Regional Business Development Manager

916-***-**** - Roseville, CA RYAN KENNEDY adyukw@r.postjobfree.com

Dynamic Sales Leader with 25+ years increasing company profits with ambitious sales objectives throughout geographically dispersed markets. Driven, charismatic, results-oriented Regional Business Development Manager with proven success selling products into new and diverse communities. Adept at developing and implementing sales/marketing programs to maximize revenue and market presence. Skilled in analyzing market trends, establishing new accounts, and driving customer awareness of new products. Known for fostering long-term business relationships and increasing customer satisfaction. Regional Business Development Manager - Pacific Northwest Feb. 2023 - Present Tile Redi - Charlotte, North Carolina

Travel throughout the Pacific Northwest including Alaska & Hawaii, selling Tile Redi’s unique and innovative product line to new customers. These customers reside in the Single/Multi-Family, Hospitality, and Senior Living segments. Collaborate daily with Owners, Builders, Developers, Architects, GC’s and Subcontractors providing Leak-Proof Shower Solutions for their current and upcoming projects.

Key Achievements

• Creating a new market for Tile Redi’s products in an area of the country where they are underrepresented.

• Building strategic relationships daily with top Developers, Builders, and Contractors in Sacramento, San Francisco, Seattle, Portland, Boise, Anchorage, and Honolulu regions.

Responsibilities

• Research various sources to locate project leads and those responsible for procuring construction materials for each. These sources are, but not limited to Dodge, Build Connected, Construction Wire, and Sales Force.

• Make regular product and AIA presentations in person and via zoom, to Architects, spec writers, estimators, and buyers at disparate levels of organizations.

• Manage many different projects at every level of construction, while working with individuals involved in each project. Business Development Manager - California Jan. 2021 – Dec. 2023 MasterBrand/Mantra Cabinets - Jasper, Indiana

Research and communicate with a variety of new customers daily selling the cabinet line Mantra throughout the state of California. These customers include, but are not limited to: Builders, Contractors, Remodelers, Architects and Designers. Key Achievements

• Created an entirely new market for Mantra cabinets in California.

• More then tripled 2021 sales and therefore significantly beat company forecasts in 2022.

• At close of 2022, Mantra was trending nearly 3 mil within new market segments. Responsibilities

• Create new customer opportunities daily through specific market research.

• Build rapport with new customers quickly and sell Mantra on first meeting.

• Pursue builders and sell Mantra into single/multi-family unit projects throughout the state.

• Effectively manage multiple projects and maintain customer partnerships. Territory Sales Manager - Northern California Mar. 2020 - Nov. 2020 Cimino’s Cabinet Doors - Hollister, California

Search out new customers while selling Cimino’s 100+ cabinet door offerings in Northern California to Contractors, Dealers, Cabinet Manufacturers, Architectural Millwork, and Key Accounts. Key Achievements

• Nearly doubled area sales and customer base in 9 months with the company. (Worked throughout Covid)

• Created an extensive new business account list through determined research and outreach. Ryan Kennedy 2

Responsibilities

• Cold-called prospective customers in-person and on the phone to develop sales and repeat business.

• Partnered with decision makers to sell new products as they launched.

• Continually improved base product knowledge.

Territory Sales Manager - Northern California Aug. 2018 - Jan. 2020 Hafele America Company - Archdale, North Carolina

Pursued new Contractors, Builders, Cabinet, Closet, Architectural Millwork, and managed Key Account responsibilities in Northern California and Hawaii. Responsible for selling over 50,000 products ranging from Functional Kitchen Hardware to best-in-class LED Cabinet Lighting.

Key Achievements

• Exceeded plan objectives in total gross sales and margin % in first full year with Hafele.

• Developed new customer accounts and relationships in the East Bay and Hawaii, areas that previously had not been contacted.

• Completed and excelled in extensive training on Functional Kitchen Hardware & Cabinet LED Lighting. Responsibilities

• Promoted & sold Hafele America company’s products and programs.

• Met company expectations by developing new accounts and growing the overall business.

• Partnered with decision makers to sell Hafele Hardware, LED Lighting, and new products as they launched.

• Presented business plans and reviews to Business owners and Project managers. Territory Sales Manager - Northern California June 1997 - June 2018 Altria - Richmond, Virginia

Conducted multi-brand management, category sales campaigns, and key account responsibilities in Northern California. Responsible for four consumer goods categories: Phillip Morris USA, US Smokeless Tobacco, John Middleton, and Nu Mark. Key Achievements

• Earned the Top Performance Rating on 10 annual performance review assessments: a rating reserved for only the top 5% of sales managers each year.

• In last 2 years with Altria, ranked in the top 5% of 300+ sales managers in brand distribution percentage.

• 95% success rate in signing Exclusive Retail Agreements in targeted key high-volume accounts.

• 100% distribution goal attained at key account wholesaler Sam’s Club, during 2016 & 2017 brand launches. Responsibilities

• Influenced decision maker’s acceptance of new products and programs by selling them on features and benefits.

• Prepared business reviews and analysis.

• Successfully executed new product launches across all four operating companies (62 historical launches).

• Established and maintained strategic alliances with national account managers, brand managers, and local managers of large chain outlets to generate growth in share and volume for Altria Brands.

• Assisted customers with inventory management to maximize profitability. Leadership

• Developed and executed University Recruitment Plan which covered California and Arizona. This resulted in the on-boarding of top new talent from the University of California, Chico, the University of California, Berkeley, and the University of Arizona, Tucson.

• Team Leader of the Industry Insights Committee: a group of successful territory sales managers who were tasked with creating best practices aimed at increasing the success rate of other representatives across the country.

• Responsible for managing Key Accounts: Cache Creek Casino, 7-Eleven, and Sam’s Club. Awards

• Silver Star Award: Organized a district event to assist the homeless in a crisis center at Saint Anthony’s Church in San Francisco, California.

• Bronze Star Award: Organized a section event with Habitat for Humanity in San Leandro, California. EDUCATION

• Bachelor of Arts, Public Administration, California State University Chico – Graduated June 1997

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