Sales and Marketing

ERIC TWIZERIMANA

***-**** *** ******, *** *S*, Brossard, Quebec, Canada C: +1-514-***-**** **********@*****.***

Summary Presentation & Intent of the CV

I am a highly motivated Sales and Marketing Specialist adept at SEO and integrated marketing illustrated across 10 years of experience in related roles. Strategic and innovative with a passion for driving brand awareness and product performance.

I am eager to fulfill any Sales and Marketing Specialist role and become part of a successful team by applying my excellent communication, negotiation, and problem-solving skills to increase company’s revenue. I aim to perform this challenging role with an organization that values hard work, dedication, and loyalty.

Summary of Skills

Expert knowledge of the selling process and effective sales techniques.

Skilled in use of social media platforms (Facebook, X, LinkedIn, etc);

Full command of MS Office package (Excel, Word, PowerPoint);

Excellent communicator and relationship building skills.

Pro-active, organised, and excellent team player.

Think analytically to solve complex problems.

Time management and problems solving in timely manner.

Enthusiastic and fully committed to staying purposefully motivated in a target-driven environment

Optimistic and a positive can-do attitude.

Work Experience

Survey Field Supervisor Aug. 2020 – Present

AMAZI YEGO, Muhanga, Rulindo, Gakenke, Musanze, Burera, Gicumbi, Gatsibo and Nyabihu Districts, Rwanda.

To establish proper rapport with all the enumerators assigned under your my supervision.

To ensure that all enumerators under my supervision obtained all the material needed.

To check whether enumerators are doing the work properly in within the given timeline.

To cross-check some of the household schedules as well as disagreement with the respondents.

To provide information on completed assignments and progress.

Sales & Marketing Manager March 2018 – 2019

INTARE Media Ltd, Kigali, Rwanda.

Devising and implementing the company’s sales strategies.

Build, plan and implement the overall digital marketing strategy

Manage and train the rest of the team

Stay up to date with latest technology and best practices

Manage all digital marketing channels

Prepare and manage digital marketing budget

Oversee all the company's social media accounts

Manage and improve online content, considering SEO and Google Analytics

Build and inbound marketing plan

Motivate digital marketing team to achieve goals

Monitor competition and provide suggestions for improvement

Building rapport with customers and subsequently closing the deal.

Dealing with customers feedback, enquiries and complaints.

Responsible for the marketing and advertising on new and existing products.

Ensuring sales targets are met before the set timeline.

Sales Representative March 2014 – June 2016

BRALIRWA Ltd, Kigali, Rwanda.

Active participation in elaboration of marketing plan and its implementation.

Identifying new consumers as well as generating new orders from distributors.

Establishing a call card to daily visit existing.

Ensuring a 100% availability of all products in all outlets and advise on stock management.

Generating extra sales through promotional activities and controlling the price respect on a daily basis

Reporting Day to day activities and providing recommendation to management

Sales & Marketing Executive March 2011 – Apr. 2013

SAHAM Ltd, Kigali, Rwanda.

Set digital marketing strategies using all necessary tools (e.g. website, emails, social media and blogs)

Research products, services, and current strategies to identify new opportunities

Analyse web traffic metrics and suggest solutions to boost web presence

Monitor SEO/SEM, marketing and sales performance metrics to forecast trends

Build strong client’s relationships through social media interaction

Keep up to date with our audience’s preferences and proactively suggest new campaigns

Liaise with Marketing, Sales, Design and Content teams to optimize customer experience and ensure brand consistency

Identify advertising needs

Establish best practices in digital marketing

Stay up to date with digital technologies developments

Developing marketing strategies and ensuring its implementation.

Managing the portfolio of clients and ensuring the renewal of contracts.

Identifying new clients and collecting premiums.

Working closely with brokers and other intermediaries to generate extra sales.

Reporting to the Commercial Director and advising based to the market trend.

Responsibility for communication of company’s products and services through promotional and public relations activities

Customer Care Officer June 2009 – Jan. 2011

KCB Bank Rwanda, Kigali, Rwanda.

Handling transactions and answer customer queries.

Deciphering customer needs and offer the best solution based on company policies.

referring customers to appropriate banking services and specialists

Opening and closing accounts

Ordering and offering credit and debit cards

education

Bachelor of Business Administration in Marketing Sept. 2005 – 2008

School of Finance and Banking, Kigali, Rwanda.

Advanced General Certificate of Secondary Education (Humanities) Sept. 1998 – 2003

Groupe Scolaire Janja, Gakenke District, Northern Province, Rwanda.

Grade: Satisfaction.

Professional & Language Certificates

A Rwanda Polytechnique Certificate of completion of a 6 month Multi-Media professional course March 2019.

Additional Information & Assets

Ability to quickly assimilate new tools, technologies, and processes

Judgment and sense of responsibilities with high interpersonal relations and skills

Excellent writing skills & qualities

Spirit of synthesis that doesn’t obscure the attention to detail: focused on delivering error-free & high-quality work

Persistent: doing whatever it takes to get things done with integrity and without excuses

Independent: work well without constant supervision

Collaborative: work closely with the team to leverage expertise to improve the quality of the work.

References

Eric François MWIZERE RUKUNDO, Station Manager, INTELCOM Québec C: +1-418-***-**** E: ****.*.*.*******@***************.**

Mr. Jean Pierre HAKIZIMANA; Head of Reinsurance Africa-Re, Nairobi C: +25(4) 729 26 23 93 E: *********@*****.***

Mr. Lambert Mugabo; Country Project Director, AMAZI YEGO C: +25 (0-078*-**-**-** E: *************@*****.***

Done at Kigali, August 06th, 2023

TWIZERIMANA Eric

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