Social Media Operations Manager
Resume:
adzkgb@r.postjobfree.com
linkedin.com/in/maria-carolina-
navarre
MARIA CAROLINA
NAVARRETE- DIPIETRO SUMMARY
Insightful Manager with experience directing and improving operations through effective employee motivational strategies and strong policy enforcement. Proficient in best practices, market trends and regulatory requirements of industry operations. Talented leader with analytical approach to business planning and day-to-day problem-solving. WORK EXPRIENCE
Philippine Medical Association of New England
Oct 2021 — Present
Administrative Coordinator
Organizing various types of documentation, such as invoices, e-mails, proposals, permits, and project changes, and ensuring they are submitted on time and to the appropriate recipients. Communicate with the board of directors and executives to keep the project in line with their objectives and are responsible for making effective decisions when faced with multiple project progression options.
Creactivations, Inc. (Philippines)
Feb 2012 — Present
Director
Coordinating with all project team members to ensure collaborative task completion, considering the impact of tasks on others' project outcomes.
Responsible for creating both long- and short-term plans, setting milestones and deadlines, and ensuring their adherence.
The main focus of my responsibilities is on sales generation, client/account acquisition, pitching campaigns to clients, managing client relationships, and ensuring client needs and expectations are met.
Asia Brewery, Inc.
Jun 2011 — Jan 2012
Brand Manager
Brand Custodian for two beverage brands. Successfully led the launch of new consumer goods, resulting in a 20% increase in sales during the first month of availability in the market.. Played a pioneering role in developing and negotiating the brand's digital projects with current digital partners. Lead the conceptualization and execution of monthly marketing communication programs for both on-premise accounts (bars, restaurants, hotels, country clubs) and trade
(convenience stores, supermarkets, and sari-sari stores) for Tanduay Ice and Coors Beer, contributing to a 100% sales achievement for these products. Nestle Philippines, Inc.
Jun 2005 — Feb 2011
Brand Activations Manager
Responsible for developing 'cut-through' strategies for below-the-line activities, which successfully generated brand awareness and encouraged trial for multiple Nestle brands, including NESCAFE, MAGGI, ALPO, NESTLE ALL PURPOSE CREAM, and NESTLE CHUCKIE. Led a cross-functional team, comprising creative and manpower agencies, to ensure the seamless execution of all brand activities.
Nestle Philippines, Inc.
May 2004 — May 2005
Key Accounts Specialist
Consistently achieved top sales performance on a monthly basis for key accounts in metropolitan areas. Played a crucial role by providing market intelligence and feedback to evaluate field and key account strategies, aiming to optimize the attainment of target objectives. PERSONAL SKILLS
Leadership
Self-motivation
Adaptability
Organization
Skills
Decision Making
Problem Solving
Interpersonal
Skills
Field Marketing
Interpersonal
Communication
Writing
Live Events Project Plans
Virtual Events Events
Production
Corporate
Events
Corporate
Communication
Brand
Awareness
B2B
Corporate
Events
Market
Research
Strategic
Communication
Sales &
Marketing
Sales
Management
Merchandising
Advertising
Internal
Communications
Digital
Marketing
Social Media
Marketing
adzkgb@r.postjobfree.com
Walnut Creek, CA
linkedin.com/in/maria-carolina-
navarre
MARIA CAROLINA
NAVARRETE- DIPIETRO WORK EXPRIENCE
McCan Erickson Philippines
Oct 2000 — Dec 2001
Account Executive
Organizing various types of documentation, such as invoices, e-mails, proposals, permits, and project changes, and ensuring they are submitted on time and to the appropriate recipients. Communicate with the board of directors and executives to keep the project in line with their objectives and are responsible for making effective decisions when faced with multiple project progression options.
Honda Cars Phils
May 1996 — Feb 1998
Corporate Affairs Staff
Effectively assisted the Corporate Affairs Manager in all administrative tasks. LANGUAGES
English
Tagalog
EDUCATION
Ateneo De Manila- Graduate School
of Business
Masters in Business Administration - 2011
Asian Institute of Management
Marketing Sales Strategy Course - 2003
De LaSalle University, Dasmarinas
AB- Psychology 1991 - 1996
SOCIO CIVIC AFFILIATION
2019 — 2020 Rotary Club of Makati
San Lorenzo Past President
2021 — 2022 Chair Director for
Youth Service & Environmental
Projects
2018 — 2019 Chair for Public Image
Sales
Operations
Public Relations
Retail Press Releases
Strategy Budget
Management
Ace Promotions and Marketing Corporation
Feb 1999 — Apr 2004
Assistant National Operations Manager
Managed nationwide marketing operational activities for key clients namely: Nestle Philippines, Coca Cola Export, Inc., Bic Phils., Johnsons and Johnsons, and Gardenia KEY CONTRIBUTIONS
Closely worked with communication and media agencies in developing and implementing communication campaigns that further strengthened brand affinity, increased brand equity scores and strengthened market leadership position. Led management ofNESCAFE’s website and social media promotions, now one of the top beverage FB fanpage that has the most nos. of likes in the Philippines Spearheaded Positively Coffee (Corporate Social Initiatives of NESCAFE) and Dept. of Agriculture partnerships
Led the marketing events and promotions team in engineering one of the most successful turn-around of any brand in the Philippines
Implemented 2 successful licensing promotions for the MAGGI Noodles range that generated incremental sales for the brand.
Lead the team in the participation in different successful business sessions or trade fair sponsorshipsvia promotional selling schemes and stage shows/booth activities . Conceptualized and led the team that implemented the ALPO 2in1 NATIONWIDE TRADE SAMPLING ( won DEMOPOWER’s best brand sampling execution amongst 7 ASEAN countries covered by Demopower)
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