DEKLON ROBERTS

Brampton, ON L*R *C* (***) *** – *090 adyyo1@r.postjobfree.com

Highly motivated and accomplished professional leveraging over twenty years of experience driving business development, championing customer retention, and exceeding aggressive targets across B2B/B2C, Technology, and Retail sales sectors. Recognized for expanding territories through effective leadership of client presentations, complex negotiations, and relationship management. Well-qualified to support daily operations, sales lifecycle process, and marketing/branding initiatives - highly driven to meet and exceed performance standards and revenue targets. Valued for the ability to simultaneously balance the needs of existing clientele while expanding the customer base through strategic prospecting and lead generation.

SKILLS SUMMARY

Technology/Retail Sales Operations

Coaching & Mentorship

Client/Team Education

New Business Development

Lead Generation

Sales Forecasting

Senior Account Management

Relationship Building

Marketing & Branding

HIGHLIGHTS

•Effective sales lead and collaborator, supporting teams in achieving key performance metrics (KPIs) and revenue targets while exceeding personal targets.

•Foster profitable client relationships, onboarding new accounts while expanding existing client base.

•Highly knowledgeable in B2B, Technology, and Retail sales sectors - able to coach teams and provide client education to optimize performance and secure high retention rates.

•Well-qualified to identify new business opportunities, assess needs, and demonstrate value-add propositions with a consultative sales style.

•Capable of working through complex negotiations, confidently presenting solutions, benefits, and functionality for existing clientele and prospects.

•Experienced in developing marketing strategies and managing the sales lifecycle with genuine enthusiasm for delivering on target in all performance categories.

•Skilled in the use and navigation of various software, tools, and social media platforms, maintaining superb learning agility and trend awareness in adapting to new technologies as needed.

CAREER OVERVIEW

Account Manager: Groupe Touchette Inc. 2022 – 2023

•Accountable for developing and implementing business growth and market penetration strategies across the Toronto to East Ottawa Territory. Managed accounts within an extensive, pre-existing customer base, including Jaguar, Land Rover, Bentley, Maserati, Volvo, and Infiniti.

•Conducted market research to assess competitor activities, prepare sales projections and forecast revenue in line with company growth objectives - growing the business by 15% in the first four months.

•Consistently met and exceeded personal KPIs, delivering exceptional customer service to luxury car retailers.

•Prospected qualified leads - successfully converting cold leads, securing new customer accounts, and advancing the portfolio by 20% in the first eight months.

•Applied a consultative sales approach in conducting needs assessment, able to present features and benefits as they related to client requirements, effectively negotiating and closing high ticket sales.

•Served as a professional representative of the organization in all public, client, and partner-facing activities.

Territory Manager: Premium Retail Services, Client: Samsung 2012 – 2020

•Maintained accountability for territory management, oversight, and sales support across 175 retail locations.

•Established and fostered successful customer relationships across the GTA and downtown Toronto core.

•Leveraged adult learning principles to deliver corporate training for 1000+ staff in product knowledge and sales skills - supporting enhanced sell-through of Samsung products and services.

•Set training priorities for branded retail locations working in conjunction with the corporate head office.

•Represented the Samsung brand at various mobile carrier trade shows, designing and presenting large-scale product/brand demonstrations for store associates and management.

•Conceptualized and rolled-out staff incentive programs and sales contests at critical retail locations to help drive revenue, reviewing, analyzing, and posting results for each campaign.

•Contributed to the development of internal and external promotional materials, including newsletters, print advertising, and online communications.

•Performed annual audits on key performance qualifiers, including the number of customers in-store vs. conversion, to define strategies for improved customer service and sales moving forward.

•Compiled and submitted daily/weekly reports on stores visited, best-selling devices, and any competitive intelligence gathered.

•Assistant Team Lead, managing a team of ten through daily touch base calls to delegate tasks/goals and communicate critical updates or changes to current processes.

Senior Sales Associate: Telus Mobility, Sherway Gardens Corporate Store 2004 – 2012

•Senior Sales Associate, responsible for prospecting new clients, initiating purposeful customer relationships, and fostering long-standing B2B and B2C partnerships.

•Worked to identify and present solutions that aligned with customer needs, communicating the value of Telus Mobility services to potential customers while growing existing customer accounts.

•Performed extensive self-generation of leads, able to convert those leads to customers and close sales quickly.

•Recognized as a top producer in sales with exceptional product knowledge, leading Telus Mobility in sales across Canada for two consecutive years.

•Coordinated all team hiring, onboarding, and training activities, setting and monitor performance targets in customer service, sales, and retention.

•Conducted operational store audits to ensure maximum efficiency, productivity, client satisfaction, and sales target attainment.

•Exceeded personal annual sales goals by 19%, managing teams in 400 new phone activations per quarter (well above average.)

Senior Sales Manager: Foot Locker Canada, Sherway Gardens 2002 – 2005

•Recognized as Employee of the Month, November 2004 - successfully generating sales growth above 19% annually through team training and customer care initiatives while upholding the highest quality standards as established by Foot Locker Canada.

•Oversaw hiring, training, and development of all sales associates, setting performance and service targets for the delivery of exceptional customer service.

•Supervised teams in the creation and attainment of daily, weekly, and monthly sales goals, designing team incentives to support all KPIs.

•Developed retail sales forecasts and utilized reports to create balanced schedules and perform order functions, generating inventory plans that reflected determined sales trends.

•Won numerous vendor-sponsored sales contests, including Nike and New Balance, setting a record for highest sales achievement in a single day with $10,200.00CAD.

ADDITIONAL EXPERIENCE

Business Relations Manager: Pro-Elite Football Camp 2004 – Present

•Coordinate and facilitate total financing requirements for the business, developing and fostering strategic partnerships with local contributors, financial reps, etc.

•Employ a passion for sport in designing skills development activities that focus on learning critical life skills, such as teamwork, commitment, resiliency, as well as the history and rules/regulations of the game.

•Oversee the application process and attainment of all site permits and insurance documents.

•Network with industry professionals to help attract celebrity coaches to participate in the program.

EDUCATION & TRAINING

Business and Society, Information and Technology Studies: York University 2000 – 2005

Associate Degree, Applied Science: Bronx Community College 2002

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