Joy Belgiovine (she/her)

201-***-**** adyvqz@r.postjobfree.com Woodcliff Lake, NJ

https://www.linkedin.com/in/joybelgio

Results-driven communications leader and trusted advisor with extensive background partnering with C-suite executives and teams. Success building employee engagement, advocacy, and culture change through company-wide communications campaigns. Focused on data-driven insights (experience with SharePoint Wordpress, Poppulo, Politemail, Workplace, and Microsoft Teams).

AWARDS

Ragan Top Women in Communications Class of 2023

EXPERIENCE

BNY Mellon, New York, NY April 2021-Present

Senior Vice President, Employee & Culture Communications

• Partner with leaders, executive teams and external agencies to build and execute scalable, multichannel communications plans and toolkits to drive and support culture change, employee experience, HR, talent development and DEI initiatives

• Lead cross-functional initiatives to drive increased engagement and brand ambassadorship o Developed communications campaign for launch of new employee recognition platform working directly with CEO Office and HR leadership resulting in 35,000 recognitions being shared in the first 30 days and intranet announcement generating over 20,600 views, 4-star rating and 42 comments o Reached over 15,000 employees through orchestrated ‘moments that matter’ in key locations and virtual experiences to commemorate milestones (e.g., employee stock awards, employer brand roll- out, International Women’s Day)

• Curate DEI-focused employee spotlights featured internally and externally o This is the highest performing content on the firm’s Intranet – generating approximately 5,000 views compared to 2,000 average views – and across LinkedIn and Twitter social channels, with views and engagement increasing steadily year-over-year

• Synchronize reputation response framework in response to social and cultural events/issues

• Maintain enterprise-wide employee editorial calendar, closely collaborating with communications leads across the business to maximize integration and impact

• Manage two team members, overseeing daily responsibilities and assignments, supporting professional development, providing coaching and feedback, and evaluating performance KPMG, Montvale, NJ June 2014-April 2021

Associate Director, Corporate Communications

• Steered strategic communications for KPMG’s people & culture efforts, Community Impact and U.S. Foundation programs, and DEI initiatives, working directly with CEO’s office, management committee and senior leaders

• Strengthened the firm’s brand internally and externally through multi-channel storytelling o Engaged 10% of internal population in culture champion network (2019-2020) o Relaunched company values, with 25% increase in favorable employee engagement sentiment related to values and culture

• Oversaw external agency relationships supporting large-scale enterprise-wide campaigns and announcements

• Managed 2018 Corporate Communications Summer Intern Class (resulting in one full-time hire)

• Acted as mentor to junior professionals, served on KPMG Network for Women Task Force and chosen to co- lead the Communications Employee Process Council

• One out of two Communications professionals selected to participate in Marketing/Communications leadership development program for high-performers

Manager, Corporate Communications – Advisory and Markets

• Developed and executed communications campaigns supporting Advisory and Markets functions

• Led Management Consulting and Deal Advisory leadership messaging and announcements

• Tracked and analyzed internal communications engagement to monitor audience behaviors, share of voice, and content effectiveness

Senior Associate, Corporate Communications – CFO Operations

• Facilitated and promoted executive messaging, internal and external storytelling, videos, presentations, scripts, quarterly reports, and briefings

All County Media, Hackensack, NJ November 2012-April 2014 Editorial Director

• Developed press releases and promotional materials for clients including consulting firms, political campaigns, and local businesses

• Oversaw editorial calendar, managing freelance contributors and all editorial and social content for weekly and monthly publications

• Monitored digital platform engagement metrics to track effectiveness and reach

• Ensured that all deadlines were met while maintaining a high level of quality control IBM, Various Locations August 1999-January 2006

Corporate & Executive Communications Manager

• Developed strategic content and messaging for Global Services Americas leaders

• Partnered with key stakeholders to create messaging, scripts, and presentations for monthly town hall meetings, videos, and other internal communications efforts

Intranet Editor, Corporate Communications

• Wrote feature stories and news series for IBM employee intranet and news hub

• Developed editorial style guide and oversaw business line intranet sites Web Content Strategist

• Produced content for external and internal clients to enhance overall user experience

• Supported client content strategy planning, and communications launches

• Audited content, analyzed user behavior, and tracked site metrics against strategic business imperatives

• Collaborated on presentations, RFPs and related collateral to generate new business Freelance Writing and Editing Services January 1998-January 2003

• Developed SEO-optimized blogs, press releases, and related promotional content for businesses and public relations/marketing firms focused on arts/culture/lifestyle, travel/leisure, and health/beauty

• Wrote feature stories and conducted interviews for national top-tier women/teen publications like Elegant Bride, Mademoiselle and Seventeen

EDUCATION

Seton Hall University, South Orange, NJ

Bachelor Of Arts in Mass Communications; Concentration: Journalism; Minor: English

CERTIFICATIONS

Problem Solving, McKinsey & Company, August 2022

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