Career Objective

A Strategic and Entrepreneurial Leader with 17+years of experience in Hotel Group Development and Asset Management. Prabhu Subramani currently Heads the Hospitality Management Division of The Sirius Hospitality Group, one of the leading family-owned companies in UAE. Sirius Hospitality oversees the Asset Management of the #98 -key The Saj Hotel Ajman and upcoming One Iconic Hotel #2024 Downtown Ajman with a total of #198 keys, under license with The Sirius Hospitality Group.

Prabhu Subramani acting MD also oversees the development of The Sirius Hospitality upcoming home-grown communal living (co-living) brand which is set to debut in Q1 2025, with a purpose-built #200 -key tower located in Downtown Dubai. Since #2013, Prabhu Subramani has been working on the Hotel Developer and Ownership side of the business. Education

• Master’s: ALAGAPPA UNIVERSITY

#MBA International Business Management Concepts International Economics and Legal Environment Financial and Management Accounting Organizational Behavior Information Technology Business Research Methodology Global Business Communication International Human Resource Management EX-IM Management Global Entrepreneurship Development Quantitative Methods Foreign Exchange Management International Marketing Customs Procedures and Documentation Port and Terminal Management Business in Emerging Markets Global Business Strategies Multinational Financial Management Overseas Project Management International Logistics Management

• Bachelors: BPES ~ UNIVERSITY OF MADRAS

Personal Data

Date of birth: 17 March1984

Marital Status: Married

Sex: Male

Nationality: Indian

Languages Known: English, Hindi, Kannadam, Malayalam, Telugu and Tamil Passport Data

Passport Number: L 4021662

Place of Birth: OOTY

Place of issue: Dubai, UAE

Valid up to: 26/11/2026

At Present: #November 2022

Group General Manager Managing Director of The Sirius Hospitality Group The SAJ Hotel Ajman UAE A senior management professional with a degree in MBA International Business, certified PMP, Certificate in Real Estate Management more than 17 years of proficiency in conception, design, development & management of large-scale mixed-use projects with specialty in high end Hospitality projects in UAE. Expertise in Independently Managing Development Projects involving all phases of Feasibility / real-estate development, including, Site recommendation/Selection/Control, Predevelopment, Internal Financial analysis of developments, Liaising Public/Private funding for Projects finance, Project Planning and Management – Hospitality Sector Comprehensive Technical Knowledge, Sincere approach, hard work and dedication have been my strength through which I have gained a reputation in my professional sphere. My competence Hospitality Root Inn:

1. Development Management

2. Project Management

3. Design Management

4. Client Management

5. General Management

6. Bid Management

7. Business Development

8. Pre-Opening Specialist – Hotels / Apartments

Previous: #July 2021 – November 2022

Head of Hospitality GTC Hospitality Group Crystal Plaza Hotel Sharjah, UAE Heading up the GTC Hospitality Group Development Strategy and Potential Growth Board Member- Subsidiary of: GTC Hospitality Group {Crystal Plaza Hotel An Iconic Symbol Of Downtown Sharjah} Presented growth strategies to the shareholders of GTC Hospitality Group. Frequent board and investment committee level dealings In charge of development and branding strategy overseeing the {Crystal Plaza Hotel An Iconic Symbol Of Downtown Sharjah} with an Stunning 168 Keys with average of 11 organic deals annually Market leader #segments with a focus on driving scale/ distribution across the region with our distinguished partners. Develop the "next Gen hotels" for the portfolio Curriculum Vita

Prabhu Subramani

Group General Manager

The Sirius Hospitality The SAJ Hotel 4Star Ajman UAE Mob: +971-*********

E-Mail: adz9w5@r.postjobfree.com

rolling out new brands across UAE. Member of Executive Team focused on special projects/value proposition for our Owners. Highly accomplished Sales & Operations Specialist with 15+ year’s diversified experience. Offering logical and forthright thinking with an ability to provide effective solutions. Experienced at leading the segmented sales effort MICE/FIT’s/Transit

/CIS Market & responsible for segment revenue goals. Demonstrates commitment to the highest level of customer service through a positive attitude #Crystal Touches Provide day to day leadership to the Sales, Events and Marketing Teams to achieve hotel objectives with overall responsibility for achieving booking goals and property focused revenues. Implement the brand’s service strategy and applicable brand initiatives in all aspects of the sales process and focuses on building long-term, value-based guests & relationships that enable achievement of the hotel’s’ Sales Strategy well frisked. Develop and leverages Local/INT networks to bring the right business to the Group as well as establishing and maintaining high levels of exposure and visibility for the property towards Revenue Boost Up Forecast & Standard Operating Procedures. Leverage, as appropriate, existing GTC Hospitality Group Sales and Marketing Engines Strategies that deliver products and services to Exceed Guest Expectations

Previous Group General Manager Experience:

As Group General Manager – Oct 2017 – July 2021 (ATDD Tour Guide License Holder) with Ewan Suites Hotel – Ajman (Ewan Hospitality Group) UAE: Ewan Ajman Suites Hotel, Ewan Tower Hotel Apartments – Ajman UAE) Overseeing the Operation of Ewan Hospitality Group in the heart of the Diplomatic Emirate of Ajman

* Lead a team of over 108 members across 2 downtown hotels with a total inventory of 228+ rooms

* Launched TQM processes to increase guest experience levels & team productivity

* Identifying new markets, business opportunities and increase sales KPI's in Leisure, Corporate and MICE segments

* Working very closely with revenue management and marketing functions, to develop strategies to maximize REVPAR and REVENUE BOOST UP with grow market share

* Team player in complete sync with the In House front Office and Marketing T eams - together striving to achieve the financial strategies

* To ensure the updation of rates, promotions on hotel website, OTA's, GDS, Channels etc. without any rate parity

* Supporting oper ational aspects of business booked (e.g. CVGR, generating proposal, writing contract, Guests correspondence etc)

* In depth understanding of the hotels business strategies to set goals and to determine action plans

* While adhering to organizational cross selling and tracking systems, increase the brand visibility for various products on horizontal levels

* Maintain and cross utilize company profile database to determine geographic areas for travel agent calls while maintaining top and existing travel agent accounts. Via direct mail, personal visits etc

* Constantly creating a focus on attracting new business opportunities to ensure relevant brand positioning

* Introduced Employee Survey for the first time & working through Focus Groups to address challengin g areas as indicated by the team

#MOH criteria of the Group/Property premises well Inspected and approved BUREAU VERITAS

{# Fumigation Standards / #misting / #Sterilization / Automatic Temperature check around public areas and Front Desk}

#Executions of Medical Criteria via MOH well #Handled from Feb 2020 till present}

> REVENUE ACHIEVEMENTS Ewan Suites Hotel – Ewan Tower Hotel Apartments Ajman

• Leading in the Hotel’s occupancy in the Northern Emirates from 2015

• Strategy set #2020 availed and achieved the current Financial Target set by the Owning Company in-terms of GOP, Revenue from 2015 till 2019

* Increased Focus of Total collectivity Revenue in advance for the past 5 Years with AGODA – AGP (USA)

* Started several activities to increase engagement levels of the team

* Increased focus on "wowing" guests through small touches has led to both hotels being listed amongst the Top 5 on Trip advisor in Ajman.

* Both hotels chosen by Trip advisor on the Traveler's Choice List for being amongst the Top 30 in the UAE in 2 categories: Best Hotels & for Service

Asset Management {Ewan Hospitality Group}:

#Managing and ensures the portfolio’s compliance with debt and equity providers develops and provides reports to investment committee and equity partners, monitors investment performance, returns, and forecasts through DCF financial modeling, and recommends methods to optimize returns at the asset and subsequently the portfolio level.

#Maintaining and managing Guest/Client equity relationships and satisfaction by maintaining on-going communication, providing detailed reports, market updates, and financial analysis on the performance of the portfolios, acting quickly and with urgency to address Guest/Client concerns, questions, or requests, and reviewing and acting on Guest/Client satisfaction survey results. Ewan Hospitality Group allocations are well Measured/Evaluates and reports on the portfolio’s performance against budget and investment proforma, managing and monitoring cash flow, making strategic recommendations on asset capitalization, and preparing monthly and quarterly Guest/Client portfolio/performance reports. Reviewing market, economic and capital trends and factors impacting the performance of the portfolio, preparing and delivering the presentations and updates to investment committee/equity partners, and participates in formulating the long- term disposition and exit strategy for the assets. As Asset Management well frisked Developments and leads revenue- enhancing and expense containment programs and initiatives at the Ewan Hospitality Group, monitoring Long Stay Guests & Resident turnover and satisfaction indicators, and identifying and acting on opportunities to drive operational excellence to enhance value.

Advise ownership about optimum investment strategies

Monitor the investment community

Selecting and overseeing operators, franchise affiliations, and consultants

Negotiate and administer contracts

Approve and monitor capital expenditures

A. Monitoring ongoing financial performance

Review actual financial performance compared both to the budget and to prior Years

Compare the performance to that of other comparable properties

Distinguish between good and substandard property manager performance B. Monitoring the competitive market

Tracking occupancy and average room rate trends

Tracking new properties being considered for development

Monitoring demand generators to anticipate significant increases or decreases in Market demand C. Monitoring the Asset

Regularly evaluating the physical condition of the property with an eye toward anticipating capital requirements

Evaluating the major building systems and other infrastructure for appropriateness and competitiveness

Ensuring legal compliance with health codes, life-safety regulations, and access for the disabled D. Supporting and reviewing the budgeting process

Benchmark operations against comparable properties

Communicate ownership expectations to the assigned/designated managers

Reviewing proposed budgets, marketing plans, operating plans, and capital Expenditure plans for their compliance with ownership expectations

Facilitating the approval of budgets, marketing plans, operating plans, and Capital expenditure plans by ownership E. Advising ownership on management issues

Evaluate the strengths and weaknesses of the assigned/designated managers

Reviewing industry trends that may have an impact on the hotel company charged with management and keep ownership apprised of those trends

* Improved profitability levels to meet expectations of both the Corporate office & Owner Office

* Initiated several smart saving ideas that have contributed to the improving bottom line

* A Coordinated marketing campaign to increase awareness levels for the hotels, the brand, & the unique F&B offerings

* Re-engineering the business mix at both hotels to increase rev PAR; both hotels have grown market share in terms of RGI

* Used network in Ajman to play an active Sales role for the hotels & have delivered a substantial % of hotel's rooms & F&B revenues. The Flow of the Design team to develop safe, efficient, and effective projects that will fall within the budget.

•Evaluates all costs associated with each project including materials, costs of labor and time expended.

•Negotiates contracts with vendors and clients to ensure the most cost-effective means of reaching the customer’s needs.

•Approving plans and budgets for each project and making any adjustments needed in consultation with the Owners and the CEO / Coordinating the engineering team, assigning short and long-term goals for successful completion of the project’s plans / Ensuring the safety of the worksite during the course of development

•Reviewing Engineering safety measures & standards for the finished product

•Making sure all projects and undertakings stay on budget and within the projected time schedule

•Managing the engineering team with seepage & Wall paint/Wallpaper and oversees the training of new employees

•Allocating resources effectively including personnel, materials, and time

•Drafting Meeting Minutes & Day Close on Daily Basis reports and data analysis for review by the company’s board of executives. Knowledge of principles of engineering and engineering design with Interior Rooms & Suites Set Up experience

•Exceptional organizational and time management skills with obsessive attention to detail

•To Collaborate and bridge the communications gap between the Engineering team, Housekeeping, Service technicians, business managers, and Guests, interfacing with each. {Daily Housekeeping Job Orders & Allocations}

•Budgeting and cost management abilities, assessing estimated costs early in the project and bringing the actual costs in line

/Drafting clear and comprehensive reports on the statistical efficacy of projects, the use and allocation of resources, and the quality of each finished project / Technical acumen and the ability to troubleshoot on a variety of projects Hotel accolades since joining:

ATDD top-ranked towards the revenue year 2015

Pre-Opening – TASK FORCE and branding in charge of Ewan Suites Ajman / Ewan Tower Ajman & Ewan Grand Resort I took over Ewan Hospitality Group – Ajman just 4 months after the initial opening in January of 2015. The Hospitality Sector had experienced an overwhelming demand and was challenged with too little manning to cater for the high demand along with snagging, from the construction period. The entire maintenance and boat operation was outsourced at the time which we reversed in the meantime and those operations are entirely under my control by now. I was given a task to immediately re-align the entire operation and transform Ewan Hospitality Group “An Iconic Symbol of Ajman” and into the leading benchmark Resort in the Region {Ewan Grand Resort} Previous General Manager Experience:

As General Manager – Dec 2015 – Oct 2017 (ATDD Tour Guide License Holder) with Ewan Tower Hotel Apartments, Ajman UAE (Ewan Hospitality Group):

Overseeing the operation of the Ewan Tower Hotel Apartments Ajman, only steps away from the city’s financial and commercial Centre.

The hotel offers extensive facilities, a full-service business center / Concierge at your steps, the hotel boasts broad types of Two & Three Bed Room Suites selection, #120 keys + the Ewan Hotel Apartments #108 keys & Ewan Grand Resort of #20 keys.

Achievements during the first year at Ewan Tower Hotel Apartments Ajman:

•Dramatically increased measurable Guest satisfaction levels during 2015-2016 and achieved highest scores since the hotels opening.

•Increased the measurable Employee Satisfaction Level in 2015 to the highest score since the hotels opening.

•Through a change in strategy, increased revenues to the highest level since the hotels opening. Ewan Hospitality Group, Ajman UAE : Ewan Tower Hotel Apartments, Ewan Hotel Apartments, Ewan Grand Resort, City Life Mall & Life Style Al Zorah Mall – Ajman UAE)

• Overall supervision of the day to day operations of the Hotel.

• Ensure all areas of Room Division are managed within guidelines and procedures set.

• To ensure that profitability is maximized in all areas.

• To continually monitor all aspects of guest service in all areas with a view to improve guest service procedures and functions.

Previous Director of Operations Experience:

As Director of Operations – Oct 2015 – Dec 2015 with Ewan Tower Hotel Apartments (Ewan Hospitality Group)

Overall supervision of the day to day operations of the Hotel.

Handling Ajman Tourism Inspections

Ajman Municipality Inspections

Civil Defence Inspections

Economic Department Inspections

(ATDD Tour Guide License Holder)

Ensure all areas of Room Division are managed within guidelines and procedures set.

To ensure that profitability is maximized in all areas.

To continually monitor all aspects of guest service in all areas with a view to improve guest service procedures and functions.

To ensure that guest complaints, if any, are handled in a diplomatic and professional manner and that all comments are followed up to prevent similar reoccurrence.

To be responsible for overseeing the entire maintenance of the hotel.

To ensure an effective preventive maintenance programme is in place for all rooms, apartments and public areas, as well as plant and equipment.

To ensure that housekeeping maintains the highest level of cleanliness and presentation in all rooms, apartments and public areas.

Manage headcount to ensure it matching the level of activity in line with the predefined budget.

To draw up the annual budget for the division and follow-up with the implementation.

To ensure effective procedures are in place and followed for safety & security of the guests and their property, staff and hotel property.

Any other assignments as may be assigned by the Management from time to time.

Will be handling all rooms for different properties / Ewan Hospitality Group

Study all program requirements for assigned groups and communicate any changes to appropriate hotel operating departments

Review and update information in Opera and workbook systems.

Produce and distribute Resumes and VIP information to hotel operating departments

Ensure that all VIP arrivals are properly documented

Ensure accurate and timely delivery of group VIP amenities

Provide outstanding services to clients in accordance with Grand standards to ensure total guest satisfaction

Regularly check on preparations and activities for all assigned group events

Meet periodically with clients throughout the day for the duration of their stay to answer questions, coordinate necessary changes, anticipate needs, and troubleshoot problems

Update group function information in hotel’s guest information system

Coordinate package delivery for group clients, coordinating with the Business Centre and Receiving departments

Pre-register group rooms and ensure the keys are ready prior to arrival

Update Group room blocks in Opera to accommodate specific request.

Assisting the front office department with the daily operating task. Previous Experience:

As Front Office Manager – Oct 2014 – Oct 2015(ATDD Tour Guide License Holder) with Ewan Ajman Suites Hotel, Ajman UAE (Ewan Hospitality Group): – Ajman UAE) Oversees and directs all aspects of Front Office operations which shall include: Reception - Front Desk Cashier - Club Executive Lounge - Guest Relations - Concierge - Operator - Valet Parking - Butler - Transportation - Reservation and Serviced Residences.

#Handling Ajman Tourism Inspections – Rooms / Suites / Public Area

•Supervises the Assistant Manager – Front Office, Guest Relations Manager and Chief Concierge in daily operations.

•Monitors performance of Front Office personnel to ensure all guests receive prompt, efficient and personal service.

•Monitors room assignments for VIP and special attention guests.

•Ensures all staff is fully conversant with hotel’s facilities, services and room configuration.

•Coordinates and follows-up on special guest and setups.

•Controls any rebates/allowances issued through Front Office.

•Is familiar with current budgets and targets and ensures, where possible, that these are achieved.

•Conducts departmental expense through proper analysis and planning of manpower needs, purchases and usage of materials and supplies /Prepares the annual departmental operating budget, as well as capital expenditure and manpower budgets.

•Maintains staff schedules ensuring all areas are adequately covered.

•Ensures and maintains the highest standards of conduct, hygiene, appearance and behavior of departmental employees.

•Identifies training needs, and develops and conducts training activities to ensure all departmental staff is fully equipped to deliver guest service to hotel standards /Performs personnel functions which include interviewing, hiring, performance appraisal, counseling and discipline where necessary / Conducts daily Departmental Operations Meeting.

•Establishes and maintains effective employee relations.

•Gives guidance to staff for their professional development and advancement.

•Parallel with the Reservations Manager and Director of Marketing to prepare monthly occupancy forecasts.

•Manage the hotel Inventory and Travel agency allocation on daily basis.

•Decide on Travel Agency free sale and close outs/Assist the Sales Team in pricing and contracting the Corporate and Wholesale segments / Assist the Sales team by guiding to prepare their Business Plans.

•Updating Revenue Management systems with accurate information/ Using Revenue management systems with the accurate information/ Prepare reports for Weekly Revenue Meetings and Monthly Yield Meeting.

•Prepare month end reports for the Hotel, Corporate Office and Owners office.

•Ensure monthly rate grids are updated and communicated with the corporate office and allied departments within the hotel.

•Explore Business opportunities / Set strategies in agreement with the Executive committee of the hotel.

•Prepare hotel Business Plans, Strategy Workbooks and Situational Analysis Workbook.

•Provide market intelligence to allied departments of the hotel

•Implemented the Full Pattern Length of Stay Pricing from Day of Arrival Pricing.

•Re-aligned the revenue management system – Ideas to ensure accurate forecasting.

•Conducted data cleanliness audit, to stream line procedures and maintain data cleanliness on Opera / Pro Logic Previous Experience:

With Ewan Ajman Suites Hotel - Ajman as Asst. Front Office Manager – 2014 May – 2014 Oct

(ATDD Tour Guide License Holder) with, Ajman UAE (Ewan Hospitality Group) Managing Front Office operations through a team of 23 members to ensure that a consistent and high level of service is delivered to achieve guest satisfaction, Undertaking recruitment, employee training, reviewing & setting up procedures, monitoring and achieving departmental targets, employee recognition, employee performance management, departmental cost management, forecasting, adherence to correct accounting procedures, communication with the employees and guests, liaising and supporting departments and performing Duty Management responsibilities as required.

Responsible For:

Guest Relation, Club lounge, Concierge, Front Office, Back Office, Supervisor, Managers, Telephone Operators and Business Center.

Key achievements & Responsibilities:

- Manager of the year 2014 availed via Ajman Tourism for the REV/Nationality statistics accomplishments #2014 Ewan Ajman Suites Hotel

- AJMAN Tour GUIDE License (holder) implemented in Dec 2014 - AJMAN Statistics Electronic update in charge

- AJMAN Statistics Monthly Report In charge for EWAN AJMAN SUITES

- Best Ajman Tourism Award for {Develop Customer Service / Relationship} Manager – 2014 - Lead the team towards achieving the target Position

- Lead the team to highest TSA up selling performance in Ajman for 2014

- Successfully launched and implemented the recognition script to improve the speed and efficiency of check in and drive guest excellent satisfaction- Undertook the role of providing company orientation and training to new joiners

- Presenting the hotel in the DTCM meetings

- Review room availability status, room blockage and, special requests on a daily basis through working closely with Reservations Manager on all Groups and FIT movements.

- Monitor open and close on day status to maximize room revenue

- Efficiently handling the hotel over bookings and fully booked days

- Ensure that budget and cost effectiveness at the Front Desk are achieved Previous Experience: 2013 Oct – 2014 May

With Flora Creek Hotel Dubai as Duty Manager, assisting the Front Office Manager to oversee the entire Front Office operation to maintain high standards of Flora Hospitality and to evaluate levels of Guest satisfaction and to monitor trends, with a focus on continuous improvement, ensure regular and VIP Guests are met by self and recognized up to touches of Flora standard.

Conducting briefings to ensure all the front desk associates, supervisors, team leaders to increase the occupancy at best rates and use up-selling techniques to promote hotel services and facilities. Setting departmental objectives as follows:

• DTCM Daily & Revenue and send to - DTCM Dubai

• DTCM monthly updating and send to FOM

• Attending morning meeting during off days of FOM / Assigning targets for the Front Desk Team to achieve the Booking .Com / Trip Adviser scores / Conducting Front Office departmental monthly meeting

• During briefing hours conducting 15 min calendar training (Refreshing SOP’S) / Situations Handling/Handling Front Office & Gift shop associates appraisal

• Work schedules – Weekly Roster / All the guest complain are logged in our follow up software CCF (Customer Complaint Feedback) /Maintaining excellent communication and working relationships with all hotel departments

• Always dealing in a polite and sophisticated manner, Courteous, helpful to colleagues & hotel guests

• Working with a multi-cultural team, Excellent Guest Relation Skills, Enthusiastic and always excellent Customer Focused

• Always ready for new challenging tasks / understands the impact of Operations on the overall property financial goals and objectives.

• Participates as needed in the investigation of employee and guest accidents.

• Assists in the use of a guest information tracking system to ensure that a successful repeat guest Recognition program is in use to recognize guest preferences.

• Interacts with guests to obtain feedback on product quality and service levels

• Assists in the review of comment cards and guest satisfaction results with employees.

• Trains staff and monitors adherence to all relevant policies and procedures.

• Supervising-staffing levels to ensure that guest service and operational needs

• Empowers employees to provide excellent customer service within guidelines.

• Participates as needed in the interviewing and hiring of operations employee team members.

• Uses all available on the job training tools for Team Leaders, supervisors & employees Previous Experience

With Taj Hotels Resorts & Palaces- Vivanta by Taj Surya, Coimbatore as Assistant Manager Front Office {Pre Opening} (20011 - 2013) Assisting the Asst Front Office Manager - FOM with staff development, In order to supervise the associates that work in Front Desk & Taj Club must perform part of his job at any point of time, the first point of contact for any general management related queries that arise outside & inside operating hours. The position has a Front Office focus but also has responsibility for the overall hotel operation in the absence of Functional Managers. Specific responsibilities as follows: Responsibilities:

• Being visible in the hotel lobby and other public areas

• Representing the Assistant Front Office Manager in their absence

• Have a good knowledge of all security and emergency procedures.

• Dealing with any management issues or emergencies that arise, record them as required and ensure there is follow up, Ensure that all guest complaints are dealt with promptly and followed up on

• Supporting very much with the Team Leaders and Night Auditor with all Front Desk and accounting related duties

• Producing any Important reports as required on daily basis Grand Hyatt Dubai (2008 – 2011)

With 674 Rooms, and 176 Furnished Apartments which includes 10 Private Chalets, as Grand Club - Team Leader / Guest Service Officer

Responsibilities:

• Check in; Check out by escorting the guest to their rooms, handling them in a profession way of Hyatt International touches, standard & style.

• Room allocations, Pay Master, City Ledgers & also Hyatt Gold Passport Award stays.

• To ensure that guest profiles in the hotel's property management system are updated correctly and swiftly after check-in/ To review all reservations, transportation requests and room allocations daily and to correct any mistakes before they affect a guest's stay and also ensure that all special requests are communicated to other departments as applicable and necessary.

• To make sure that the registration card pits/buckets/files for all occupied rooms are checked daily for correctness of information on the registration card, billing backup and charge dockets and that all mistakes found are corrected immediately. To handle guest complaints, comments, problems/requests and other incidents in a professional & efficient manner, to document all complaints and incidents properly and to ensure that the Front Desk Night Manager and Assistant Front Office Manager are fully informed about all complaints/issues.

• Ensure maximum guest satisfaction through

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