Business Development Marketing Manager

QUALIFICATIONS SUMMARY

An accomplished career in business-to-business sales and marketing management, building positive relationships with key clients. Seeking a challenging position in a dynamic organization where I can utilize my exceptional sales skills, strategic thinking, and client relationship management expertise to contribute to the company's success. Self-motivated individual with superior leadership and communication skills and a proven track record in highly competitive markets. Demonstrated consistent success in identifying opportunities, generating new business and expanding major accounts. Developed productive sales staffs by creating a positive team environment.

PROFESSIONAL EXPERIENCE

Doma Title Insurance, Miami, FL

Independent title insurance underwriter

State Agency Manager – Georgia 2022 – Present

Increased independent agent client base by 83% in first 15 months.

Actively participated in industry conferences and trade shows to expand the network and generate leads.

Exceptional negotiation and closing skills, resulting in successful deals and long-term client relationships.

Strong understanding of the sales process and ability to develop effective strategies to generate new business opportunities.

Rynoh, Virginia Beach, VA

Patented software for escrow and operating account automated monitoring, reconciliation and fraud prevention.

Vice-President of Sales 2019 - 2022

Direct entire sales process including developing and closing new business using strategic selling processes.

Prospect, qualify, sell, negotiate and close multiple deals simultaneously.

Prepare and present multiple pitches with decision makers and communicate project requirements to internal team members across functional areas.

Aprio, Atlanta, GA

The Southeast’s leading CPA lead business advisory firm.

Client Relationship Executive 2014-2019

Implemented sales/marketing plan to increase new leads to support initiative of increasing new business for business consulting services.

Helped launch new product category in the title industry and exceeded $500,000 in revenue in first year.

Responsible for originating new business via cold calls, referrals, cross-selling, networking and trade shows.

Executed well designed, integrated business-to-business marketing strategies.

Digital Assent, Atlanta, GA

Cutting edge healthcare technology company focused on transforming the Patient Experience.

Market Development Manager 2013 – 2014

Manage market development for Digital Assent’s PatientPad iPad based technology.

Responsible for meeting and exceeding monthly revenue targets via telephone and in-person meetings with prospects and existing customers.

Maintain an average of 250 outbound calls, 8 Web-based Demonstrations and 5 qualified meetings per week.

Exceeded monthly quota by 10% first 4 out of 6 months while improving brand identity and customer loyalty.

Frontline Selling, Alpharetta, GA

Innovative sales services organization focused on Prospecting Technology and Demand Creation.

Inside Sales Representative 2012 – 2013

Achieved 110% of quota in 2012.

On target to exceed 2013 quota by 20%.

Instrumental in the strategy of developing the new ISR sales program.

Maintain an average of 250 outbound calls per week.

CBS Radio, Atlanta, GA

Advertising sales for one of the largest major-market radio operators in the United States.

Multi-Media Account Manager 2012 – 2012

Gained new customer revenue by going through the sales process of cold calling to close.

Mentored sales representatives and assisted them in developing their sales knowledge.

Learned radio industry and was setting sales appointments within 2 weeks.

STG Marketing, Alpharetta, GA

A full service marketing and promotions company that develops creative marketing ideas utilizing promotional products to successfully expand businesses.

Business Development Executive 2010 – 2012

The DVI Group, Atlanta, GA

Creative agency specializing in video production, post production and content delivery across the full spectrum of mediums including high definition, standard definition, web and mobile media.

Director of Business Development 2010 – 2010

The University of Phoenix/Sabbatical, Alpharetta, GA

Combined online marketing instruction with role as primary care provider for family.

Online Marketing Instructor 2002 – 2010

Taught undergraduate level marketing courses using the latest online teaching methods including email, chat rooms and web sites.

Developed entire course curriculum and provided student counseling and evaluation.

Industrial Water Solutions, Alpharetta, GA

Environmental services company focused on hazardous waste disposal, regulation consulting, and waste water treatment with $2 million in annual sales.

Director of Marketing, promoted from Account Manager 1999 1998 – 2002

The Breast Center, Marietta, GA

Surgical oncology practice with 6 physicians and 3 locations, specializing in breast care and disease with $6+ million in annual revenues.

Director of Finance 1996-1998

Admiral Binder/Elmar Manufacturing, Nashville, TN

Elmar Manufacturing is an international provider of in-room amenities for the hospitality industry.

Marketing Director (Admiral Binder) & General Manager (Elmar Manufacturing) – performed in tandem

Viacom Cable, Nashville TN

Marketing Manager

Showtime Networks, Atlanta, GA

Marketing Manager

EDUCATION

Emory University – Goizueta Business School, Atlanta, GA

Master of Business Administration, May 1988

University of Virginia, Charlottesville, VA

Bachelor of Arts in Psychology, May 1985

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