive internal navigation system. These projects significantly enhanced the shopping center's aesthetics, attracting visitors and improving their overall experience

Visual Designer Oct 2008 – July 2019

Lviv Isolation (Lizo) LCC/Outdoor Advertising Agency, Ukraine

Advertising/ Marketing/ HR-Services

-Served as the Executive Director since October 2009, leading and managing operations in the Advertising/Marketing with a focus on delivering exceptional results and client satisfaction

-Successfully worked with well-known brands in diverse sectors such as retail, healthcare, auto services, banks, and art, including InterCity, Forum, Skrynya, Victoria Gardens, and Shu, building strong partnerships and driving successful campaigns

-Created and designed over 200 collateral materials and designs for clients across various industries, taking a hands-on approach from initial client consultations to product vision development, design conceptualization, and final implementation

-Fostered strong client relationships, resulting in a high level of client satisfaction and trust, which led to a significant 48% client retention rate and repeat business for new projects

ADDITIONAL EXPERIENCE

Product Designer/ Volunteer and Product Management July 2016 - Feb 2022

Playground (Public Project)

-Managed a conceptual project worth over $8,100 (USD equivalent to 300,000 grivnas)

-Formed a team and secured 10% of project’s total first-stage costs

Kauwuane Burton Studios, USA 2019

-As a designer, I created fashion illustrations for photo shoots, bringing designs to life with my free-hand drawing skills and attention to detail

https://www.ksbfoto.com/portfolio/fashion

UpMerch LLC, USA 2019

- Created vector graphics for merch

-https://www.upmerch.com/

EDUCATION

National Forestry University of Ukraine, Lviv, Ukraine 2002 - 2008

Bachelor’s Degree - General Design (Furniture & Interior Designer) / Technology Specialist

PROFESSIONAL DEVELOPMENT

Communication In Communities, Online, Ukraine 2022

Project Hackathon

Group competition to boost communication skills through collaboration and joint efforts from developing a concept to execution.

Mate academy, Kyiv, Ukraine 2022

UI-UX Design Courses

Completed project as a product UX/UI designer for a mobile application in the direction of augmented reality

Projector Institute, Lviv, Ukraine 2019

Experimental UI Course 1 & 2

Studying Interface Design: Basic Theory + PRACTICE + Mentoring

CREATIVE SPARK, Higher education enterprise program, Lviv, Ukraine 2019

Participated in a hackathon to create a concept of LNAA Creative Hub

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