Antoneta Freeland
Edgewater, MD
973-***-**** ********.********@*****.***
SUMMARY: Seeking a position in marketing, business operations, business development and/or product management with an opportunity to learn and grow. Dedicated and results-driven professional with a proven track record of increasing company revenue through marketing, financial planning, and team management. Over 8 years of experience leading cross-functional teams and optimizing business processes to drive organizational success and growth. EDUCATION:
Coastal Carolina University Conway, SC August 2014 Bachelor of Science in Business Management and Marketing WORK EXPERIENCE:
Operations Director, Heavy Hammer New Media, Annapolis, MD January 2020 – October 2023
• Manage day to day operating functions for advertising company in the real estate sector
• Develop and execute operational strategies that align with the company's objectives and growth plans
• Supervise and lead cross-functional teams, including sales, marketing and customer support
• Monitor and measure productivity of a remote sales force through key performance indicators
• Work alongside head of departments to implement changes to streamline efficiencies and processes
• Manage and anticipate upcoming hiring needs
Human Resources Manager, Heavy Hammer New Media, Annapolis, MD April 2017 – December 2020
• Develop and implement recruitment strategies to attract top sales and marketing talent
• Administer compensation and benefits programs, including salary reviews, bonuses, and employee benefits
• Manage employee benefit programs, such as health insurance, retirement plans, and wellness initiatives
• Manage employee relations, including conflict resolution, investigations, and addressing workplace issues
Business Development Manager, Kody Holdings, Waldorf, MD December 2015 – April 2017
• Develop product marketing campaigns for a chain of automotive dealerships
• Identify potential customers through various channels, including online inquiries, referrals, and walk-ins
• Develop and manage budgets for marketing and lead generation efforts
• Monitor expenses and ensure cost-effective strategies
• Recruit and train new team members to handle incoming lead inquires
• Developed and Implemented CRM processes for business development department
• Website Development: designed new company ads, writing, content for social media
• Lead management and vetting customers using VinSolutions CRM References Available Upon Request
RELEVANT SKILLS: Google Suite, Microsoft Excel, Word, PowerPoint, SalesForce, Slack, Google Analytics, Pipedrive, Call tracking metrics.