Keith DePalma

Dedicated Multi-Unit Director/Business Manager with over a Decade of Exceptional

Leadership, Communication, Marketing, Budget, Project Management, Report Writing/ Analysis Skills and So Much More

Myrtle Beach, SC 29588

adzad1@r.postjobfree.com

+1-352-***-****

I’ve been a General Manager, Owner or Multi-Unit Director for over 16 years. I have an “Ownership” mentality. I am looking for a partnership to share my experience and knowledge with, while learning the Principles and Beliefs of the company. I’m eager to see what’s out there and find the perfect fit for us to grow together. I am looking for my future long-term home. If you're looking for someone intelligent, diligent, persistent, professional, and ready to push the boundaries of success, look no further. I am not tied down to any industry. I believe a great leader is the leader of people, not a specific industry of people. I love helping the people around me achieve their short-term and long-term goals and achieve feats they did not think were possible. Willing to relocate: Anywhere

Authorized to work in the US for any employer

Work Experience

General Manager

Crooked Oak Tavern - Conway, SC

January 2023 to Present

• Manage and oversee entire restaurant operation

• Opened a New Location

• Deliver Exceptional Guest Service

• Ensure Guest Satisfaction

• Manage Customer Complaints/Compliments and Coach/Commend Results

• Plan and Update Existing Menus

• Plan and Execute Daily Specials

• Organize and Manager Shifts

• Ordering

• Scheduling

• Projections

• Staff Management (Hiring, Firing, Training, etc.)

• Manager Food/Beverage, LBW, Paper, Chemical Cost and Waste

• Curate a Positive Working Environment While Curating a Culture of Accountability

• Communicate to Owners and Vendors

• Organize and Host Meetings to Go Over Results and New Challenges

• Monitor Operations and Initiate Corrective Actions

• Implement Innovative Strategies to Improve Productivity and Growth in Sales Area Director/Business Manager

Catapult Adventure Park - Tampa, FL

March 2021 to November 2022

I was responsible for the following:

• Procurement and Nurturer of Talent for several parks - I was responsible for selecting a great team

(GM’s, Marketing Directors, Accounting, etc.), and coaching/training them to continue to grow.

• Marketing - Budget, Output, Campaign/Project Management, Menu Creation/Management, Creating Signage/Ads/Billboards/etc., Target Audience and Competitor Research for several parks.

• Opening New Locations - from Commercial Real Estate (in excess of 30,000 Sq. Ft., to procurement, importing/exporting, installation, and I managed two complete park openings and multiple renovations.

• Procurement/Importing/Exporting - $1 Million of park attractions, 75,000 pairs of socks, apparel and more; I was responsible for all importing and exporting from China/Europe to Central/South America/ Puerto Rico and Florida Regions.

• Legal Documents/Contracts - I was responsible for creating and implementing effective waivers, contract/severance packages and negotiating and signing contracts with vendors and Federal/State/Local Government.

• Accounting - PNL’s, Forecasting, Budgets, Labor, Food/Paper/Chemical/Etc. Cost and increasing profitability, productivity and efficiency on all fronts.

• Writing - Reporting, Staff Manuals, Core Principles, Company Beliefs, Waivers Target Location Demographic Research, Target Marketing Research and most important of all, OKR’s (Objectives and Key Result’s).

• Problem Solving/Critical Thinking/Creativity/Innovation - I dissect the business weekly/monthly to dial in on trends and continue to increase positive trends and eliminate/minimize negative trends

• Legal - I work with our attorneys on all legal matters and lawsuits

• Generating Reports/Presentations for Investors/C-Suite/Executive Leadership Team on Monthly Progress Reports and Plans for Marketing/Business Development over the next quarter.

• I work with incredible President, who trusted my judgement and dedication. We had an incredible working relationship, because we both trusted each other implicitly. Owner

Man Cave Memorabilia - Spring Hill, FL

August 2017 to June 2021

I ran and operated my own sports and entertainment memorabilia retail location. I negotiated and setup everything from the lease to zoning the space to setting up and designing the brick and mortar and online stores.

Below are some of my usual responsibilities:

• Attend autograph shows as a vendor and get $20,000-100,000 worth of autographs from sports and entertainment stars to continuously develop new inventory.

• Negotiate pricing from the trade shows for the amount spent on autographs on everything from pricing to specified time and set amounts of autographs from athletes, musicians, actors, astronauts, artists and so on.

• Develop and manage the online store, manage the brick and mortar site for walk-ins and ship out orders daily.

• I had one partner (who was mostly a financial partner), so I was personally responsible for the exceptional operations of my business.

• I ran “breaks” live online to sell signed helmets, jerseys and so on.

• I ran online marketing campaigns from procuring leads to an Omni-level approach (branding, messaging, online and offline reach and moving consumers down a “sales funnel” to work towards sales and repeat business.

• I built my business from $24,000 in sales our first month to almost $70,000/month average within 12 months. By the end of year two, we were north of $1 million/year in sales and grew every year until COVID. After a horrific month of sales under $25,000, I doubled sales the next two months to get back to my “standard.”

• After starting with Ultimate Trampoline LLC, I decided to sell the company and go all-in on my new venture. Considering COVID allowed my Grandfathered NFL/NBA/MLB/etc. licensing agreements to no longer require brick and mortar to generate and sell merchandise online, my licenses became extremely valuable.

Managing Partner

Outback Steakhouse - Tampa, FL

March 2015 to August 2019

As a Managing Partner, I was responsible for all day-to-day operations at the restaurant. Below are a few responsibilities related to my experience at Outback:

• Analyzing the PNL to increase profits

• Managing Food/Paper/Chemical Cost and Labor

• Forecasting and Scheduling

• Maintenance and Cleanliness

• Food/LBW/Chemical/Paper Orders

• Instilling, Living and Coaching the "Outback Attitude" to our employees

• Performance Reviews

• Food Safety

• Host Meetings

• Train Managers, Key Managers and Trainers to ensure staff is 100% trained properly

• Handle All Vendor Relationships

• Opened New Locations

• Help Other Partners Re-Open/Fix Their Locations - After the hurricane in Panama City, the partner needed support re-opening the location. I spent a month away from my store helping the partner get back to normal. A partner in Tallahassee was struggling, so I spend two weeks (two separate times) assisting him to turn his restaurant around.

Education

Bachelor of Science in Sports Management

Methodist University - Fayetteville, NC

August 2004 to May 2008

Skills

• Contract Negotiation

• Strategic Planning

• Analysis Skills

• Auditing

• Negotiation

• Account Management

• Budgeting

• Pricing

• Business Development

• Forecasting

• Process Improvement

• Writing Skills

• Presentation Skills

• Marketing

• Relationship Management

• Research

• Merchandising

• Computer Networking

• Sales

• Branding

• Operations Management

• Project Management

• Management

• Business Analysis

• Customer Relationship Management

• Communication skills

• Conflict management

• B2B

• B2B sales

• Financial analysis

• Senior Leadership

• Supply Chain

• Financial Report Writing

• Product Development

• Profit & Loss

• Change Management

• Financial acumen

• Lead generation

• Payroll

• WordPress

• Leadership

• Restaurant experience

• Food service

• Financial management

• Succession planning

Certifications and Licenses

Leadership Certificate in Stephen Covey’s “7 Habits of Highly Effective People”

December 2004 to Present

I took a leadership class my freshman year of college, and I have since re-read the book at least once annually. If you are not constantly working on your habits, you will not be able to perform them as well as you once did. Habit 7 is “Sharpen the Saw,” which means you must always continue to grow and have a thirst for learning and improving.

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